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SMS Masterminds Licensee Brochure


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SMS Masterminds in an industry leader providing mobile and loyalty marketing services to the small business market, including its flagship loyalty kiosk and automated text engagement engine. The …

SMS Masterminds in an industry leader providing mobile and loyalty marketing services to the small business market, including its flagship loyalty kiosk and automated text engagement engine. The company licenses the technology to professional marketers and organizations

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  • 1. Mission SMS Masterminds: plans and directs an ingenious and complex enterprise, collaborating with entrepreneurs to generate profits by leveraging mobile and loyalty solutions. - Collaborative Advancement - Direct Sales Support - Continued Education and Professional Development - A Revolutionary System Why we’re Special Values - Radical Innovation - Ruthless Efficiency - Unrelenting Support - Flawless Execution
  • 2. The Mobile industry is growing US Mobile Marketing revenues will reach $9.1 Billion by 2017. 98% of text messages are read vs. 22% of emails. SMS coupons are 10 times more likely to be used than other coupons. Mobile coupon user to grow by 332% from 2010 to 2014. 70% of people would like to receive offers on their mobile phone. Sourced from the Mobile Marketing Association
  • 3. As a full service organization it is our job to guide you through the strategies and implementation of the campaigns. • Headquartered in San Luis Obispo, California • Licensees in over 110 exclusive territories throughout North America • Over 1.75 Million active unique subscribers as of May 8th, 2014 • Works with National Brand such as: SMS Masterminds’, in their first year of eligibility, made the 2013 INC. 5000 list as of one of the fastest growing companies in the United States. Overall SMS Masterminds was ranked #731, and #66 in the United States for software. “In March 2014, SpendSmart (OTCQB: SSPC) Acquires SMS Masterminds and Appoints Alex Minicucci as CEO, The acquisition brings a partnership of payments and marketing solutions” (March 25, 2014) SMS Masterminds leads mobile industry
  • 4. How SMS Masterminds brings The Power Of Effective Mobile Marketing To All Businesses SMS Masterminds brings the power of Mobile Marketing to small and big business alike! We'll help you build your own customer list and market to them in the most effective ways possible. With new advances in technology, Mobile Marketing is now easy and affordable for businesses of all sizes. No other form of advertising gets a greater return on investment than Mobile Marketing! + = $$$
  • 5. SMS Masterminds Approach Loyalty Rewards Kiosk – “Did you get your VIP point?” Analytic Report – # of loyal customers & frequency of visits Consumer Portal – Community exposure & customer cross pollination Expert Management – Leverage the data to bring the customers back! Capture the loyal customer audience Prove the system works /Real Time Return on Investment Data Gain new customers Full Mobile Marketing Strategy- Active Engagement from Customers Reach Customers in Real-Time Mobile Enabled Websites– Expands Merchant’s Brand Reach Allows for Merchant Brands to Expand Customer Reach Allows for Merchant’s Brand/offer to go Viral/Gain Social Presence Social Media Integration – Allows for Offers to Gain Scalability 24/7 Customer Support– We partner with your business Know what your customers are interested in & how to create loyalty
  • 6. Loyalty Rewards Kiosk All customers will be invited to check-in with each visit. This process performed by the customer, so employees never have to ask for a phone number. Our Loyalty Kiosk combines the power of Text Message Marketing with a dynamic loyalty program to encourage opt-ins and client retention like never before. Registration •Congrats on enrolling to be a local VIP Confirmation •Receive up to 6 text invites for local deals each month Engagement •Come in and show this message to redeem your special today! Every time a consumer “checks-in” via the Loyalty Kiosk, they earn points towards discounts or free products, keeping them coming back for more!
  • 7. Facebook Integration Generate Facebook ‘Likes’ for your merchants with the Loyalty Kiosk! Connect the Loyalty Kiosk to Facebook. Text broadcasts automatically post on the merchant’s Facebook page for their fans to see.
  • 8. Analytics Report
  • 9. Licensee to Consumer Website When signing up on the Loyalty Kiosk each customer will receive a welcome text with a link to visit the Licensees website. When a merchant is listed on the Licensee’s website their exposure to new customers is dramatically increased due to the amount of businesses listed.
