nald De Witte

co

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
hapter

The Only Constant is Change

hapter

Definition

hapter

Used Cases

hapter

Technology Implications / Solutions

...
The Only Constant is Change

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
Business and Societal Impact

Networked
Economy
Connectivity
Digitize Access to
Information

•  Email
•  Web Browser
•  Se...
Mobility / Video

Cloud

New Breed of Apps

Growth &
Productivity
Opportunities

New Business
Models

User Experience &
Ex...
Information Technology (IT)

Data Center

Cisco and/or its affiliates. All reserved.
Cisco and/or its affiliates. All righ...
Definition

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
Connecting people in
more valuable ways.

Delivering the right
information to the
right person, machine
at the right time....
Used Cases

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
2013

Current state

re-recorded advertising, displayed in
pre-determined order

2022

Potential with IoE
Intelligent disp...
2013

2022

Current state

Potential with IoE

Significant downtime
between interactions

Ability for one person to handle...
2013

2022

Current state

Potential with IoE

Manual processes; labor-intensive
surveillance

Automation in protection, d...
2013

2022

Current state

Potential with IoE

ow profitability due to limited product
assortment vended

Higher transacti...
2013

Current state

2022

Potential with IoE

distinct use of fertilizers and irrigation
leads to waste

Sensors improve ...
2013

2022

Current state

Potential with IoE

Employees work with a diverse set of
independent, unconnected devices

Grea...
2013

Current state

2022

Potential with IoE

mployee devices paid for by employer;
corporate is liable

Employees own, p...
2013

2022

Current state

Potential with IoE

Vulnerability to faults

Automated detection and
self-healing improve relia...
2013

Current state

2022

Potential with IoE

utomated assembly machines are
expensive and complicated to
create and inst...
2013

Current state

2022

Potential with IoE

astage leads to high energy bills
usage not based on occupancy,
environment...
2013

2022

Current state

Potential with IoE

Physical attendance with
professors

Scale professors and best quality of
i...
Technology Implications / Solutions

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
Internet of Things
Smarter business processes
People to M2M
communications
Cloud
Massive Scalability

Things (sensors, act...
Secure
Agile
Cloud
Massive Scalability

Aware

Internet of Things
Smarter business processes
People to M2M
communications
...
Why Cisco?

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
Cisco’s Approach to IoT

Verticals

“Customer-In” Approach
Smart
Solution

Connected
Factory

Connected
Oil Field

Connect...
anufacturing

Mining

Energy-Utility

Oil and Gas

Transportation

City

Defense

SP/M2M

Plantwide Ethernet, Intelligent ...
Forbes

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
Thank you.

Cisco and/or its affiliates. All rights reserved.

Cisco Confidential
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Donald De Witte | Cisco Sistems - Conferencia Internet of Things Smash Tech Barcelona 2013

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Transcript of "Donald De Witte | Cisco Sistems - Conferencia Internet of Things Smash Tech Barcelona 2013"

