Project Match Deck
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  • 1. PROJECT MATCH Blackbaud Emma Fagergren Stephanie Louraine Thai Yue
  • 3. THE ASK MATCHING DONORS WITH NON-PROFITS We were tasked with better informing donors with the knowledge they would need so that they could make better informed decisions. Based off of this we came to this understanding of the problem. EMOTION CHOICE INDEPENDENCE Giving to a charity or a nonprofit stems from an emotional imperative. Giving donors the ability to not only choose who to give to but what to give can empower the donor to make better decisions. Conversely, donors shouldn’t dictate the demands of the nonprofit. For the sake of our rationale we presume that the nonprofit knows what they need and when they need it. The goal of our design is how to better communicate this.
  • 4. THE ASK MATCHING DONORS WITH NON-PROFITS EMOTION Donations tend to increase in relation to disasters and other specific events. We believe that this is because people are emotionally affected by them, but also because specific events makes it clear what donations are used for.
  • 5. THE ASK MATCHING DONORS WITH NON-PROFITS CHOICE In line with this reasoning, we set out to make the act of donating or volunteering more transparent. Our design focuses on making non-profit projects concrete and time-specific. We match donors with projects that align with their values.
  • 6. THE ASK MATCHING DONORS WITH NON-PROFITS INDEPENDENCE The non-profits set up their project, describing their goal and listing what resources they need. The donors can see what is asked for, make a contribution, and get direct feedback on what they helped accomplish. We believe that personal feedback makes a donor feel good about their contribution.
  • 7. OPPORTUNITY FOCUS IS ON EMPOWERMENT PROJECTS WITH CLEAR DEFINITIONS The rationale behind this is to provide markers for donors so that they receive a sense of accomplishment for each donation and action they take on behalf of the nonprofit. Instead of donating to an organization without consideration to where or what those funds would be used for we believe that by giving donors the ability to dictate (to a degree) of where their contributions are going will give the donors a greater sense of accomplishment and would ultimately result in increased donations to the organization. Ultimately this means that the way nonprofit organizations structure their communication and display the information about their current activities much change to fit this paradigm. While this is an essential part of our system it is not the portion we have chosen to focus on in our design, instead focusing in the interaction between the donor and the options of choosing what to give to a given organization.
  • 9. MATCHING The Donor’s path starts with filling out a natural language wizard, (i.e. Eat, Sleep, Move), to find the interests and motivating factors of the donor. These questions would be tailored to find both interests and whether the donor is interested in donating money, time, or supplies.
  • 10. TRANSPARENCY The path for the nonprofit starts with creating a project. Here is where an organization would be able to list the parameters of the project. The three chief resources we identified were time, money, and volunteers (or time), however we have given the organization the ability to specify what exactly they might need for any given project.
  • 11. CONCRETE NEEDS Donors can give any of the three components needed to complete a project, with the full realization that they are fulfilling a necessary step in the process. The Nonprofit has a corresponding task for each possible action that a donor can choose, creating a personal bond between donors and the Nonprofit.
  • 12. FEEDBACK FEEDBACK Once a donor has given to an organization the communication between the donor and organization continues to play an important role between the two. Maintaining these connections allows for not only fulfillment on the part of the donor but possible future collaboration with the organization.
  • 13. SCENARIO JILL WANTS TO DONATE THE INTERNET IS A RESOURCE A WIZARD HELPS JILL SEARCH Meet Jill. She is 30 years old and recently moved to work in Saint-Louis, IN. She has settled down well and Saint-Louis is starting to feel like home. Jill has noticed that some of her co-workers and neighbors are engaged in local non-profits. Most donate money, but a few help out on weekends or after work. Jill too wants to give back to her community, but she is not sure how, What can she give, and who can she give to? While browsing the internet for local nonprofits Jill stumbles upon a website. It seems to lists non-profit projects from all over the country. Jill is a little daunted by the number of them, but she is intrigued by the format in which the projects are presented. All of them are specific: they have a time frame, and some of them list resources or volunteers needed. Looking at the projects, the different needs of the nonprofits become concrete to Jill. After browsing for a while Jill decides to try out the website’s search wizard. It takes her though a series of questions to figure out what non-profit projects she might be extra interested in. The questions mainly target her interests, her values, her location and how she might be able to contribute. The wizard also gives her the option to fill out her name and email, and an account is automatically created for her. Once she is done, the system starts its search.
