SmartReceipt - Marketing Solutions


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SmartReceipt - Marketing Solutions

  1. 1. Marketing SolutionsProduct | Page 0
  2. 2. Introduction• SmartReceipt transforms your existing POS and printer infrastructure into a powerful, centrally controlled marketing medium• We leverage unique customer transactional data to tailor the most relevant messages and offers for each guest• By connecting brands with their customers in a smart new way, SmartReceipt Marketing solutions help retailers generate revenue, increase guest frequency and improve customer satisfaction | Page 1
  3. 3. SmartReceipt Media just got smarterSmartReceipt Facts:• 3x greater coupon redemption rates than traditional coupons, with 10x shorter expiration periods• 91% of customers read “most or all” of their SmartReceipt• 88% of guests report that SmartReceipt helps them ‘better understand their offerings’• 90% of guests ‘like or love’ their SmartReceipt | Page 2
  4. 4. Centralized Management• SmartReceipt is managed entirely from a secure online account at• The product accommodates chains of all shapes and sizes with no in-store interaction required• SmartReceipt’s easy-to-use interface makes creating, scheduling, and launching new content simple• Launch or modify a campaign nationwide in just 5 minutes• SmartReceipt’s flexible enterprise hierarchy and multi- level content control allows the system to mirror your organizations structure | Page 3
  5. 5. Dynamic Coupons Not Your Ordinary Coupons• Dynamic Couponing is the most popular SmartReceipt Marketing feature• It is excellent at increasing guest frequency, promoting new products and improving day part sales• Unlike traditional couponing mediums that require lengthy static expiration dates, SmartReceipt Dynamic Coupons have fluid expirations dates based on print date• Simply set expiration periods in days or hours and SmartReceipt auto-populates the expiration in the coupon | Page 4
  6. 6. SmartReceipt Coupons Vs. Traditional Coupons | Page 5
  7. 7. Message Rotations Keeping the receipts engaging• It is important that your SmartReceipt delights your guests visit after visit. So in addition to targeting, you can rotate and randomize bundles of content to keep your guests’ experience fresh• Your customers will receive different combinations of unique messages and offers, even if their behavior remains constant from day to day• Once set up, it works on auto-pilot | Page 6
  8. 8. Smart TargetingReach the right customer with theright message at the right time• SmartReceipt’s innovative targeting capabilities put a wealth of unique targeting metrics at your fingertips• Dynamically trigger messages or promotions based on • Products purchased • Dine-in, take out, drive-thru • Location (geography based) • Time of day (scheduling) • Total purchase amount • Loyalty membership | Page 7
  9. 9. Real-time Analytics• SmartReceipt gives your organization unique access to real-time data in order to track your marketing campaign results• This allows you to react quickly to customer response and maximize the performance of your marketing campaigns | Page 8
  10. 10. Marketing Solutions Overview | Page 9