AaronWe got better with time… J2EE, web 2.0, SOA, etc.Video game example: we don’t read instruction manual anymore
Everyone carrying around a camera has shifted the paradigmA photo of a piece of paper is just as good as the piece of paper for trackingEliminate need to manage a bunch of slips of paperTouchpads allow for electronic signatures in place of paper signatures.Electronic signature solutions are good enough for the IRS and in-store purchasesSending photos in place of having to physically send or deliver paper saves customers timeMany mobile banking apps now allow for e-check deposit
DaveFocus on hybrid applicationsStill offers strong support for native applications Even allows you to hook hybrid applications in to native apps through apis
DaveWork doesn’t translate from one platform to another: C++ example from college vs. javaHow can you keep up with all of these devices? This is just 2 platforms. You also have to consider Windows and Blackberry, etc. It adds up quickly
Note that this is just one application on one operating system. These numbers quickly add up
a nice way that WL allows you to automatically detect which device type is being used at runtime and then handle any specializations for that variant.
Talk about general client, not focus. Talk about the trouble they were having – had a native application. They couldn’t scale it or rebrand it. Elected for jQuery mobile hybrid app and were able to quickly and easily rebrand.
Aaron* Everyone knows value of analyticsInstant user feedback without askingCapture user navigationKnow pain points. Integrates directly with your mobile applications