Textual anaylisis ed sheeran

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Textual Analysis
Give Me Love –
Ed Sheeran

I have decided to conduct a textual analysis of this
particular video for several reasons.
The narrative is similar to t...

• The overall aesthetic is similar to the one that I have in
mind. In this analysis I will identify visual elements
that...

Language
• In this section I will cover Cinematography,
Mise-en-scene, Editing and Sound
• I will then analyze how the ...

Cinematography
The first shot of the protagonist is a high angle shot. This portrays her as vulnerable and
powerless. Th...

Cinematography
Here we see a long shot of the
protagonist. She is framed in the centre
of the screen, and takes up a sm...

Cinematography
There are several close ups on the iconography, emphasising its importance which I
will discuss in more d...

Cinematography
Here is an example of the use of
depth of field to place emphasis
on something. In this case, the
point...

Cinematography
Another use of depth of
field to pull a brief moment
of focus onto Ed himself,
appearing as a cameo.

Mise-en-scene
Props and lighting, along with sound have been
chosen accurately to create verisimilitude. The
police off...

Mise-en-scene
LOCATION
The plot takes place in an
urban setting.
This is intentional for several
possible reasons.
•...

Mise-en-scene
LOCATION
The protagonist’s home is very minimal;
there’s no wallpaper on the walls, her
bed is just a ma...

Mise-en-scene
CASTING
The protagonist is played by Isabel Lucas. We can
see that she has a slight frame and has a slim ...

Mise-en-scene
COSTUME
The costume of the protagonist
has been deliberately contrived
to portray an image. The
ripped,...

Mise-en-scene
The costumes of all the other characters are much more ‘luxurious’ than that of
the protagonist, and they ...

Mise-en-scene
The props demonstrate the protagonist’s
fixation with love and togetherness. We see
the framed picture of...

Sound
The majority of the sound is non-digetic, as the song plays throughout the video. This is
obviously because the fo...

Editing
• Split toning – there is a split tone
effect throughout the whole
video barring a few shots. Split
tone is wh...

Editing
• The use of slow motion matches the pace of the song, and
in the crescendo parts of the footage speed up. For
...

Editing
• Special effects are used in the video for when the arrows hit the people.
• This is to show that the arrows do...

Ideology & Representation
• Equality between different types of love is an ideology that is quite prominent
throughout t...

Ideology & Representation
• Conventions are further broken with these
particular shots.
• Lesbians, when they are repre...

Ideology & Representation
• Furthermore, conventions within the
portrayal of homosexuality as a whole have
been broken ...

Ideology & Representation
• I feel it should also be noticed that the protagonist does follow the
conventions; she is wh...

Ideology
• Male gaze theory – Laura Mulvey
• Overall, I don’t think the Male Gaze theory can be fully
applied to this m...

Audience
• The age of the characters in the video reflects
the target audience, which follows
conventions of the form b...

Audience representation
• The varied costumes and races of people demonstrates
that the video appeals to younger people,...

How will I use this information?
• I understand how costume can heavily influence how
an audience may perceive a charact...

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