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"social embassy" "social media" #smm5 2012 2013 247 activiteit agenda blog brand brand commitment brand map brand preference buzz c&a casper mooyman cda clou comscore content d66 editie 3 engagement facebook facebook advertising fanpage fanpagina google+ groenlinks hyves ivar vermeulen koninklijke marine linkedin loyalty marcom10 marketing martin kloos media embassy merken monitoring nederland net promoter score nielsen nps ns onderzoek people talking personeelsvoorziening politieke partijen pta pvda pvv recruitment research roi sentiment smm smm3 smm4 smm5 social business social embasst social embassy social marketing social media social media agenda social media brand map social media marketing social media monitor social media monitor 3 social media research social media strategie social networks socialbusiness socialembassy socialmarketing socialmedia socialmediamonitor socialmediamonitor3 socialmediamonitor5 steven jongeneel thesis top 100 trends tweede kamerverkiezingen twitter verkiezingenm buzz visie voorspellingen vvd weblog youtube …less