표민기
Big data :
The next frontier for innovation, competition,
and productivity
2012.04.26. UX Lab meeting
표민기 pyo.mingi@gmail....
Memo, Note-taking, PIMS, Lifelogging...
그리고 흘러흘러 Big data
Big data, a growing torrent & captured value
What do we mean by [Big data] ?
[Big data] refers to datasets whose size is
beyond the ability of typical database SW tool...
Why everyone keeps saying Big data?
Enormous trails of data
-Communicating, browsing, buying, sharing, searching-
that con...
But, what does it mean?
vs.
Suspicion on this mere collection of data
Nothing more than an intrusion of privacy
Significan...
Detailed examination of Big data in this report
5 representative domains
where the importance of big data is growing
US
He...
Detailed examination of Big data in this report
7 Key Insights
1. DATA HAVE SWEPT INTO EVERY INDUSTRY AND BUSINESS FUNCTIO...
#1.Big data as an important factor of production
[enterprises] 7 exabytes of new data
[consumers] 6 exabytes of personal n...
#2. Various values created by Big data
#1. Creating transparency
easily accessible to relevant stakeholders in a timely ma...
#3. Key basis of competition and growth for individual firms
UK Tesco :
big data to capture market share from its local co...
#4. New waves of productivity growth and consumer surplus
Big data improve efficiency and effectiveness
Policy makers is w...
#5. Some sectors are posed for greater gains
#5. Some sectors are posed for greater gains
#6. A Shortage of talent necessary
#7. Several issues to be addressed
#1. Data policies
Privacy, security, intellectual property, and liability
#2. Technolog...
Big data :
The next frontier for innovation, competition,
and productivity
McKinsey Global Institute, 2011
End of document
(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyik...
(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyik...
(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyik...
(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyik...
Upcoming SlideShare
Loading in …5
×

(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyika /표민기 x 2012 spring

375 views
254 views

Published on

Published in: Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
375
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
6
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

(발제) Big data:The next frontier for innovation, competition. and productivity+McKinsey global Institute, 2011-James Manyika /표민기 x 2012 spring

  1. 1. 표민기
  2. 2. Big data : The next frontier for innovation, competition, and productivity 2012.04.26. UX Lab meeting 표민기 pyo.mingi@gmail.com McKinsey Global Institute, 2011
  3. 3. Memo, Note-taking, PIMS, Lifelogging... 그리고 흘러흘러 Big data
  4. 4. Big data, a growing torrent & captured value
  5. 5. What do we mean by [Big data] ? [Big data] refers to datasets whose size is beyond the ability of typical database SW tools to capture, store, manage, and analyze #1. Not defined as a certain number #2. Can vary by sector
  6. 6. Why everyone keeps saying Big data? Enormous trails of data -Communicating, browsing, buying, sharing, searching- that consumers going about in a digitized world #1. Individuals generate a tremendous amount of digital [exhaust data] #2. So, Companies and organizations go about their business and interact with them
  7. 7. But, what does it mean? vs. Suspicion on this mere collection of data Nothing more than an intrusion of privacy Significant value for the economy, enhancing the productivity, competitiveness for consumers, companies, and public sector #1. Store, aggregate, combine data #2. Perform deep analysis #3. Extract insight from data
  8. 8. Detailed examination of Big data in this report 5 representative domains where the importance of big data is growing US Health Care Europe Public Sector US Retails Global Manufacturing Global Personal location data
  9. 9. Detailed examination of Big data in this report 7 Key Insights 1. DATA HAVE SWEPT INTO EVERY INDUSTRY AND BUSINESS FUNCTION AND ARE NOW AN IMPORTANT FACTOR OF PRODUCTION. 2. BIG DATA CREATES VALUE IN SEVERAL WAYS 3. USE OF BIG DATA WILL BECOME A KEY BASIS OF COMPETITION AND GROWTH FOR INDIVIDUAL FIRMS 4. THE USE OF BIG DATA WILL UNDERPIN NEW WAVES OF PRODUCTIVITY GROWTH AND CONSUMER SURPLUS 5. WHILE THE USE OF BIG DATA WILL MATTER ACROSS SECTORS, SOME SECTORS ARE POISED FOR GREATER GAINS 6. THERE WILL BE A SHORTAGE OF TALENT NECESSARY FOR ORGANIZATIONS TO TAKE ADVANTAGE OF BIG DATA 7. SEVERAL ISSUES WILL HAVE TO BE ADDRESSED TO CAPTURE THE FULL POTENTIAL OF BIG DATA
  10. 10. #1.Big data as an important factor of production [enterprises] 7 exabytes of new data [consumers] 6 exabytes of personal new data vs. 90 percent of the data discarded (e.g., almost all real-time video feeds created during surgery). Data amount and intensity US economy 200 terabytes of stored data European organization 70% of the storage capacity of US Asia/ Developing countries Leading region for the generation of personal location data (over 800 millions of mobile phones) vs. vs.
  11. 11. #2. Various values created by Big data #1. Creating transparency easily accessible to relevant stakeholders in a timely manner sharply reduce search and processing time. #2. Set up controlled experiments Analyze variability in performance and manage performance to higher levels. #3. Segmenting populations to customize actions Create highly specific segmentations and to tailor products and services precisely #4. Replacing/supporting human decision making with automated algorithms #5. Innovating new business models, products, and services ex. casualty insurance based on where, and how, people drive their cars.
  12. 12. #3. Key basis of competition and growth for individual firms UK Tesco : big data to capture market share from its local competitors Data create new growth opportunities and entirely new categories #1. Some of these opportunities will generate new sources of value; others will cause major shifts in value within industries #2. In a big data world, a competitor that fails to sufficiently develop its capabilities will be left behind #3. Well worth the investment to create big data capability.
  13. 13. #4. New waves of productivity growth and consumer surplus Big data improve efficiency and effectiveness Policy makers is who understand accelerating productivity from big data
  14. 14. #5. Some sectors are posed for greater gains
  15. 15. #5. Some sectors are posed for greater gains
  16. 16. #6. A Shortage of talent necessary
  17. 17. #7. Several issues to be addressed #1. Data policies Privacy, security, intellectual property, and liability #2. Technology and techniques challenges Storage, computing, and analytical software / new types of analyses #3. Organizational change and talent Lack of the understanding and talent to derive insights from big data #4. Access to data Gaining access to third-party valuable data #5. Industry structure
  18. 18. Big data : The next frontier for innovation, competition, and productivity McKinsey Global Institute, 2011 End of document

×