How social software enhances your
customer relations & sales success
03.07.2013
Phase I
Used Internaly
Reasons:
• Wisedom of the crowd
• Innovation
• Talent is everywhere
• Skills repository
...
03.07.2013
Phase II
Used Externaly
Reasons:
• Listen to your customer and partners
• Drive Innovation even more
• Communic...
03.07.2013
Phase III
Socialy enhance your Business and your existing data!
4
Jerry Maguire…..
03.07.2013
Phase III
5
Your Existing Data and Processes
03.07.2013
Phase III
6
Your Existing Data and Processes
Search Engine
03.07.2013
Phase III
7
Your Existing Data and Processes
Search Engine
Process Owner
03.07.2013
Phase III
8
Your Existing Data and Processes
Search Engine
Process Owner Peter
Paul
Mary
Co-Authors..
03.07.2013
Phase III
9
Your Existing Data and Processes
Search Engine
Process Owner Peter
Paul
Mary
03.07.2013
Phase III
10
Your Existing Data and Processes
Search Engine
Process Owner Peter
Paul
Mary
Tags, History,
Versio...
03.07.2013
Phase III „Form a strong Network“
11
Search Engine
Process Owner Peter
Paul
Mary
Tags, History,
Versions
03.07.2013
More intelligent staff / companies?
Brain „Normalo“
Weight ca. 1400 g
IQ ca. 100
12
03.07.2013
More intelligent staff / companies?
Brain „Normalo“
Weight ca. 1400 g
IQ ca. 100
13
Brain „Genius“
Weight ca. 1...
03.07.2013
More intelligent staff / companies?
Brain „Normalo“
Weight ca. 1400 g
IQ ca. 100
14
Brain „Genius“
Weight ca. 1...
03.07.2013
More intelligent staff / companies?
15
Humans with more „Connections“ are
more intelligent!
ergo
Companies usin...
03.07.2013
The 3 circles of success
16
Traditional CRM
•Addresses
•Sales Process
•Campaign‘s
•Telefon and
•eMail Notices
•...
03.07.2013
The 3 circles of success
17
Enhanced CRM
•Addresses
•Sales Process
•Campaign‘s
•Telefon and
•eMail Notices
•Cus...
03.07.2013
The 3 circles of success
18
CRM on Steroid
•Addresses
•Sales Process
•Campaign‘s
•Telefon and
•eMail Notices
•C...
03.07.2013
The 3 circles of success
19
CRM on Steroid
Public Networks
YES!
Show me the …. MONEY!!
•Addresses
•Sales Proces...
03.07.2013
Social Software changes our daily business
20
Traditional Software can and needs to be
connected and integrated...
03.07.2013
New solutions are emerging..
21
SugarCRM and IBM Connections
Projectmanagement for IBM Connections from TRILOG ...
03.07.2013
New solutions are emerging..
22
CAT Connections Admistration Toolkit from TimeToAct
Kudos Bages from ISW
03.07.2013
New solutions are emerging..
23
AppDesigner from GBS (Group Business Software)
03.07.2013
How to…?
24
Possible ways to use IBM Connections as Applikation Platform:
SPI Service Provider Interface
http:/...
03.07.2013
What is the Social Business Toolkit (SBT)?
25
Source: Presentations on Slideshare / Authors: Philippe Riand – R...
03.07.2013
Some API‘s of the SBT
26
Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter
Activity
S...
03.07.2013
Social API Growth
27
Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter
2005 2006 2007...
03.07.2013
Most used API‘s 2012
28
Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter
03.07.2013
USE! Open Standards
29
Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter
IBM leads wi...
03.07.2013
GBS AppDesigner
30
„The GBS AppDesigner closes the gap in Social Business
between the collaboration of employee...
03.07.2013
GBS AppDesigner Features
31
 Simple and robust
 100% web-enabled application development for operational depa...
03.07.2013
5 Simple Steps to your Social Application
32
1. Create Forms
2. Model the Workflow
3. Integrate Social Business...
03.07.2013
Step 1 Create Form
33
03.07.2013
Step 2 Model the Workflow
34
03.07.2013
Step 3 Integrate into Social Platform
35
03.07.2013
Step 4 Deploy Application
36
03.07.2013
Step 5 „Use Application“
37
03.07.2013
The Future of GBS AppDesigner
38
Launch
at CeBIT 2013
Beta Program
Q3 2012
Pilotdesign
Q 4 2012
Development
Q3/...
03.07.2013
Please visit us at the exhibition
39
..and take your Chance in winning a brandnew
iPad Mini
03.07.2013
Any questions?