  • 14. JILL BROWSES HER MATCHES SCENARIO Based off of Jill’s wizard selection the system knows that she is passionate about animals and local projects. It pairs her with a project to repair the cat wing of a local animal shelter associated with the ASPCA. Displayed on the match screen all of the relevant resources needed to complete this project are listed up front for donors to see.
  • 15. SELECTING A PROJECT SCENARIO When she selects the project a more detailed description of the project and the materials needed are displayed. Jill sees that she can donate money, time, or supplies. She also sees the progress of each resource and how much is needed to finish the project.
  • 16. DONATING MONEY SCENARIO Clicking on the donate icon (green) Jill brings up the tab for the donating to the shelter. $ The ASPCA would receive the donations here and in return would send updates as to the status of the project.
  • 17. DONATING SUPPLIES SCENARIO Clicking on the supplies icon (yellow) Jill brings up the tab for the supplies to the shelter. These supplies could be donated as used or new materials, allowing donors to recycle objects.
  • 18. DONATING TIME SCENARIO Clicking on the volunteer icon (purple) Jill brings up the ability to volunteer for different shifts during the week,
  • 19. DONATING TIME SCENARIO Jill decides to volunteer her time and the system responds by showing her check marks where she has chosen to volunteer. Before these spots are confirmed the ASPCA project lead Jane Smith will contact Jill to verify her suitability.
  • 20. DONATING TIME SCENARIO Jill also has the ability to message Jane while confirming her volunteer times.
  • 21. DONATING TIME SCENARIO Jill sends her message and awaits Jane’s confirmation email.
  • 22. SCENARIO SOME TIME HAS PASSED Jill has volunteered at the shelter and several weeks have passed. UPDATES PROJECT COMPLETION When she returns to the website she finds that the repairs are near completion, only needing a monetary donation to complete the project. When the project is completed Jill receives a confirmation message from the website thanking her for her support.
  • 23. JILL’S PATH
  • 24. STRATEGIES OPTIONAL MODULES RECURRENCE It will be up to the non-profit to choose what information and what options they want available on their project page. For example, the granularity of volunteer sign-up could be different between different projects: multiple days, half days, divided up in hours, etc. Templates will be provided, and the non-profit can organize the page after what suits their needs for each particular project. In the future we envision the system supporting recurring projects and donations. For example, a donor might want to make a monthly contribution, or a non-profit have a weekly volunteering event. This would be supported through events or goals that might have a longer time span.
  • 25. FAQ HOW DOES THE WIZARD WORK? Although we did not go into detail on the precise design of the profile creation wizard, it has been shown in sites like that using a set of questions based on natural language with yes/no answers can help users quickly create a profile. In this spirit, our wizard would have these same sorts of yes/no questions for the user to fill out relatively quickly. Based on the user’s answers, the system would recommend projects to the user. Some possible questions could include: “Do you have an interest in animal rights?” “Do you like to volunteer your time?” “Would you like to work on a project that involves construction?” Screen captured image of
  • 26. FAQ WHAT’S IN IT FOR THE NON-PROFIT? Though using a system like this may require more work from the volunteer coordinator of a non-profit organization, the robust information provided to the user can attract more users to a project. The fact that users don’t have to search for information, but rather information is provided to the user based on what is entered by the non-profit organization, is more convenient. In addition, this system can be used as another form of recruitment effort for the organization. While it is not necessarily meant to replace existing recruitment efforts, this is a targeted approach for getting information about the organization’s different projects directly to the user.
  • 27. FAQ HOW ARE YOU MAKING DONORS FEEL GOOD ABOUT CONTRIBUTING? By showing them that they contribute in a concrete and real way. Letting donors pick projects, letting them choose their preferred way of contributing and giving them feedback on how their donation helped the project reach its goals shows donors that they can make a difference, and on their own terms.
