Google+Real-life sharingrethought for the webJoris TinbergenSocial Media Monitor 4, 7 sep 2012
Four simple questionsWho   What   How   Where
+CirclesShare what matters, withthe people who matter most.
BBQ Circle: what sauce?
+SparksStrike up a conversation,about pretty much anything.
+HangoutsSay hello in HiFi,face-to-face-to-face.
+MobileShare what’s around, rightnow, without any hassle.
+YouPutting you first,across all Google.
Search is becoming more social
Consumers trust people they know                                                                90% of consumers online   ...
I need to make the               switch to a card that                  racks up points.                  Anyone using    ...
The +1 Button: Recommendations, from people youtrust, when you need it most
With +1, personalized recommendations aresurfaced during the research process
Who wants to start?
Thank you.
Social Media Monitor 4 | Presentatie van Google+
Social Media Monitor 4 | Presentatie van Google+
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Social Media Monitor 4 | Presentatie van Google+

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Presentatie door Joris Tinbergen en Jorn Sjauw-Koen-Fa van Google+ op de vierde editie van de Social Media Monitor.

De Social Media Monitor is een onafhankelijk onderzoek naar de inzet van social media door top 100 merken in Nederland. Het onderzoek wordt jaarlijks uitgevoerd door Social Embassy.

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Social Media Monitor 4 | Presentatie van Google+

  1. 1. Google+Real-life sharingrethought for the webJoris TinbergenSocial Media Monitor 4, 7 sep 2012
  2. 2. Four simple questionsWho What How Where
  3. 3. +CirclesShare what matters, withthe people who matter most.
  4. 4. BBQ Circle: what sauce?
  5. 5. +SparksStrike up a conversation,about pretty much anything.
  6. 6. +HangoutsSay hello in HiFi,face-to-face-to-face.
  7. 7. +MobileShare what’s around, rightnow, without any hassle.
  8. 8. +YouPutting you first,across all Google.
  9. 9. Search is becoming more social
  10. 10. Consumers trust people they know 90% of consumers online trust recommendations from people they know 71% say reviews from family members or friends influence purchase decisionsSources: Econsultancy July 2009, Harris Interactive June 2010
  11. 11. I need to make the switch to a card that racks up points. Anyone using Amex Gold?6 months ago Today
  12. 12. The +1 Button: Recommendations, from people youtrust, when you need it most
  13. 13. With +1, personalized recommendations aresurfaced during the research process
  14. 14. Who wants to start?
  15. 15. Thank you.
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