1. Purpose To Profit
How To
Become A
Contagious
Social Brand
Presented By Simon Mainwaring
2. New York Times #4 Business Hardcover bestseller
New York Times #5 How To/Advice bestseller
Wall Street Journal #2 bestseller
Amazon #1 bestseller
Barnes & Noble #1 bestseller
USA Today #4 bestseller
Publisher’s Weekly bestseller
strategy+business ‘Best Marketing
Book of 2011
800CEORead Top 5 Marketing
Book of 2011
Amazon Top 10 Business Books of 2011
58. Social Branding Blueprint
1. How to talk about the good that you do to make your
brand relevant, meaningful and sharable.
2. How to tell that story in a community-facing way to inspire
employees and customers to promote your brand.
3. The most effective digital, social and mobile strategies,
tactics and tools used by the most successful social brands
to rapidly build their reputation, customers and profits.
For the special Blueprint offer visit: WeFirstBlueprint.com
59. Benefits
Save Time: The 8-Module, easy-to-follow program makes it
simple for your team or social media lead to quickly
establish you as a social brand.
Less Work: The Blueprint provides a simple menu of the
most effective marketing strategies for your team to choose
from.
Less Effort: The Blueprint shows you how to inspire clients,
employees and customers to promote your brand and to
rapidly build your business with you.
For the special Blueprint offer visit: WeFirstBlueprint.com
60. Testimonials
"Since taking the We First training, our new Customer CEO brand has had rapid market acceptance, measured in three
ways. In new business, we have seen our client base nearly double within six months. In brand awareness, our social
media connections have exploded with thousands of new followers. Finally, in pre-sales of our new book, several dozen
organizations are placing bulk orders and booking us for speaking and workshops. Simon's gift is understanding how to
really make this happen, not just talk about it.” Chuck Wall, Founder, CEO Customer
"After training with We First our engagement level on Facebook (people talking about us) has constantly exceeded 10%
and mostly stays between 20-30% with a high of 70%. This is compared to good target range between 1-5%. We have
seen significant sales increases as a direct result of the high interaction levels.” Michael Jones, CEO, Thrive Farmers
Coffee
"If you were to bring someone in to share the expertise that you're getting with the Social Branding Blueprint, it would
cost you tens of thousands of dollars. The thing that I like about this training is you have in that blueprint an incredible
tool to step out and be able to make some consistent, logical and profitable steps to get you to where you want to be.”
Richard Davis, President, Arbor Scientia
“If your company is interested in keeping ahead of the new wave of customer engagement that is now powered by the
new tools of social media – and who isn’t? – you should have Simon Mainwaring to show you how to do it.” Rick
Ridgeway, VP Environmental Initiatives, Patagonia
"We First is the first seminar I've attended that is truly useful as it helps you define a purpose for your brand or
company and act on it using social media tools. The content is fantastic, carefully designed, and you end up with a
clear map of what to do and how to do it as opposed to just inspiring information.” Javier Rodriguez Merino, Group
Marketing Sustainability Director, The Coca-Cola Company
For the special Blueprint offer visit: WeFirstBlueprint.com
61. Thank you, ABS.
To instantly get these slides, email:
Slides@WeFirstBranding.com
Blueprint: WeFirstBlueprint.com
Contact: Simon@WeFirstBranding.com