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How Can I Use Social Media For Social Good?
 

How Can I Use Social Media For Social Good?

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A presentation for the Red Cross Central Texas Youth Leadership Development Conference held July 24th and 25th in Austin, Texas.

A presentation for the Red Cross Central Texas Youth Leadership Development Conference held July 24th and 25th in Austin, Texas.

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  • Alex’s Lemonade Stand resulted from Alexandra Scott raising money to fight children’s cancer. Online tools and personal fundraising pages. $30M in 10 years.
  • Love in the Mirror, started by a 7 year old named Jonas. Collects items specifically for homeless children. Because he wasn’t allowed to volunteer at the shelter due to his age.

How Can I Use Social Media For Social Good? How Can I Use Social Media For Social Good? Presentation Transcript

  • How can I use social media for social good?
    Red Cross Central Texas Youth Leadership Development Conference
    James Young
    VP of Products
    Social Agency
  • Can anyone argue that social media has not become a part of our world?
  • 500 Million people
    22% of the world’s internet users
    1.6X of the US population
  • 3rd largest community in the world
    Behind China and India
  • We spend 500 Billion minutes per month on Facebook
    That’s the same as 1192 lifetimes
  • Over 600,000 new accounts created every day
    That’s like the US population doubling in 17 months
  • 50 Million tweets every single day
    That’s 578 tweets per second
    By the way, Twitter is the 12th largest community in the world
    The speed of light is 348 meters per second
    Hummingbirds only beat their wings70 times per second
    Twitter has over 100 Million users
  • 75 million people use their phone to play in Twitter every day
    100 million people use their phone to play in Facebook every day
  • There is a dark side to social media
  • Content lives forever on the internet
    The Library of Congress is going to archive all tweets since 2006
    How about something you wouldn’t want your kids to read?
    Have you ever tweeted something you wouldn’t want your parents to read?
  • Kevin Colvin fired because he took off work under the pretense of a family emergency, only to post photos of himself at a party
    "Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work.”
    Domino’s pizza employees posted a video of themselves doing gross stuff to a customer’s pizza and got fired
  • There is a bright spot
  • Ben Rattray started Change.org when he was 24
  • Joe Green started Causes when he was 22
  • Organize a flash mob or some ambush marketing to make a point
    Set up a tweet up for volunteer opportunities with your school
    Set up personal fundraising page with DonorChoose or First Giving
    Set up a single or collective blog to discuss issues at your school
  • Take the things you do everyday with your friends and turn them into opportunities to do some social good
  • Thank You
    James Young
    @iberyoung
  • Image Credits
    http://www.sydneyalternativemedia.com/blog/index.blog?topic_id=1098571
    http://www.getceusnow.com/portal/file/agingandlongtermcare.htm
    http://vhirsch.com/blog/tag/twitter/
    http://www.allthingsdistributed.com/images/globe-europe.jpg
    http://www.nydailynews.com/tech_guide/2009/07/01/2009-07-01_new_study_reveals_that_13_percent_of_cellphone_users_dont_even_use_them.html
    http://www.techbucket.org/page/8
    http://etc.usf.edu/clipart/41700/41717/fc_infinity_41717.htm
    http://www.setfiremedia.com/blog/social-media-epic-fail-how-to-build-links-to-linkbaits-that-dont-go-viral
    http://www.weblo.com/asset_image/486055/125573/Paradise/
    http://richarddingwall.name/2009/07/13/a-programmers-secret-weapon-the-humble-to-do-list/
    http://www.acrf.com.au/donate-now/company-fundraising/
    http://www.kslegislature.org/postaudit/submit_your_idea.shtml