The Social Content Quiet Giant

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This presentation comes from an infographic produced in collaboration with ColumnFive. The infographic is here: …

This presentation comes from an infographic produced in collaboration with ColumnFive. The infographic is here: http://www.slideshare.net/slidesharepro/slideshare-infographic-the-quiet-giant-of-content-marketing Sources of data for this presentation: B2B Technology Marketing Community on LinkedIn, The Content Marketing Institute, SlideShare Zeigeist, Quantcast and Comscore.

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  • SlideShare. The Quiet Giant of Content Marketing
  • This presentation comes from an infographic produced in collaboration with ColumnFive. The infographic is here: http://www.slideshare.net/slidesharepro/slideshare-infographic-the-quiet-giant-of-content-marketingSources of data for this presentation: B2B Technology Marketing Community on LinkedIn, The Content Marketing Institute, SlideShareZeigeist, Quantcast and Comscore.
  • http://www.slideshare.net/slidesharepro/slideshare-infographic-the-quiet-giant-of-content-marketing

Transcript

  • 1. The Quiet Giant
  • 2. SlideShare has a highly professional audience.More business owners and executivesthan any other social network’s demographic.
  • 3. Content Marketing isthe new advertising. Marketers are spending 25% of their budget on content marketing. 71% of B2Bcompanies are doing more content marketing than the previous year
  • 4. Content Marketingand Search EngineMarketing are the top strategies in B2B marketing.
  • 5. SlideShare’s Audience comes from search and social distribution
  • 6. SlideShare Zeitgeist
  • 7. CLICK TO VIEW THE FULLINFOGrAPHIC...