Snooth Infocommerce Presentation

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Snooth Infocommerce Presentation

  1. 1. Snooth Philip James, CEO [email_address]
  2. 2. What is Snooth? <ul><li>Global marketplace for wine </li></ul><ul><ul><li>Discovery </li></ul></ul><ul><ul><li>Price comparison shopping </li></ul></ul><ul><ul><li>Recommendations </li></ul></ul><ul><ul><li>Cellar management etc. </li></ul></ul><ul><li>Site launched June 2007 </li></ul><ul><li>World’s largest wine database </li></ul><ul><ul><li>1.1 million wines </li></ul></ul><ul><ul><li>2.1 million ratings </li></ul></ul>
  3. 3. Building a wine Snooth Algorithm Color: Red (75% Certain) Winery : Baron D’Ardeuil (99% Certain) Not a Duplicate? 75% Certain Add as new or append to existing? Add … Baron d’Ardeuil Buzet France 2000… … d’Ardeuil Buzet ’00… … Baron d’Ardeuil 00 South West France… … Baron d’Ardueil 2000 Cabernet blend…
  4. 4. Building a page User/critic reviews Winery/store specs Similar wines, based on >100 attributes Rating distribution Winemakers notes
  5. 5. Building the DB <ul><li>1.1M wines </li></ul><ul><li>2M reviews/winemakers notes </li></ul><ul><li>35,000 wineries, 3,000 regions, 765 grape varieties </li></ul><ul><li>1.5M pages </li></ul><ul><li>250,000 wine labels </li></ul><ul><ul><li>From 11,000 stores and wineries in 50 countries </li></ul></ul>
  6. 6. Value Proposition Wineries Research / Shop Good wine! Wine images / specs Wine images / specs Analytics Users Retailers Inventory Sales
  7. 7. Snooth Philip James, CEO [email_address]

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