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Role of Internet in Indian Holidays


   Internet users in India is expected to
    grow from current 12 Crore to 30
    crore by 2015

   Searches for Holidays & hotels in
    the country, on the internet is
    expected to grow from current 60
    crore to 150 crore by 2015

   More than 20% of the bookings
    happen after deliberate research on
    hotels through online reviews and
    visitors’ feedback. This number is
    expected to triple in next 2 years




                      Internet is emerging as a revolutionary powerful medium for customer acquisition in Travel
                      Industry !!!
What is HolidayIQ ?
   Launched in 2004                                        Powered by reviews contributed by 10 lacs Holiday Packers
   India’s First and Largest Online Travel Community       More than 6 crore visitors comes to HolidayIQ.com annually
   Over 1500 destinations and 30,000+properties listed     More than 3.7 lac registered Facebook fans




                                       Holiday IQ is a travel community powered by actual feedbacks from travelers on hotels
                                       and destinations. It is a platform to assist holiday goers in planning their holidays in
                                       intelligent manner.
HolidayIQ @ Facebook




   Brand Holiday IQ has a prominent presence in the Social Media. We have more than 3.7 lac
   fans in Facebook! and so far we have just scratched the surface. Our fan following can be
   estimated by the fact that Remo, impressed with our reviews, wrote a song for Us!
HolidayIQ @ News!




   Holiday IQ is the only Indian Brand, who is reaching to masses by the launch of its
   innovative hiqPAD! Tablets for hotels. Our Tablets have enabled the travelers to share
   their holiday experiences directly from the hotels itself !
HolidayIQ @ Mobile




   India has the highest growth rate of mobile phones in the world . HolidayIQ has
   advanced mobile website & mobile App to assist smart & Hi Fi travelers, who prefer
   using their mobile devices for checking information on the move
HolidayIQ @ Tablets




 HolidayIQ has launched the brand of hiqPAD! tablets for Hotels with customized App to
 capture the real experiences of customers. The campaign which began in Goa, as an
 initiative, the first of its kind, will soon be launched at National Level!
HolidayIQ @ Google




   Google recognizes HolidayIQ for its rich content and information on Indian Holiday
   packages
HolidayIQ @ YAHOO!




   HolidayIQ has a good visibility in Yahoo for its Hotel Reviews, Packages & Hotels .
HolidayIQ @ Bing! (Microsoft)




        Bing Search engine has recognized HolidayIQ as one of the top sites providing
        holiday information for destinations in India
Why you Need to be @ HolidayIQ ?


   Among Top 3 Holiday Planning
    websites in India with 50 lac Visitors
    Every month

   More than 2 lakh travelers plan their
    holidays with HolidayIQ every month

   Rich content with more than 30,000
    Indian hotels. Largest hotel database
    with reviews in India

   Recognized by major search engines
    such as Google, Yahoo & Bing for
    being the leader in the Indian Holiday
    Industry




                                         Partnering with Holiday IQ will help you boost your brand among travelers
HolidayIQ Offering to Travel Agents
Showcase to Real Travelers


 You get exposure to over 50 lakh
travellers a month.

   Dedicated Microsite to create
    awareness about your company
    among travellers

   Showcase the Travellers your areas
    of expertise, services & destinations
    you cater to.

   A chance to build and maintain your
    brand in Indian Tourism Industry on a
    platform where it really matters !




                                       You get dedicated profile to enhance your brand, image & reputation in front of
                                       travelers
Instant Connect with Travelers


                      Your profile page on HolidayIQ.com
                       is your real online address for
                       travellers. Keep your profile always
                       updated to enable travellers to
                       contact you instantly

                      Get contact details of unlimited
                       travelers who fill up the contact form
                       for availing your products or services
                       offered by SMS/Email
Get Featured as an Expert
Home Page                                        Destination Page




            HolidayIQ to promote featured travel expert prominently across Home Page and Other
            Destination pages
SMS alerts on your holiday packages
 Amazing Kerala , Amazing Kerala
 S e n d tbi   pag e t o a frie nd


    Tourism            Hotels           Destinations        Photos         Sightseeing    Forums      More ...

                                                                                                                     Packages :faps Re,iews 'ideos
  Amazing Kerala
  P a c k a g e S u m m a r y o f A m a zi n g K e ra / a T o u r P a c k a g e

                                                                         Rs. 14,750 (Per Person on twin sharing
                                     Price:
                                                                         basis)
                                                                                                                     Book this Package
                                                                                                                     Get tul detaas of !has package f rom
                                     No of Days:                         6 days & 5 nights                           Trave l Bug
                                                                        AlappuZha (AIIeppey). Kumaral< Munnar.
                                                                                                       om.