  1. 1. nald De Witte co Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  2. 2. hapter The Only Constant is Change hapter Definition hapter Used Cases hapter Technology Implications / Solutions hapter Why Cisco? Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  3. 3. The Only Constant is Change Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  4. 4. Business and Societal Impact Networked Economy Connectivity Digitize Access to Information •  Email •  Web Browser •  Search Cisco and/or its affiliates. All rights reserved. Digitize Business Process •  E-commerce •  Digital Supply Chain •  Collaboration Immersive Experiences Digitize Interactions (Business & Social) •  •  •  •  Social Mobility Cloud Video Internet of Everything Digitize the World Connecting: •  People •  Process •  Data •  Things Intelligent Connections Cisco Confidential
  5. 5. Mobility / Video Cloud New Breed of Apps Growth & Productivity Opportunities New Business Models User Experience & Expectations Cisco and/or its affiliates. All rights reserved. Internet of Things Globalization Big Data & Analy Security & Regulatory Compliance Cisco Confidential
  6. 6. Information Technology (IT) Data Center Cisco and/or its affiliates. All reserved. Cisco and/or its affiliates. All rights rights reserved. Campus Operational Technology (OT) Branch Field Plant IoT Cisco Confidential Cisco Confidential
  7. 7. Definition Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  8. 8. Connecting people in more valuable ways. Delivering the right information to the right person, machine at the right time. Leveraging data for decision making. Physical devices and objects connected to the Internet and each other. ce: Cisco Internet Business Solutions Group, 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  9. 9. Used Cases Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  10. 10. 2013 Current state re-recorded advertising, displayed in pre-determined order 2022 Potential with IoE Intelligent displays show most appropriate messages to customers Moderate level of digital signage penetration High levels of digital signage penetration ow direct impact of digital advertising on sales Increased potential of digital signage to add value and influence sales Increased effectiveness of digital advertising in driving sales sides advertising, digital signage used for information dissemination only Digital signage informs and also offers first-level instruction / control rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  11. 11. 2013 2022 Current state Potential with IoE Significant downtime between interactions Ability for one person to handle multiple locations permits efficient scaling Coordination of information among buildings or office locations Consistent multi-location information provided at once High turnover presents quality control and training issues Less turnover, centralized hiring, minimal coverage issues Visitor or customer wait times during peak periods Video and information networks allows for scaling of building and office personnel. Staffing need not be on-site to permit lower-cost sourcing Can be time-zone-adjusted to handle peak loads; capacity always adjusted to needs rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  12. 12. 2013 2022 Current state Potential with IoE Manual processes; labor-intensive surveillance Automation in protection, detection, assessment, and response to threats Geographically dispersed facilities and personnel Reduced TCO, fewer security breaches, higher human and technology productivity Centralized security management gh costs associated with stand-alone systems (power and rack space) Post-event forensic analysis requires significant human effort Integrated systems contribute to lower TCO Pulse analytics enables investigators to go directly to relevant video stream rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  13. 13. 2013 2022 Current state Potential with IoE ow profitability due to limited product assortment vended Higher transaction sizes and volumes driven by wide product assortment Loss of sale from unavailability of exact coinage Vending machines accept credit cards, driving sales lift oss of revenues due to out-of-stocks, machine downtime Networked machines provide real-time information on stock, operating status Vending products are only source of revenue Additional revenues from digital signage Higher transaction sizes, more volume, lower downtime rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  14. 14. 2013 Current state 2022 Potential with IoE distinct use of fertilizers and irrigation leads to waste Sensors improve fertilizer and irrigation efficiency xcessive use of fertilizers limits yields Greater efficiency of plant cropping xcess fertilizers pollute ground water and streams Improved use of fertilizers, higher food sales; greater irrigation and energy efficiency Promote sustainable farming and conserve natural resources Limited information available to increase yields Forecast and analytical models help optimize yields rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  15. 15. 2013 2022 Current state Potential with IoE Employees work with a diverse set of independent, unconnected devices Greater connectivity between people and devices Stagnant / slow-growing employee productivity in traditional setups New ways of collaboration enable new and untapped productivity improvement High degree of face-to-face meetings and collaboration High degree of virtual collaboration Time spent commuting and traveling largely unproductive Travel time spent more productively through mobile collaboration tools Increased collaboration and enhanced productivity rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  16. 16. 2013 Current state 2022 Potential with IoE mployee devices paid for by employer; corporate is liable Employees own, pay for, and are liable for work devices igh cost of support and maintenance Increased capacity for work and faster new technology adoption drive knowledge worker productivity while reducing IT TCO High degree of self-support, lower cost of device maintenance Companies pay for data plans on corporate-owned mobile phones Employees buy their own data plans, reducing OpEx for their employers oss of productivity / creativity due to required use of standard company equipment Employees work with device of choice, enhancing productivity, creativity, and overall work satisfaction rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  17. 