40
Roman Weber
CEO
Phone: +41 44 727 93 04
Mail: roman.weber@webgate.biz
Twitter: @romanWebGate
...
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Roman Weber/Christian Guedemann - Create a smarter Workforce

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Roman Weber/Christian Guedemann - Create a smarter Workforce

  1. 1. How social software enhances your customer relations & sales success
  2. 2. 03.07.2013 Phase I Used Internaly Reasons: • Wisedom of the crowd • Innovation • Talent is everywhere • Skills repository • Know your employees • ..and your Boss 2
  3. 3. 03.07.2013 Phase II Used Externaly Reasons: • Listen to your customer and partners • Drive Innovation even more • Communicate better • Invite customers and partners into your processes • Be more than just „Me too!“ 3
  4. 4. 03.07.2013 Phase III Socialy enhance your Business and your existing data! 4 Jerry Maguire…..
  5. 5. 03.07.2013 Phase III 5 Your Existing Data and Processes
  6. 6. 03.07.2013 Phase III 6 Your Existing Data and Processes Search Engine
  7. 7. 03.07.2013 Phase III 7 Your Existing Data and Processes Search Engine Process Owner
  8. 8. 03.07.2013 Phase III 8 Your Existing Data and Processes Search Engine Process Owner Peter Paul Mary Co-Authors..
  9. 9. 03.07.2013 Phase III 9 Your Existing Data and Processes Search Engine Process Owner Peter Paul Mary
  10. 10. 03.07.2013 Phase III 10 Your Existing Data and Processes Search Engine Process Owner Peter Paul Mary Tags, History, Versions
  11. 11. 03.07.2013 Phase III „Form a strong Network“ 11 Search Engine Process Owner Peter Paul Mary Tags, History, Versions
  12. 12. 03.07.2013 More intelligent staff / companies? Brain „Normalo“ Weight ca. 1400 g IQ ca. 100 12
  13. 13. 03.07.2013 More intelligent staff / companies? Brain „Normalo“ Weight ca. 1400 g IQ ca. 100 13 Brain „Genius“ Weight ca. 1400 g IQ ca. 131 - 200+
  14. 14. 03.07.2013 More intelligent staff / companies? Brain „Normalo“ Weight ca. 1400 g IQ ca. 100 14 Brain „Genius“ Weight ca. 1400 g IQ ca. 131 - 200+ Many! more connections between synapses!
  15. 15. 03.07.2013 More intelligent staff / companies? 15 Humans with more „Connections“ are more intelligent! ergo Companies using IBM „Connections“ are more intelligent, more flexible and faster :-)
  16. 16. 03.07.2013 The 3 circles of success 16 Traditional CRM •Addresses •Sales Process •Campaign‘s •Telefon and •eMail Notices •Customer related Communications
  17. 17. 03.07.2013 The 3 circles of success 17 Enhanced CRM •Addresses •Sales Process •Campaign‘s •Telefon and •eMail Notices •Customer related Communications Public Networks Wouldn‘t be nice to know: • What your customer twitted about? • What jobs he is searching / offering? • What he is posting about? • What products he is pushing?
  18. 18. 03.07.2013 The 3 circles of success 18 CRM on Steroid •Addresses •Sales Process •Campaign‘s •Telefon and •eMail Notices •Customer related Communications Public Networks Even better: Link your customers need‘s to the skills, data and processes within your company!!