                                                                                                                                                            _ j
                                                                                                                                                            ;
                                     Destinations:
                                                                        Thei<Kady(Periyar)                              Start Dat e:
                                                                        Clouds Valley • Sw1ss County . Green Woods     [d"iiZmm/yyyy
                                     Hot els :
                                                                        . Penyar Meadows Le1sure Hotel
                                     Package Validity:                  From 28-08-2012 to 31-03-2013



                                                                                                                                                                         l
                                     Sup p lier:                        Travel Bug                                     Adults:              Childen:        Infants:

  Experience the best o f Kerala in this 6 day pac kage! ! Avail stay transfers , breakfast and                        I1                  Io      [;1      Io    [;1
                                                                                                                                              (5 1 0 12)     (Below 5)
  more . . .
                                                                                                                       GJ
                                                                                                                         (Abov• 12)
                                                                                                                        Enquiry:
    Pictures and Photos of Amazing Kerala Holiday Package




                                                                Promote unlimited holiday packages to captive travelers and get real time SMS/Email alerts
                                                                of traveler details who have shown interest in your package
Features: Microsite
Top Destinations: Improve your credibility by               Traveler Insights: Boost confidence among
Displaying top destinations where travelers have            travelers by showcasing them the variety of travelers
travelled with you                                          you have catered to.




Affiliations: Enhance your brand image and                  Travel Requests: Display the trust shown by
reliability by showcasing your affiliations and             travelers in your brand, by showcasing the latest
certifications from tourism boards and other institutions   Booking enquiries serviced by you
Features: Microsite
Payment Modes: Mode of payment is an important             Packages: A dedicated page to showcase all
deciding factor in selection of a travel expert. You can   your packages in one place. Give more options to
display the modes of payments that you accept.             travelers to choose from for a better coverage.

the modes of payments you except in this section




Address: Display your physical address for travelers
to get in touch with you.
Message from CEO to Travelers
CEO message : Use this opportunity as a platform to convey the message from CEO / Director / Owner
to the travelers about your company and its mission
Feature Comparison - Microsite

                       Just Dial   Sulekha   Trade India   Alibaba     Getit    Google      HolidayIQ


   Audience Type       Generic     Generic    Business     Business   Generic   Traveller   Traveller

Dedicated Microsite       O          P           P            O         P          O           P

    Destinations          O          O           O            O         P          O           P
      Covered
 Traveller Insights       O          O           O            O         O          O           P

 Unlimited Package        O          O           O            O         O          O           P
      Listing
  CEO Profile and         O          O           O            O         O          O           P
Message to Travelers
    Enquiries             O          P           O            O         P          O           P
   Commitment
Exclusive Enquiries       O          O           P            P         P          P           P
Thank You

