«Dank Mobile Commerce zum
Kleinunternehmer»
Manuel Grenacher, Gründer und CEO von Mila AG
ORGANISATOR: www.bergzucker.com
...
DER REFERENT
Manuel Grenacher ist Gründer und CEO der Mila AG. Der studierte Diplom Informatik Ingenieur gründete bereits
...
1	
  
Social Hub
03.10.2013
2	
  
The Problem
•  There is never enough
time in the day to get
everything done.
•  No easy way exists to find
and book ...
3	
  
Mila simplifies your life.
4	
  
What is Mila
A trusted marketplace where
people can book, share and
sell local services.
h'p://youtu.be/JvcF73jljQA	...
5	
  
The Mila App
www.mila.com
Web, iOS, Android
www.mila.de, www.mila.ch, www.mila.cn
6	
  
Book Services
• Find and book verified
local services
• Discover unique and
great local services
• Benefit from spec...
7	
  
Share
•  Share your tasks to a local
service community
•  Outsource your household
errands to enjoy your life
•  Dis...
8	
  
Sell a Service
•  Sell your services or your
talent online
•  Create great campaigns and
grow your business
•  Manag...
9	
  
Mila Loyalty Points
• Earn Mila coins (points) on deals and social activities
(invite friends). Mila coins can be sp...
The Service Offering
11	
  
Stories
Mila Stories are great
pages with services and
tips to simplify your life
or to discover services
you want ...
12	
  
Partnership
•  Cooperation with online
merchant or provider with
service related products
•  Instant help or suppor...
13	
  
Benefits for consumers
Verified service
providers
Conveniently
complete tasks
Mobile payment
Mila coins/points100%
...
14	
  
Market
15	
  
Forecast to 2017
Consuming
services is a part
of everyone’s life.
Million Mila users
in EU and Asia.
We take 8%
com...
Business model
60%
B2C
20%
B2B2C
20%
community
C2C
Type Everyone Business Large business or
partner (eq Swisscom)
Service ...
17	
  
Franchise
•  Cooperation with local media-
companies for some cities
•  Revenue share on transactions
•  Cross-Medi...
18	
  
Competition
local & social
Global
& products
service offers
19	
  
The strong and committed team
Mila has a highly dedicated, worldwide team of
35 world class engineers and marketing...
20	
  
Contact
Manuel Grenacher
Founder & CEO
manuel@mila.com
mobile +41 79 683 29 41
Mila AG
Seestrasse 356
8038 Zurich
w...
ÜBER SOCIAL HUB
Der Social Hub ist das monatliche Fachtreffen zum
Thema Social Media und bietet die Möglichkeit, sich
vert...
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Social hub "Dank Mobile Commerce zum Kleinunternehmer"