  19. 19. 03.07.2013 The 3 circles of success 19 CRM on Steroid Public Networks YES! Show me the …. MONEY!! •Addresses •Sales Process •Campaign‘s •Telefon and •eMail Notices •Customer related Communications
  20. 20. 03.07.2013 Social Software changes our daily business 20 Traditional Software can and needs to be connected and integrated Multiple linked Data and Processes are more valuable
  21. 21. 03.07.2013 New solutions are emerging.. 21 SugarCRM and IBM Connections Projectmanagement for IBM Connections from TRILOG Group
  22. 22. 03.07.2013 New solutions are emerging.. 22 CAT Connections Admistration Toolkit from TimeToAct Kudos Bages from ISW
  23. 23. 03.07.2013 New solutions are emerging.. 23 AppDesigner from GBS (Group Business Software)
  24. 24. 03.07.2013 How to…? 24 Possible ways to use IBM Connections as Applikation Platform: SPI Service Provider Interface http://www-10.lotus.com/ldd/lcwiki.nsf/dx/Using_IBM_Connections_more_as_a_platform_than_an_application REST API IBM Connections 4.5 API Documentation http://www- 10.lotus.com/ldd/appdevwiki.nsf/xpDocViewer.xsp?lookupName=IBM+Connections+4.5+API+Documentation#action=openDoc ument&content=catcontent&ct=prodDoc SBT IBM Social Business Toolkit https://www.ibm.com/developerworks/community/blogs/0f357879-ccee-4927-98c1- 7bb88d5dc81f/entry/april_9_2013_10_55_am1?lang=en Check out OpenNTF.org for Applications and Ideas http://www.openntf.org/Internal/home.nsf/home.xsp AppDesigner by GBS (Group Business Software) http://www.gbs.com/de/appdesigner
  25. 25. 03.07.2013 What is the Social Business Toolkit (SBT)? 25 Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter Leveraging the IBM Social Platform  Social fabric integration for Partners and in-house Apps and Services  A set of RESTful, consistent, strategic social APIs and services to simplify development and Social capabilities to applications – APIs based on web patterns including JSON, HTML, ATOM, REST – Open standards ready  Simple, easy to use – Consistent programmability, use tools you know  Unified integration – Build once, reuse across the portfolio –Platform Independent – Consistency across products  IBM Connections, Portal/WCM, Notes/Domino, Sametime...  Hybrid deployment, on premises and cloud – Single focus of development investments, flexibility, hybrid scenario
  26. 26. 03.07.2013 Some API‘s of the SBT 26 Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter Activity Streams Embedded Experiences Share Box Collaboration - email - Communities - Activities - File sharing - Wikis, forums, blogs - ... Unified Communication New APIs and services designed to help developers build unified user experiences and consistent extensibility independent of product, delivery model (cloud, on-premises), and client type (desktop client, browser, mobile) Unified APIs for the IBM Social Business Toolkit
  27. 27. 03.07.2013 Social API Growth 27 Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter 2005 2006 2007 2008 2009 2010 2011 2012 0 50 100 150 200 250 300 350 400 450 500
  28. 28. 03.07.2013 Most used API‘s 2012 28 Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter
  29. 29. 03.07.2013 USE! Open Standards 29 Source: Presentations on Slideshare / Authors: Philippe Riand – Ryan Baxter IBM leads with Open Standards Maximizing integration possibilities  Enabling the next generation of socially-enabled solutions to enhance customers' existing investments and heterogeneous platforms – Focus on open standards and “loosely coupled” web-centric architectures  A commitment to drive and leverage open standards – Maximize choice, flexibility, and ease of integration – Drive enterprise innovation and leverage rapid innovation on the public web – Minimize incremental cost of targeting additional desktop and mobile platforms – Leverage dominant skill-sets based around web technologies
  30. 30. 03.07.2013 GBS AppDesigner 30 „The GBS AppDesigner closes the gap in Social Business between the collaboration of employees and the use of business applications. For the first time, the intuitive development and deployment of web applications by employees without IT knowledge is possible.“ GBS AppDesigner – Your Way to Social Apps
  31. 31. 03.07.2013 GBS AppDesigner Features 31  Simple and robust  100% web-enabled application development for operational departments  Support for custom workflows  Integrated connection to mobile devices, e.g. Apple iPhone / iPad  Full support for IBM Domino  IBM Connections integration  Support for standards such as BPMN 2.0, XForms, and HTML5 web services  Tools (Workflow / Forms Modeller) running on Java stack  Workflow Engine is available for IBM Domino and IBM Websphere / JBoss
  32. 32. 03.07.2013 5 Simple Steps to your Social Application 32 1. Create Forms 2. Model the Workflow 3. Integrate Social Business Platforms 4. Deploy Applications 5. Use Applications
  33. 33. 03.07.2013 Step 1 Create Form 33
  34. 34. 03.07.2013 Step 2 Model the Workflow 34
  35. 35. 03.07.2013 Step 3 Integrate into Social Platform 35
  36. 36. 03.07.2013 Step 4 Deploy Application 36
  37. 37. 03.07.2013 Step 5 „Use Application“ 37
  38. 38. 03.07.2013 The Future of GBS AppDesigner 38 Launch at CeBIT 2013 Beta Program Q3 2012 Pilotdesign Q 4 2012 Development Q3/Q4 2013  Native Java EE / Websphere / Connections interface  iOS/Android support  SaaS Version
  39. 39. 03.07.2013 Please visit us at the exhibition 39 ..and take your Chance in winning a brandnew iPad Mini
  40. 40. 03.07.2013 Any questions? 40 Roman Weber CEO Phone: +41 44 727 93 04 Mail: roman.weber@webgate.biz Twitter: @romanWebGate Christian Güdemann CTO Phone: +41 44 727 93 08 Mail: christian.guedemann@webgate.biz Twitter: @guedeWebGate WebGate Consulting AG, Riedstrasse 3, 8953 Dietikon www.webgate.biz
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