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Your time is valuable. Use it wisely!
Live the 3 Cs of Social Media
Calculated – Strategy & Monitor
Make it work for you NOT the opposite.
It can level the business playing field if you have a strategy.
Know your target audience and where they spend their time.
Don’t build you house on someone else's(Facebook) property.
Consistent Visual Branding
Define a win. What is a conversion for your
It’s a marathon not a sprint. The tortoise will
always win at online marketing.
Hire if you don’t have time or it is not something
your good at.
Monitor, Track, Adjust
IE. Princeton Report - Facebook would lose 80% of its
users by 2017
U.S.? 67% of Internet users in the U.S. are on Facebook. In
European markets, penetration is even higher (82% in the U.K.).
In the U.S., 83% of 18 to 29-year-olds who use the Internet are on
45- to 54-year-old age bracket has seen 46% growth since yearend 2012.
1.3 BILLION PEOPLE
Read more: http://www.businessinsider.com/a-primer-onfacebook-demographics-2013-10#ixzz2rnM41dTw
22% of Internet Users
24 % Men 19% Women
27% of ages 30-49
24% of ages 50-64
38% of People With Advanced Degrees
38% of People Who Make 75K+ Per Year
Optimize Your Profile
Tell people what you do not your title
Checking out the Competition
Applicant Background Checks
Find People and Businesses
LinkedIn Groups for new prospects and contacts
Create an industry group
Optimize Your Business Listing
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