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Building lasting relationships with your existing customers drives business success. Creating an Engagement Marketing strategy is the key to inspiring your most passionate customers and advocates to: have conversations with you and fellow customers, share stories and opinions, and share your content with their own social circle. In this presentation, you’ll discover the three components that lead to Engagement Marketing success:
· Providing an excellent customer experience,
· Making connections that engage your audience and enable an ongoing dialog, and
· Using email and social media to build connections and engage a broader audience.