  • 10. Increase your value and reach by providing your advertiser with a mobile enabled web page, displaying their logo, photos of their business, Google map and YouTube videos. Licensee to Consumer Mobile Website
  • 11. Full SMS Marketing Capability Send Text Messages to Eager Subscribers Automated Engagement Run a Text2Win, Trivia, or Polling Campaigns Set up Weekly Campaigns Set up Automated Reply Messages Set up Mobile Coupons and Link Videos Full Agency Devoted to Developing Effective Mobile Marketing Campaigns
  • 12. How SMS Masterminds makes you an Expert
  • 13. Boot camp and continued training Audio, Video and Interactive modules to facilitate your understanding of your new business; making you and expert in the words of mobile and loyalty marketing. A collegiate style digital campus. Licensees throughout the country participate in collaborative learning that combines social media, knowledge base and group forums all into a single environment.
  • 14. Jeffrey Gitomer Special Advisor to SMS Masterminds SMS Masterminds surround ourselves with the best. Jeffrey Gitomer is the World’s Leader in Sales and Customer retention. SMS Masterminds invests in the best training for our Licensees continued success.
  • 15. Network of Licensees “Collaborating with entrepreneurs to generate profits…”
  • 16. How you make your customers money.
  • 17. Build it | Show it |Send it | Grow it Loyalty Customer Database
  • 18. Custom Promotional Design
  • 19. Go-to-Market Strategy Salon Pizza Deli Gas Clothing Auto Car Wash Gifts Dining Nutri Shops You and your mentor are building your FIRST TEN. These referral accounts are the most efficient process of building your brand within your exclusive market! Your FIRST TEN get you your next 20 paying accounts $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+ $99+
  • 20. Initialization & Executive Team
  • 21. Geoff Chaney, Trainer – Over view of your first two months of set-up and training (FIRST CALL) Kenny Selke, Licensee Development Coordinator – Territory definition, Branding and Logo, Website launch, Training and Mentor market visit (FIRST 2 MONTHS) Mentor (Current Licensee) – The First Ten Market visit, Guidance and Support (FIRST 12 MONTHS) FIRST STEPS AS A MASTERMIND
  • 22. Alex Minicucci, CEO – Founder of SMS Masterminds. Oversees all business, market strategy, technology development, high level strategic relationships and the overall future of the SMS Masterminds. Luke Wallace, VP of Operations – Oversees operations and development team continuing to push technology and best practices to continue to lead the mobile and loyal industry. Charles Gerencser, VP of Sales – Oversees direct Licensee growth, Mentorship Program, Manages On-site Territory Development and oversees National Sales. Executive Team
  • 23. ON SITE SALES DEVELOPMENT Spencer Cooper, Territory Development Manager – Spencer, a UCLA graduate with a degree in economics and over 20 years of experience in new business development, competitive market share expansion, and customer relationship development, will focus on interfacing with licensees to help them achieve strong market penetration. NATIONAL SALES DEVELOPMENT Amit Mehta, National Retail Sales Manager – Oversees Amit comes to SMSMM with a widespread list of big brand sales experience, including Subway, Whole Foods, Adidas America, to name a few. He will be actively working with the company’s national network of 110 licensees in specific territories to draw in even more major regional and national brands to the company’s loyalty and mobile marketing solutions programs. In this role, Amit will lead the continued account sales growth in addition to overseeing brand relationships. Sales Development Team
  • 24. Tactical Sales Support “In Your Market”
  • 25. Contact your Account Executive to learn more (877-541-8398) You’ll never know enough about this business from a website. Mini-training – A comprehensive overview of the mobile and loyalty industry, management software, competition and more. Speak with a Licensee – It is important to know what our clients are doing with their own markets and ask their opinion about SMS Masterminds service and support. Choose your Exclusive Market – You will select a city, county that best fits you. (Defined markets are identified via zip code in a contiguous manner. Kenny Selke will work with you to define your exclusive market on your 2nd call as a Licensee.) Review your License Agreement – 5 page document that explains SMS Masterminds’ commitment to helping you grow your business. FINAL STEP – Choose your start-up package, payment type and GO! Next Steps before getting your business started!