16 Services to Sell Stuff Fast & The Secret Social Sauces That Make People Buy and Share

THE SOCIAL CAPITALIST The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share (6.14.2010) The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

16. Groupon If you don't know about Groupon, you should. Basically they "leverage the power of collective buying" to offer some really great local discounts to Secret Social Sauce: consumers. In order to get the deal Sense of Urgency & advertised, enough consumers have to Leverages Social Supply buy it before the time runs out. & Demand Keep an eye out because they're getting groupon.com even more social on the mobile space as they just acquired Mob.ly, an online and mobile recommendation site for people and their networks. The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

15. StuffBuff Social cataloging site that lets you catalog and sell, not sell, or find similar items using a variety of methods (barcodes, photo recognition, etc. Also, the way the user interface is Secret Social Sauce: built allows people to participate in Viral Potential: Interact with viral auctions just as easily as you consumers and sell/move inventory fast before the price drops even would share or watch an embedded more. Especially good for technologies that get less useful by the minute. YouTube video on a blog page. http://www.stuffbuff.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

14. SavvyCircle Similar to Groupon, PLAY lets merchants (mostly local big brands) offer deals and Secret Social Sauce: motivate fast buying with Spy on What People Are "collective/social buying power". Saying. Like Your competitors... By putting PLAY leverages the social networks its consumers in control of the sharing and word of mouth, you can see what others are users have created to spread the deal by doing. Find a customer watching a deal for a product you have? Snag them, show them word of mouth. While the focus is on local a better price and convert them to your customer. Sneaky, creepy or smart? Who retails of big brands, this offers an cares if the customer gets the best price/service and you get the sale. Everyone opportunity for the little guy to spy on wins. prices and use the social element to persuade buying customers elsewhere. http://play.savvycircle.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

13. Tippr Recently acquired chitown deals, is like groupon as they also use collective buying power. The difference is they use a patented system to offer accelerating deals, Secret Social Sauce: which means the deal gets better as It Markets For You more buyers opt in. The "deal acceleration tool' provides an natural incentive for people to share your deal for you. People want to share your deal because it brings the price down as more people buy into the coupon. http://www.tippr.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

12. SocialBuy.com Focuses on deals that bring people together socially and help you save money in the process. A collective Secret Social Sauce: buying site that offers cheap deals. New customer finding power from http://www.socialbuy.com/ leveraging social & sense of urgency it creates. The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

11. Bonanzle Bonanzle's focus is the long tail of the social shopping space. They classify themselves as a social marketplace aimed at Secret Social Sauce: complementing Amazon in niche Connect and learn item categories. more about your customers. Bonanzle’s key differentiator is that it makes shoppers less anonymous than competing sites. http://www.bonanzle.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

10. Pricebunch Similar to Groupon but you can see Yelp reviews and other social data when you buy. Secret Social Sauce: http://www.pricebunch.com/ Social Integration & natural incentive for people to share. The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

9. Shnoop.com A daily deal website, that offers a deeply discounted product everyday but gives you a second chance a 2nd day on "yesterday's shnoop". Secret Social Sauce: Everyday a new deal is introduced. Get People Talking with Contests to http://shnoop.com Shnoop it! Discuss on the site, add to iGoogle, create video about how you shnoop it and share it and get people to vote on it. The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

8. 8coupons.com Offers new deals every day. The map lets you see deals by area. http://www.8coupons.com/ Secret Social Sauce: Move it fast and Get Target Customers Nearby If you offer a coupon and you want to move it fast for whatever reason you can use social and geo locating tools to get it to show up for consumers shopping nearby that might find the deal useful. The Social Capitalist The Art of Social Media Optimization

7. Coupon Tweet A community coupon site that provides the latest & greatest Secret Social Sauce: coupons as tweeted by millions of Real Time Relevance Twitter users. The site uses Use the real time sense of urgency twitter can proprietary search algorithms to find create, plus geo location tools and keywords on twitter to get the right customers wanting the relevant money-saving coupon codes deal right now. and links, sending only the best and most useful community coupons to the top of search results. http://www.coupontweet.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

6. CheapTweet Scans Twitter for the best deals, coupons and sales that people are tweeting about. The site also allows Secret Social Sauce: to vote deals up by giving them a Real Time Relevance + “cheap,” or users can label deals Customer engagement “Lame” (not cheap). Similar to (voting). This can either hurt or help Coupon Tweet but integrates the you. Don't use if people might think your deal action based elements of voting up or is lame. down to engage customers. http://cheaptweet.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

5. BuyWithMe Another group buying website that connects shoppers with deals and offers from leading local merchants. Through the power of group buying, Secret Social Sauce: customers have access to limited New customer time sales and specials for spas, finding power from restaurants, health clubs, bars and leveraging social & other local activities in their city. sense of urgency it creates. Similar to Groupon and others. http://www.buywithme.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

4. Living Social A social discovery and cataloging network that connects users with Secret Social Sauce: their interests. Their applications Viral Potential with enable over 80 million users to Facebook catalog, review, share, and buy their Applications. For instance, if favorite things, by seamlessly a customer uses a Pick 5 and/or Visual Bookshelf app on Facebook, their integrating with Facebook and networks and friends will see automatically mobile applications. Similar to StuffBuff but different social tools. http://www.livingsocial.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

3. DealBlabs Like other coupon sites, but building a community and other ways to help you get the word out about your deal. Secret Social Sauce: The difference? Verified coupons. Community Validity of Your Deal http://www.dealblabs.com/ They help promote your deals for you with their niche communities for your product. and verify the deal so customers know its legit. The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

2. TwtQpon Makes it easy for businesses to create twitter coupons. Further, basic Secret Social Sauce: services are free with no Real Time Relevance advertisement. Allows businesses to create coupons for free and tweet them to their followers. Attach pictures, codes, whatever and tweet it to your relevant The drawback? Kind of sounds like followers. Tons of different ways to tampon. integrate with social sites to help you (Maybe they should collaborate with the iPad and create an promote, connect and engage with customers and learn about your carefree application for sharing deals. Too easy? ) market. http://twtqpon.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

1. OfferMint Aggregation of the anypons and Secret Social Sauce: internet coupons. Popularity/Social/Loc If you thought Groupon was great, ation Tools let you this is better. The aggregator of connect better with multiple collective buying power customers sites that shows you all the deals and cities. http://www.offermint.com/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

What Else? If you would like to use this presentation, simply email Check out j@social-capitalist.com with http://dailysteals.com your request. http://www.ouffer.com (for Aussie customers) http://yipit.com (like Kayak) http://www.dealster.com/ (coming soon) Membership Discount Sites http://gilt.com (luxury) http://www.theclymb.com (outdoor brands) Auctions: (while having the reverse effect on sharing they do move inventory) http://www.swoopo.com/ (entertainment shopping) http://www.half.ebay.com/ Everything else "Groupon Like" http://venturebeatprofiles.com/company/profile/groupon/competitors/ The Social Capitalist The Art of Social Media Optimization 16 Services To Sell Stuff Fast & The Secret Social Sauces that Makes People Buy & Share © The Social Capitalist I All Rights Reserved

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16 Services to Sell Stuff Fast & The Secret Social Sauces That Make People Buy and Share

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