Snooth WBC Slides - Monetizing your blog

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Snooth WBC Slides - Monetizing your blog

  1. 1. Monetizing your blog Philip James Snooth
  2. 2. Hi, how much money can I make blogging? What are the different ways to monetize a blog? OK, fine, how much traffic do I need? How do I make money without compromising my ethics? Remind me about the money again? >> >> >> >> >> >> >> >>
  3. 3. Starting out Complexity Scale Required Easy but $1 CPM’s Adsense
  4. 4. Adding a layer Complexity Scale Required Just as easy, $5 CPM’s possible, context dependant Affiliate
  5. 5. Graduating from Google Complexity Scale Required No harder than adsense, $2 CPM’s, 100k page views Ad Network
  6. 6. Holy Grail Complexity Scale Required Requires salesforce, 2M pageviews required, $20-$50 CPMs Premium Ad Sales
  7. 7. I can haz ethics? Complexity Scale Required Sold on a case by case basis, $20-$100 CPMs Paid Editorial
  8. 8. Sidestepping the issue Complexity Scale Required Build personal brand, ignore CPM calculations – sell content / advice Consulting
  9. 9. Putting it together… Complexity Scale Required Paid Editorial Premium Ad Sales Ad Network Affiliate Adsense Consulting
  10. 10. Monetizing your blog Philip James Snooth

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