  • 28. SPECIAL THANKS TO Nick Quagliara Marty Siegel Chung-Ching Huang HCI/d 2014 Cohort
  • 29. APPENDIX: Annotated wireframe
  • 30. The search result screen
  • 31. This row of icons represent the criteria that match your profile. So, if you indicate that you are interested in “Animals”, one of these icons could indicate that this organization deals with animals. This row of icons represents what the organization currently needs for this project. The three options are “Volunteers,” “Funding,” and “Supplies.” You can click these different icons to filter search results. For instance, if you’d like to see all other search results that include “Animals,” you can click that icon and those will be displayed first. Or, if you are looking to volunteer, you can sort the results by which projects require volunteers. Click “Next Page” to go to the next page, or click a number to page through the search results The search result screen (annotations 1)
  • 32. The nonprofit organization provides a photo or image to represent itself. Descriptive name of project provided by nonprofit org Location of project (e.g., city) The name of the nonprofit organization Duration of project (dates) Click “Learn More” to go to the project page. The search result screen (annotations 2) If this charity does not interest you or if you disagree with its mission, you can click “Not interested” to open a modal that lets you choose the reasons you would like to stop seeing it. In the future, your profile will not show the nonprofit organizations matching these new criteria you’ve specified.
  • 33. A project page
  • 34. These progress bars indicate the percentage of funding, volunteers, or supplies that has been provided. A percentage is given to let you know what portion of the total needed has already been provided. This is a brief description of the nonprofit organization, provided by the organization. Click this link to go to an informational profile of the nonprofit organization. A project page (annotations 1) The highlighted dates on this calendar indicate days that volunteers are still needed to work on the project. Once a day has been filled with volunteers, the day will no longer be highlighted on the calendar, and will no longer show up when the user is provided with options for days to volunteer.
  • 35. The nonprofit organization provides a photo or image to represent itself. This row of icons represents what the organization currently needs for this project. The three options are “Volunteers,” “Funding,” and “Supplies.” Click each of these icons to open the appropriate page below. The relevant page appears under the “About the project” section, and the icon is highlighted. This gray area changes dynamically depending on which icon under “Needed:” is currently selected. A project page (annotations 2)
  • 36. This section is provided by the nonprofit organization, and is a description of the project. This information could include why the project is needed, what sort of tasks volunteers may perform, what skills are needed, etc. A project page (annotations 3)
  • 37. The highlighted part shown here changes based on which icon is selected under “Needed:”. The next pages are wireframes of different pages that can appear within this section of the project page. Project page: Dynamic info
  • 38. Volunteer screen
  • 39. The “Project lead” is the person at the nonprofit organization who is coordinating this project. This image is their photo that they have provided. Click “Volunteer” and a check box appears, taking the place of the placeholder image. That indicates that you’ve said you can work during this day and time. If a volunteer slot is open, the box will show a placeholder image that is grayed out to indicate no one has volunteered for this spot yet. If someone has volunteered for a spot, their photo (or a placeholder image if you have not provided a photo) will appear to indicate that someone is volunteering for this time. The boxes in the rows are a visual indication of how many volunteers are needed. Volunteer screen The gray background here is simply to provide visual distinction between dates, so it’s easier to tell the rows of dates apart. (annotations)
  • 40. This check box indicates that you have volunteered for this time and date. Click this button to go to the volunteer confirmation page. Volunteer: Times selected (annotations)
  • 41. Volunteer confirmation page
  • 42. These are the times you selected on the previous page to indicate when you would be able to volunteer. This optional message box will send a message both through the system and via email to the project lead. This button leads back to the previous page so you can edit your available times for volunteering. Volunteer confirmation (annotations) This button confirms your times and submits them, also submitting the message to the project lead (if provided).
  • 43. Supply donation page
  • 44. Click this button to indicate that you can donate some of this item. A modal will appear with details for you to fill out (e.g., how many). The cells in this column are the different items the nonprofit organization has indicated that they need. These are the total number of each item the nonprofit organization requests. Supply donation page These are the total number of each item the nonprofit organization has received. (annotations) Click this confirmation button to go to the confirmation screen and get in contact with the nonprofit organization about transporting your donations to their location.
  • 45. This page a secure form for the user to donate any amount s/he chooses, using the preferred method of payment. Money donation