  1. 1. «Dank Mobile Commerce zum Kleinunternehmer» Manuel Grenacher, Gründer und CEO von Mila AG ORGANISATOR: www.bergzucker.com PARTNER:
  2. 2. DER REFERENT Manuel Grenacher ist Gründer und CEO der Mila AG. Der studierte Diplom Informatik Ingenieur gründete bereits 2006 sein erste Firma, coresystems ag, welche mit weltweit 140 Mitarbeitern, einer jährlichen Umsatzwachstumsrate von 45 Prozent und internationalen Niederlassungen an den Businessmetropolen New York, Schanghai und London, mit zu den am schnellsten wachsenden Softwareherstellern zählt. Seine Visionen und sein bewährter Führungsstil haben Manuel grosses Ansehen eingebracht und er wurde unter anderem mit Preisen von Gartner, der Deutschen Telekom, dem Schweizer Wirtschaftsforum sowie dem E&Y Entrepreneur of the Year ausgezeichnet. ORGANISATOR: www.bergzucker.com PARTNER:
  3. 3. 1   Social Hub 03.10.2013
  4. 4. 2   The Problem •  There is never enough time in the day to get everything done. •  No easy way exists to find and book great services online. •  Trust and price are a major issues when people buy services. I need a cleaning lady this Friday
  5. 5. 3   Mila simplifies your life.
  6. 6. 4   What is Mila A trusted marketplace where people can book, share and sell local services. h'p://youtu.be/JvcF73jljQA     share sellbook
  7. 7. 5   The Mila App www.mila.com Web, iOS, Android www.mila.de, www.mila.ch, www.mila.cn
  8. 8. 6   Book Services • Find and book verified local services • Discover unique and great local services • Benefit from special deals and packages • Explore what your friends like • Pay with your smartphoneBook  Now  
  9. 9. 7   Share •  Share your tasks to a local service community •  Outsource your household errands to enjoy your life •  Discover opportunities to make money while helping out your neighbors •  Pay only when the task is done •  Swap tasks or services for free
  10. 10. 8   Sell a Service •  Sell your services or your talent online •  Create great campaigns and grow your business •  Manage your entire business on mobile •  Accept mobile payment (Credit Card, ELV…) •  Connect with your customers
  11. 11. 9   Mila Loyalty Points • Earn Mila coins (points) on deals and social activities (invite friends). Mila coins can be spent on future deals. • Every paid deal on Mila increases the reputation and trust level.
  12. 12. The Service Offering
  13. 13. 11   Stories Mila Stories are great pages with services and tips to simplify your life or to discover services you want to buy. •  Local beauty trends •  The Big Move •  Work-Life balance •  Everything for a AirBnB Host
  14. 14. 12   Partnership •  Cooperation with online merchant or provider with service related products •  Instant help or support through local, talented and verified service community •  Work-Life balance offering for employees •  Project with Swisscom ongoing. In discussion with Vodafone, Post, Ikea, Swisslife… Large Enterprises can use Mila to increase customer satisfaction (B2B2C)
  15. 15. 13   Benefits for consumers Verified service providers Conveniently complete tasks Mobile payment Mila coins/points100% Free
  16. 16. 14   Market
  17. 17. 15   Forecast to 2017 Consuming services is a part of everyone’s life. Million Mila users in EU and Asia. We take 8% commission on every deal and premium fee for B2C 10 $300 Million Turnover
  18. 18. Business model 60% B2C 20% B2B2C 20% community C2C Type Everyone Business Large business or partner (eq Swisscom) Service offers Help on needs, home services, creativity, events, delivery Sharing Economy Beauty, home services, discounted services, special deals and packages (voucher) Customer support and care, installation and assembling services Direct bookings (voucher) - X X Lead match by Mila team - X X Commission fee 8% 8%-30% Individual Premium fee - €19 / CHF 25 /month Individual Revenue forecast 2017
  19. 19. 17   Franchise •  Cooperation with local media- companies for some cities •  Revenue share on transactions •  Cross-Media strategy: –  Advertise great Mila Services on Newspapers and online portals –  Use empty “Ad” space to benefit form transaction revenue –  Build community •  Media could support local community, social activities and sharing economy Service  buchen  
  20. 20. 18   Competition local & social Global & products service offers
  21. 21. 19   The strong and committed team Mila has a highly dedicated, worldwide team of 35 world class engineers and marketing experts in Berlin, Zurich, Cluj and Shanghai
  22. 22. 20   Contact Manuel Grenacher Founder & CEO manuel@mila.com mobile +41 79 683 29 41 Mila AG Seestrasse 356 8038 Zurich www.mila.com
  23. 23. ÜBER SOCIAL HUB Der Social Hub ist das monatliche Fachtreffen zum Thema Social Media und bietet die Möglichkeit, sich vertieft zu informieren und mit Kollegen auszutauschen. Die Veranstaltungsreihe findet jeden ersten Donnerstagmorgen des Monats statt. Der Networking-Anlass ist kostenlos und wird stets begleitet von einem spannenden Kurzreferat (ca. 30 bis 45 Minuten) wobei nationale und internationale Referenten praxisbezogene Case Studies aus dem Bereich Social Media vorstellen. http://www.bergzucker.com/category/social-hub/ ÜBER DEN ORGANISATOR Bergzucker ist Full-Service Agentur für Kommunikation in Marketing und Vertrieb. Im Zeitalter sozialer Konversationen ergibt sich eine Vielzahl zusätzlicher Kontaktpunkte für Marken, Produkte oder Services. Aufbauend auf „klassischer“ Marketing-Kommunikation bietet Bergzucker aus einer Hand Beratungs- und Umsetzungs-Kompetenz in Social Marketing, Search Marketing, Strategie, Media Planung & Buying, Mobile Marketing, Customer Insights, Kreation & Technologie und SeedFluence, das Product Placement 2.0 Programm. ORGANISATOR: www.bergzucker.com PARTNER:

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