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Empathy & Define

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Empathy Map for a Graduate finding Job

Empathy Map for a Graduate finding Job


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  • 1. A Graduate finding a job Smitha Kondajji 5th August 2013
  • 2.   A young man of 22 years who is from North India and is looking for a software job in Bangalore, the Silicon City of India.  He has done his Bachelor of Engineering specialized in Information Science. STAKEHOLDER
  • 3.   Finding a job in Bangalore will take some time as his percentage is not that great  He is not well versed with puzzle solving; which usually is asked in some interviews  He thinks the local language is difficult to understand and speak. THINK
  • 4.   He feels that his communication skills is not great.  He feels that Bangalore is the right place to get his dream job.  He feels that there are many friends and senior who can help him in finding vacant positions in different companies. FEEL
  • 5.   His has couple of interviews lined up and he is preparing for the technical questions.  He says travelling in Bangalore is very difficult for people who haven’t got their own conveyance. Although he is happy travelling in the local buses that are plenty.  He says that certain recruiters say they will get back soon but they never come back. SAY
  • 6.   He is applying for jobs on many job portals that are very famous.  He is contacting his seniors and checking for referrals so that he can get an interview call.  He has also submitted his resume to head hunters and job consulting firms.  He is improving his English communication by various means like reading books, news paper, watching English movies. DO
  • 7.   Finding a software job in a good company NEED PROBLEM STATEMENT  The interviewed finds that his communications skills, problem solving and percentage are a hindrance.
  • 8.   His English communication needs improvement  He has commutation problem  He is apprehensive about his lack of knowledge to solve puzzles in interview  He is also hesitant to talk about his ‘not so great percentage’  He is investing time in the improvement areas to pass his interview INSIGHT