How to make customers love you social


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Join us for an exclusive webinar with Jeb Blount, author of People Love You: The Real Secret to Delivering Legendary Customer Experiences. This book and author discussion is the second for the Social Business Book Club, brought to you by Wiley and Social Media Today. Talk to the author and ask questions pertaining to their book.

People Love You: The Real Secret to Delivering Legendary Customer Experiences explains how delivering a legendary customer experience is the single most important competitive advantage across all industries. In People Love You, human relationship guru Jeb Blount offers a playbook for interacting with customers in a way that creates deep, enduring connections that withstand pressures in the marketplace.

Published in: Social Media, Business, Education
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  • Uncertainty Drives Emotion
    You must become adept at managing the emotions of prospects, customers, team members and yourself.-
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  • Uncertainty Drives Emotion
    You must become adept at managing the emotions of prospects, customers, team members and yourself.-
  • How to make customers love you social

    1. 1. How to MakeHow to Make CustomersCustomers Love YouLove You
    2. 2. Submit yourquestions in theGotoWebinarPresentationwindow Follow along and share your thoughts on Twitter at #SocBizBooks Join the Conversation… #SMTLive
    3. 3. #SMTLive Our Speakers Tom Teicholz is an award winning journalist who has consulted to and created video and written content for Intel, The Museum of Tolerance, The Milken Foundation, Universal and Fox/TV Studios and whose work has appeared in The New York Times Sunday Magazine, The Daily Beast, The Huffington Post and @TomTeicholz Jeb Blount, CEO of Sales Gravy, is a leading expert on how human relationships impact account management, customer experience, leadership and sales. He helps many of the world's leading organizations accelerate revenue growth and profits through a focus on interpersonal relationships. Under Jeb's leadership, Sales Gravy has become a global leader in sales enablement solutions, including sales recruitment and staffing, sales on-boarding automation, custom sales training program development and delivery, and sales coaching. He is the author of six books, including People Buy You: The Real Secret to what Matters Most in Business, and was recently named one of the world's 50 Most Influential Sales and Marketing Leaders by Top Sales Magazine, and in a March 2014 Forbes article, as one of the Top 30 Social Selling Influencers in the world. @salesgravy
    4. 4. President and CEO of Sales Gravy, Inc Growth Enablement and Leadership Strategist Bestselling Author of six books Top 50 Most Influential Sales and Marketing Leaders Top 10 Most Influential Sales Expert to Follow on Twitter Top 30 Most Influential Social Selling Experts Sales Leadership Customer ExperienceSelf-Mastery Clients Include: Microsoft, Lockheed Martin, Miami Heat, Boston Celtics, Sprint, Express Scripts, US Air Force, MIT, Morgan Stanley, Verizon Wireless, AT&T, ADP, Alaska Communications, PayChex
    5. 5. Each interaction with a customer creates an experience that they will feel and remember. These experiences are cumulative. Over time they become the foundation of long-term relationships and loyalty.
    6. 6. 3 Things You CAN Control3 Things You CAN Control Your Actions Your Re-actions Your Attitude and Beliefs Mastery over self has more impact on success in sales than any other element including raw talent, knowledge and skills.
    7. 7. What’s Love Got to Do With It
    8. 8. Customers are People
    9. 9. Customer Experience is Woven Into the Fabric of Imperfect Business Environments
    10. 10. Most Customers are Lost Due to Neglect
    11. 11. You cannot differentiate when everything looks the same
    12. 12. People Are Under Intense Emotional Pressure to Avoid Mistakes
    13. 13. The Real Secret to Delivering Value {If You Wish to Deliver Value, YOU Must Be Valuable} Leverage the Pull Strategy
    14. 14. •Generic features and benefits, kitchen-sink-data-dump •Leaves your customer feeling that you don’t listen and makes them feel unimportant •Makes you look and sound the same as all of your competitors Stop Pitch Slapping Your Customers
    15. 15. Managing The Buying Experience
    16. 16. Three Tiers of Problems Strategic Partner Order Taking Trusted Vendor
    17. 17. Welcome to the NO PITCH ZONE •Articulate value in context of what is most important to your customer. •Be valuable across the entire enterprise. •Deepen your emotional connections by demonstrating that you GET your customer and their problems. People buy for their reasons, not yours
    18. 18. Positive Emotional Experiences Anchor People To YOU
    19. 19. Upcoming Webinars May 13th IT vs. Marketing: Who Owns the Data? Who Owns the Platform? #SMTLive