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The Risks and Rewards of Big Data in the Cloud
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The Risks and Rewards of Big Data in the Cloud


Published on

Webinar 1/13/10

Webinar 1/13/10

Published in: Technology, Business

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  • 1.  
  • 2. The Risks and Rewards of Big Data in the Cloud Brought to you by
  • 3. About this Webinar
    • Submit your questions in the GoToWebinar presentation window
    • Follow along and share your thoughts on Twitter at #SDCWebcast
    How you can Share!
  • 4. Our Panel Michael Fauscette is IDC Group Vice President, Software Business Solutions, overseeing IDC's research and consulting in ERP, SCM, CRM, and PLM Applications, small and medium business applications, partner and alliance ecosystems, open source, software vendor business models (SaaS) and software pricing and licensing. Mr. Fauscette brings a unique perspective by relating research data and trends to the overall strategic focus and go to market strategy of application software companies. Mike Culver , a member of the Strategic Alliances Team at Amazon Web Services, is responsible for managing global relationships with key partners. Based in Seattle, Mike presents at conferences and other forums to help decision-makers understand Cloud Computing, and why the new business model is so disruptive. Mike has spent more than 15 years in technology,  having previously worked with Microsoft, an ecommerce startup that he founded, and an IT organization in the Wholesale Distribution industry. Dr. Todd Papaioannou is VP for Architecture and Emerging Technologies at Teradata. He focuses on product and architectural strategy across the entire Teradata product portfolio, and has recently been focused on driving Teradata's initiatives in Cloud Computing and Virtualization. Todd has previously served as CTO of Teradata's Client Software group and Chief Architect for the Teradata Viewpoint program. Prior to joining Teradata, he was Chief Architect at Greenplum/Metapa. Todd holds a PhD in Artificial Intelligence and Distributed Systems.
  • 5. What’s Different About Cloud?
    • Location and Responsibility
    • Access v ia the Internet to standards-based resources, with universal network access
    • Minimal IT skills to “implement / no lengthy implementation of on-premise systems
    • Automated self-serve provisioning - near real-time deployment
    • Fine-grained, usage-based pricing capability (though some providers mask this granularity with long-term, fixed price agreements)
    • Shared resources, configure vs. customize, with integrations and client-side optimization, often virtualized
    For users this means… Browser-based; N-scale service Highly transactional; dynamic scaling/flexing Real-time Granular metering; priced based on delivering ongoing “shared value” SLA rests with ISV or designee Multi-tenant (maybe), built for a market, not a customer
  • 6. Three Big Categories of IT Cloud Services Cloud Applications (Apps-as-a-service) Cloud (Application) Platforms (Platform-as-a-Service) Cloud Infrastructure (Infrastructure-as-a-Service) IT Cloud Services
  • 7. Why IT Cloud Services? Q: Rate the benefits commonly ascribed to the 'cloud'/on-demand model (Scale: 1 = Not at all important 5 = Very Important) Source: IDC Enterprise Panel, 3Q09, n = 263 54.0% 63.9% 64.6% 67.0% 68.5% 75.3% 77.7% 77.9% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Seems like the way of the future Sharing systems with partners simpler Always offers latest functionality Requires less in-house IT staff, costs Encourages standard systems Monthly payments Easy/fast to deploy to end-users Pay only for what you use Source: IDC, September 2009 % responding 3, 4 or 5
  • 8. Cloud Computing Attributes Abstract Resources Not tied to physical hardware and can be flexible as your needs demand. On-Demand Provisioning Ask for what you need, exactly when you need it. Pay only for what you use. Scalability Scale up or down depending on usage needs. No Up-Front Costs No contracts or long-term commitments. Pay only for what you use. Efficiency of Experts Utilize the skills, knowledge and resources of experts.
  • 9. We Think of the Cloud as a Set of Building Block Services
    • Infrastructure As a Service
      • Amazon Simple Storage Service
      • Amazon CloudFront
      • Amazon Elastic Compute Cloud
      • Amazon Elastic Block Storage
      • Amazon Simple Queue Service
      • Amazon SimpleDB
      • Amazon Elastic MapReduce
      • Amazon Relational Database Service
    • People As a Service
      • Amazon Mechanical Turk
    • Payments As a Service
      • Amazon Flexible Payments Service
      • Amazon DevPay
    • Fulfillment and Associates
      • Amazon Fulfillment Web Service
      • Amazon Associates Web Service
  • 10. Amazon EC2: Durable & Available Note: Conceptual drawing only. The number of Availability Zones may vary Amazon CloudWatch Auto Scaling Elastic Load Balancing US East Region Availability Zone A Availability Zone C Availability Zone B
  • 11. Amazon Virtual Private Cloud Public Cloud Virtual Private Cloud Secure VPN over Internet Multiple Subnets Corporate Router VPN Gateway Physical Data Center IP Addresses Not Advertised to Internet EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 EC2 S3 S3 S3 S3 S3 S3
  • 12.  
  • 13. Why is Teradata investing in the cloud?
  • 14. Cloud Computing is here to stay
  • 15. Virtualization is the mega trend of the next decade
  • 16. Data is moving into the Cloud
  • 17. The cloud and your data warehouse
  • 18. Hybrid Cloud Continuum
    • Commodity Hardware
    • Lowest Cost
    • Moderate Performance
    • Some High Availability
    • Fair to good security
    • Commodity Hardware
    • Good Price
    • Average Performance
    • Average High Availability
    • Excellent Security
    • Enterprise Class
    • Highest Price
    • Best Performance
    • Best High Availability
    • Excellent Security
    Public Clouds Private Clouds Appliances
  • 19.  
  • 20. Reminder: Ask Questions
    • Submit your questions in the GoToWebinar presentation window
    • Follow along and share your thoughts on Twitter at #SDCWebcast
    How you can Share:
  • 21. Thanks for Joining Us
    • This webinar will be available on-demand at . Stop by to learn more and share your comments!
    • Connect with our panelists on SmartData Collective by searching for them on our site