We First: SXSW Book presentation
by Simon Mainwaring, Founder at We First, Inc on Mar 15, 2011
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We First. The book. ...
We First. The book.
A struggling economy, a world in crisis, and changing technology has left brands scrambling for profits and consumers desperate for change. What if we could achieve both? What if brands and consumers could partner using social media to create a sustainable pillar of change that builds communities, profits and a better world? That’s the promise of a We First world.
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