Local First Mobile Presentation
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Local First Arizona presentation of how to market to and with mobile devices.

Local First Arizona presentation of how to market to and with mobile devices.

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Local First Mobile Presentation Presentation Transcript

  • 1. Michael GrayDigital Local MarketingTools
  • 2.  Natives Digital Existed Digital First Multiple DigitalInputsSimultaneously Immigrants Pre-digital
  • 3.  The Rise of Mobile 100 Million + Mobile Facebook Users 400 Million views a day on YouTube Mobile. 43 % of respondents spend more time on their tablets than theirdesktop. Mobile users are ready to buy 50% more likely to pull the purchase trigger 53 % of searchers purchase as a result of a smartphone search in theU.S. 81 % of smartphone purchases are spontaneous. Mobile web will overtake the desktop in 2013 Mobile advertising spending will surpass $6.5 billion in 2013 Websites must be optimized for Mobile.
  • 4.  Website Mobile Friendly Mobile Optimized Mobile App
  • 5.  MobileOptimized
  • 6.  Google + Local It is the combined Google + & Google Places It is still in transition. Foursquare Mobile Display Ads Google Adwords For Mobile Resource http://www.google.com/think/search. html Free Mobile Websites http://my-mobilewebamerica.com http://www.octomobi.com/
  • 7. https://www.facebook.com/OnlineBizSmartshttp://www.youtube.com/user/smartgroupazhttp://www.slideshare.net/smartgroupazhttps://plus.google.com/102709443852395327193/postshttp://twitter.com/onlinebizsmarts