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The Web and “new media” in education for administrators
 

The Web and “new media” in education for administrators

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A primer I presented to a Principalship graduate degree class to help them better prepare to relate to their technology and marketing teams.

A primer I presented to a Principalship graduate degree class to help them better prepare to relate to their technology and marketing teams.

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    The Web and “new media” in education for administrators The Web and “new media” in education for administrators Presentation Transcript

    • THE WEB… and “new media” in education (for administrators)
    • Purpose
      • It is * not * about YOU.
    • Questions
      • Who is/are your audience(s)?
      • How do they use communications technologies?
        • Mobile
        • Internet
          • Sites
          • Services
      • What can we do to give them what they need to know when they need to know it in a manner that will be effectively received ?
    • Consider
      • Site
      • Email
      • Social Media/Networking
        • Facebook
        • Twitter ( ? ) [ Muleriders ]
        • YouTube
        • MySpace
        • Etc
    • Resources
      • People + Infrastructure + Software = $$
      • Cost saving opportunities:
      • Open source software
      • Outsource hosting
      • Involve your constituents
    • Emergency Communication
      • Have a “lite” version of homepage ready to deploy
      • Have a backup site location ready to go if you host on-site
      • Make sure your communications people can update site content remotely or via mobile device
    • The Right People
      • Hiring web staff
        • Standards
        • Usability & Accessibility
        • User testing
        • Federal/State Guidelines
          • Section 508
          • DIS Standards & Best Practices
          • FERPA
    • SAU Evolution
    • SAU Evolution
    • SAU Evolution
    • SAU Evolution