SMA’s SMA Full Program: DEALER Full Program:DELIVERS: Average 400 to 600 RESULTS: Average 80 to 120 leads per month appointments per Includes: phone ups, month email leads & credit Average 20 to 30 units applications delivered per month Average 1000 website Average 50 – 75K views per month Gross per month
Average Cost Average Gross Average Return per Sale Profit on Investment• Per Unit: $250 • Per Unit: $2500 • Per Month: 1000%
Creating 50 unique templates for EVERY CAR in your inventory, presentingdifferent offers for different shoppers!Manually posting these ads to the Most Popular Classified Websites as wellas feeding the Dealer Inventory to 160 Top Local Classified websites.(Where ALL the Shoppers are actively looking for vehicles)The ads move the customer into ACTION…they pick up the phone, apply forcredit online and click through to your website.
• FACT #1: These sites3 FACTS attract 99% of all car shoppers everyday • FACT #2: SMA Alliance Dealer Members Dominate these sites • FACT #3: Buyers find the car they want… discover YOU OWN IT… THEN CALL YOU TO BUY IT
SMA Alliance Advertises Each Dealer with EXCLUSIVITY
SMA Offers Additional Services including:DealerCentric Instant SMA builds a valuable We blast promotional Where else can you get aCredit Approval database of timely and messages from your Sales better source of• Dealer sets the credit criteria local emails from your Department to these local In-Market Buyers to send and each ad posted on our from online shoppers for market ready buyers your marketing message 160 websites comes with an your Dealership to weekly. We keep you in to? These Buyers are not opportunity to - continually market to. The front of these consumers only in the market but they “Get Pre-approved In Seconds!” average “Internet until they “Buy or Die”. have shown interest in a• The premier package of Shopper” starts their car that you actually have application approvals through research a full 9 months in stock. DealerCentric is available on before they plan to all SMA Alliance Classified purchase. Posting Programs
SMA METRICS SMA Provides Daily and Monthly reports of all: Phone Leads Generated With support, recorded phone calls & training for phone lead conversion CreditApplications Email Leads Received Specific to the vehicle in your inventory • For participatingDealerCentric Dealers Sent to your preferred email(s) & CRM …Daily
As tracked via dealer’s CallBright service for the month of June, 2010.Total for all other web services (Autotrader.com, Dealer.com, Cars.com and eBay Motors) was 262 combined!
Average Dealer’s Website Hits DOUBLE & KEEP GROWING! Weekly Web 7000 6000 5000 4000 3000 2000 1000 0 July July July July Aug Aug Aug Aug 4-10 11-17 18-24 25-31 1-7 8-14 15-21 22-28
“Faxed Source Analysis”from Boerne Dodge Chrysler Jeep
“Faxed Source Analysis” from Boerne Dodge Chrysler Jeep
“Testimonial” in Auto Success Magazine Bob Hook Chevrolet VP
“Testimonial” from Boerne Dodge Chrysler Jeep General Sales Manager
“Testimonial” from Planet Ford 59 General Manager
“Testimonial” from Legacy Ford Lincoln Mercury General Manager
“Testimonial” from Skyline Mitsubishi General Manager