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Travel Agent Microsite

  • 1.
  • 2. Role of Internet in Indian Holidays  Internet users in India is expected to grow from current 12 Crore to 30 crore by 2015  Searches for Holidays & hotels in the country, on the internet is expected to grow from current 60 crore to 150 crore by 2015  More than 20% of the bookings happen after deliberate research on hotels through online reviews and visitors’ feedback. This number is expected to triple in next 2 years Internet is emerging as a revolutionary powerful medium for customer acquisition in Travel Industry !!!
  • 3. What is HolidayIQ ?  Launched in 2004  Powered by reviews contributed by 10 lacs Holiday Packers  India’s First and Largest Online Travel Community  More than 6 crore visitors comes to HolidayIQ.com annually  Over 1500 destinations and 30,000+properties listed  More than 3.7 lac registered Facebook fans Holiday IQ is a travel community powered by actual feedbacks from travelers on hotels and destinations. It is a platform to assist holiday goers in planning their holidays in intelligent manner.
  • 4. HolidayIQ @ Facebook Brand Holiday IQ has a prominent presence in the Social Media. We have more than 3.7 lac fans in Facebook! and so far we have just scratched the surface. Our fan following can be estimated by the fact that Remo, impressed with our reviews, wrote a song for Us!
  • 5. HolidayIQ @ News! Holiday IQ is the only Indian Brand, who is reaching to masses by the launch of its innovative hiqPAD! Tablets for hotels. Our Tablets have enabled the travelers to share their holiday experiences directly from the hotels itself !
  • 6. HolidayIQ @ Mobile India has the highest growth rate of mobile phones in the world . HolidayIQ has advanced mobile website & mobile App to assist smart & Hi Fi travelers, who prefer using their mobile devices for checking information on the move
  • 7. HolidayIQ @ Tablets HolidayIQ has launched the brand of hiqPAD! tablets for Hotels with customized App to capture the real experiences of customers. The campaign which began in Goa, as an initiative, the first of its kind, will soon be launched at National Level!
  • 8. HolidayIQ @ Google Google recognizes HolidayIQ for its rich content and information on Indian Holiday packages
  • 9. HolidayIQ @ YAHOO! HolidayIQ has a good visibility in Yahoo for its Hotel Reviews, Packages & Hotels .
  • 10. HolidayIQ @ Bing! (Microsoft) Bing Search engine has recognized HolidayIQ as one of the top sites providing holiday information for destinations in India
  • 11. Why you Need to be @ HolidayIQ ?  Among Top 3 Holiday Planning websites in India with 50 lac Visitors Every month  More than 2 lakh travelers plan their holidays with HolidayIQ every month  Rich content with more than 30,000 Indian hotels. Largest hotel database with reviews in India  Recognized by major search engines such as Google, Yahoo & Bing for being the leader in the Indian Holiday Industry Partnering with Holiday IQ will help you boost your brand among travelers
  • 12. HolidayIQ Offering to Travel Agents
  • 13. Showcase to Real Travelers  You get exposure to over 50 lakh travellers a month.  Dedicated Microsite to create awareness about your company among travellers  Showcase the Travellers your areas of expertise, services & destinations you cater to.  A chance to build and maintain your brand in Indian Tourism Industry on a platform where it really matters ! You get dedicated profile to enhance your brand, image & reputation in front of travelers
  • 14. Instant Connect with Travelers  Your profile page on HolidayIQ.com is your real online address for travellers. Keep your profile always updated to enable travellers to contact you instantly  Get contact details of unlimited travelers who fill up the contact form for availing your products or services offered by SMS/Email
  • 15. Get Featured as an Expert Home Page Destination Page HolidayIQ to promote featured travel expert prominently across Home Page and Other Destination pages
  • 16. SMS alerts on your holiday packages Amazing Kerala , Amazing Kerala S e n d tbi pag e t o a frie nd Tourism Hotels Destinations Photos Sightseeing Forums More ... Packages :faps Re,iews 'ideos Amazing Kerala P a c k a g e S u m m a r y o f A m a zi n g K e ra / a T o u r P a c k a g e Rs. 14,750 (Per Person on twin sharing Price: basis) Book this Package Get tul detaas of !has package f rom No of Days: 6 days & 5 nights Trave l Bug AlappuZha (AIIeppey). Kumaral< Munnar. om. _ j ; Destinations: Thei<Kady(Periyar) Start Dat e: Clouds Valley • Sw1ss County . Green Woods [d"iiZmm/yyyy Hot els : . Penyar Meadows Le1sure Hotel Package Validity: From 28-08-2012 to 31-03-2013 l Sup p lier: Travel Bug Adults: Childen: Infants: Experience the best o f Kerala in this 6 day pac kage! ! Avail stay transfers , breakfast and I1 Io [;1 Io [;1 (5 1 0 12) (Below 5) more . . . GJ (Abov• 12) Enquiry: Pictures and Photos of Amazing Kerala Holiday Package Promote unlimited holiday packages to captive travelers and get real time SMS/Email alerts of traveler details who have shown interest in your package
  • 17. Features: Microsite Top Destinations: Improve your credibility by Traveler Insights: Boost confidence among Displaying top destinations where travelers have travelers by showcasing them the variety of travelers travelled with you you have catered to. Affiliations: Enhance your brand image and Travel Requests: Display the trust shown by reliability by showcasing your affiliations and travelers in your brand, by showcasing the latest certifications from tourism boards and other institutions Booking enquiries serviced by you
  • 18. Features: Microsite Payment Modes: Mode of payment is an important Packages: A dedicated page to showcase all deciding factor in selection of a travel expert. You can your packages in one place. Give more options to display the modes of payments that you accept. travelers to choose from for a better coverage. the modes of payments you except in this section Address: Display your physical address for travelers to get in touch with you.
  • 19. Message from CEO to Travelers CEO message : Use this opportunity as a platform to convey the message from CEO / Director / Owner to the travelers about your company and its mission
  • 20. Feature Comparison - Microsite Just Dial Sulekha Trade India Alibaba Getit Google HolidayIQ Audience Type Generic Generic Business Business Generic Traveller Traveller Dedicated Microsite O P P O P O P Destinations O O O O P O P Covered Traveller Insights O O O O O O P Unlimited Package O O O O O O P Listing CEO Profile and O O O O O O P Message to Travelers Enquiries O P O O P O P Commitment Exclusive Enquiries O O P P P P P