Blogging Made Easy - Tips For Effective Blogging
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Blogging Made Easy - Tips For Effective Blogging

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Tips For Effective Blogging

Tips For Effective Blogging

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Blogging Made Easy - Tips For Effective Blogging Presentation Transcript

  • 1. BLOGGING FOR BEGINNERS Blogs: BY SATHYANARAYANAN sathyanrn@blogspot.in Twitter: @nrnsathya BRANDING AND DIGITAL MARKETING FREAK @ PSGIM
  • 2. ••BLOG BLOG ••BENEFITS BENEFITS ••CONTENT STRATEGY CONTENT STRATEGY FOR BLOGS FOR BLOGS ••PROMOTING BLOGS PROMOTING BLOGS
  • 3. I AM SORT OF………. •BRANDS AND BRANDING FREAK ( AT LEAST I THINK SO) •SOCIAL MEDIA MARKETING ROOKIE •NOVICE BLOGGER Blogs: sathyanrn@blogspot.in Twitter: @nrnsathya
  • 4. HEY CAN’T YOU…………..
  • 5. BLOGS ARE MEANS OF COMMUNICATION ON WEB TO IDEAS PASSION OPINIONS THOUGHTS
  • 6. DON’T BLOG IF YOU ARE •NOT COMMITTED •PASSIONATE •INTERESTED •POOR IN LANGUAGE – TILL YOU FIND AN EDITOR IN SHORT…….. IF YOU DON’T LOVE IT DON’T DO IT. PERIOD.
  • 7. •THOUGHT LEADER •MONETIZE •PERSONAL BRANDING •BUSINESS •FUN
  • 8. HEY YOU KNOW…. BLOGGING IS FUN BUT ALSO REQUIRES QUALITY TIME AND EFFORT
  • 9. THOUGHT LEADERSHIP
  • 10. GENERATE LEADS GENERATE LEADS FOR BUSINESS
  • 11. ATTRACT TRAFFIC TO YOUR WEBSITE
  • 12. SELF PROMOTION ISN’T BAD AS IT SEEMS TO BE
  • 13. AS LONG AS IT ADDS VALUE TO YOUR AUDIENCE
  • 14. MAKE A DIFFERENCE
  • 15. CONTENT STRATEGY FOR BLOGS
  • 16. TECHNOLOGY FASHION SPORTS MOVIES BOOKS HANGOUTS.....
  • 17. SOLVING PROBLEMS – HOW TO FIX OR SOLVE AN ISSUE??? SHARING TRENDS/UPDATES TIPS TO MAKE LIFE BETTER – WAYS TO…….
  • 18. BUSINESS CASE FOR BLOGGING -FASHION BUSINESS-
  • 19. WHAT TO WEAR? HOW TO WEAR? HOW TO CHOOSE? WHERE TO BUY?
  • 20. CHOOSE KILLER HEADLINES TO GRAB AUDIENCE ATTENTION
  • 21. CATCHY HEADLINES ARE KEY TO GET YOUR TARGET SEGMENT’S ATTENTION
  • 22. SHOCK AND AWE PRINCIPLE
  • 23. GRABBING ATTENTION IS OF NO USE …… IF YOUR CONTENT IS POOR
  • 24. SO, WHAT CONSTITUTES A GOOD CONTENT?
  • 25. People don’t want old news. They want some thing new, the latest trends or issues or any other relevant updates
  • 26. WHAT IS SO UNIQUE IN YOUR CONTENT?
  • 27. STAND OUT FROM THE CROWD
  • 28. HOW LONG SHOULD THE BLOG POST BE?
  • 29. SHORTER ATTENTION SPAN ME……
  • 30. DON’T BORE YOUR AUDIENCE TO DEATH WITH YOUR RANTS
  • 31. THE GOLDILOCKS PRINCIPLE
  • 32. The Power of Conversation
  • 33. SOME BLOGGING PLATFORMS
  • 34. OH REALLY…… WHAT THE HECK HE THINKS HE IS SAYING….. WHAT A JOKE……
  • 35. PROMOTIONG YOUR BLOGS
  • 36. SUCCESS CANNOT HAPPEN OVERNIGHT
  • 37. Turn Keyword Research Into Blog Topics
  • 38. What questions or challenges do they have that you can help address?
  • 39. WHAT SORT OF HEADLINE IS MOST LIKELY TO BE CLICKED?
  • 40. DIDN’T KNOW HEADLINES 7 THINGS YOU WON’T LEARN IN A B-SCHOOL
  • 41. THE GOSSIP Google Employees Confess the Worst Things About Working at Google
  • 42. INSTIGATE TOP 10 REASONS WHY EMAIL IS DEAD
  • 43. CONNECTION BETWEEN TWO SEEMINGLY UNRELATED THINGS BRANDING LESSONS FROM 007