17. 2013 2022 Current state Potential with IoE Vulnerability to faults Automated detection and self-healing improve reliability of the electric network One-way flow of electricity Ability to shape electric flows enables more flexibility, distributed generation Production calibrated for peak emand requires reserves, causes inefficiencies Demand-side management improves generator utilization and grid efficiency Variability in renewable energy sources prevents adoption Connecting sensing, measurement, and controls in real time improves reliability, cost, and alignment between supply and demand Enables more sustainable energy sources such as wind and solar rce: Cisco IBSG, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  18. 18. 2013 Current state 2022 Potential with IoE utomated assembly machines are expensive and complicated to create and install Reduced costs as automated tools become less expensive to manufacture / implement nflexible and costly product-line changes Increased revenues from greater product variations Ad hoc product quality testing Improved quality with sensors to monitor product specs Less-skilled employees for production More highly skilled production and managerial employees are needed Inefficient use of key inputs of production More intelligent design of machines; greater control of instrumentation and production conditions Reduced waste from more efficient usage of key materials, including energy rce: Cisco Internet Business Solutions Group, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  19. 19. 2013 Current state 2022 Potential with IoE astage leads to high energy bills usage not based on occupancy, environment) Energy savings by using sensors and energy-efficient systems Physical monitoring of building systems Lower energy costs, lower management and maintenance costs, lower CapEx Remote monitoring enables labor savings and staff productivity o scaling of building management infrastructure across facilities Costs savings by leveraging shared infrastructure and open protocols nconvenience to tenants due to breakdowns and repairs Continuous monitoring and timely maintenance improve equipment life Each facility operation coexists independently All systems are integrated and communicate centrally rce: Cisco Internet Business Solutions Group, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  20. 20. 2013 2022 Current state Potential with IoE Physical attendance with professors Scale professors and best quality of instruction — any device, anywhere One-time instruction in one location Scale content: recordable and replicable instruction, anytime, any venue Static, linear content with low control Learn at your own pace; focus on relevant content only; richer, interactive content University and library hours only Greater availability (your time, catch up) User searches for content (pull); ostly textbooks, “one size fits all” Content proactively offered (push); free content; ability to customize curriculum Greater reach and scaling of professors; new business models scale globally without physical venue constraints; reduced textbook costs rce: Cisco Internet Business Solutions Group, 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  21. 21. Technology Implications / Solutions Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  22. 22. Internet of Things Smarter business processes People to M2M communications Cloud Massive Scalability Things (sensors, actuators, tags) everywhere New Breed of Apps Consumerization of IT BYOD Application anywhere, anytime Mobility / Wireless Ubiquitous Connectivity Cisco and/or its affiliates. All rights reserved. Growing Requirements Cisco Confidential
  23. 23. Secure Agile Cloud Massive Scalability Aware Internet of Things Smarter business processes People to M2M communications Things (sensors, actuators, tags) everywhere New Breed of Apps Consumerization of IT BYOD Mobility / Wireless Ubiquitous Connectivity Cisco and/or its affiliates. All rights reserved. Application anywhere, anytime Automated and Dynamic Programmable Growing Requirements Cisco Confidential
  24. 24. Why Cisco? Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  25. 25. Cisco’s Approach to IoT Verticals “Customer-In” Approach Smart Solution Connected Factory Connected Oil Field Connected Mine Connected Train Connected City Connected Battlefield Connected Energy Products/Technologies Industry Partners M2M Mobile SPs IoT Enablers Ruggedized Products Cisco and/or its affiliates. All rights reserved. Connected IoT SP •  Understanding of key business care about and pain points •  Relevance to LOB leaders / CXO Time Sync Pervasive Cyber Security Scalable Routing Deterministic Ethernet Guaranteed Delivery Big Data Management Advanced Services •  Best-in-class ruggedized produc •  Smart solutions for verticals •  IoT architectures SP services Strategic Partnerships •  Industry partners Ruggedized Wireless AP Industrial Routers & Switches Industrial Security Hardened Mobile M2M Gateway IP Cameras Video Surveillance •  Vertical software / service partne •  Service providers Cisco Confidential
  26. 26. anufacturing Mining Energy-Utility Oil and Gas Transportation City Defense SP/M2M Plantwide Ethernet, Intelligent Transportation, Smart Cities, S&C Refinery, Smart Connected Vehicle, Smart Grid IE 2000 IE 3000 CGS 1000 CGS 2500 Cisco and/or its affiliates. All rights reserved. CGR 2000 CGR 1000 1552 Rugged Wireless 819H M2M ISR Gateway Router 5915 Embedded Services Router 3200 ESS2000 Video Surveillance Manager and IP Cameras IPICS . Physical Access Manager Fog Computing Data Center/Virtualization Cisco Confidential
  27. 27. Forbes Cisco and/or its affiliates. All rights reserved. Cisco Confidential
  28. 28. Thank you. Cisco and/or its affiliates. All rights reserved. Cisco Confidential

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