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The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_feng @slidecomet @itseugenec
 

The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_feng @slidecomet @itseugenec

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A compilation of proven distinctions on what makes a World-Class Presenter. Written by Eric Feng, Presentation Coach ( http://ericfeng.com ) and Designed by SlideComet ( http://slidecomet.com ). ...

A compilation of proven distinctions on what makes a World-Class Presenter. Written by Eric Feng, Presentation Coach ( http://ericfeng.com ) and Designed by SlideComet ( http://slidecomet.com ). Enjoy!

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  • Facts Tell and Stories Sell... Thanks, Crisp, Simple and Clear. Nice work Eric Fang
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    The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_feng @slidecomet @itseugenec The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_feng @slidecomet @itseugenec Presentation Transcript

    • PresenterManifestotheEIGHT DISTINCTIONS OF A WORLD CLASS PRESENTER
    • GET TO THEP INT1st distinction:®
    • DRAMATICDISTRACTIONSYour audienceslive in a world of:
    • WHETHER IT’S Technology
    • "Wonder what I shouldeat for dinner?"zzzzzzz.."”The speaker looksa lot like my ex”"$300 + $47+ $109..."“Did I send thatreport to Dexter?”YES! CANDY CRUSHOR THEIR Own Thoughts
    • CUT THEFLUFF
    • get to the CORE of yourmessage FAST!“FLUFF”
    • BEFORESchemas affect what we notice, how we interpret things and howwe make decisions and act. They act like filters, accentuating anddownplaying various elements. We use them to classify things, suchas when we ‘pigeon-hole’ people. They also help us forecast,predicting what will happen. We even remember and recall thingsvia schemas, using them to ‘encode’ memories. In short, a schema is amental structure we use to organize and simplify our knowledge ofthe world around us. We have schemas about ourselves, other people,mechanical devices, food, and in fact almost everything.
    • Schemas affect what we notice, how we interpret things and howwe make decisions and act. They act like filters, accentuating anddownplaying various elements. We use them to classify things, suchas when we ‘pigeon-hole’ people. They also help us forecast,predicting what will happen. We even remember and recall thingsvia schemas, using them to ‘encode’ memories. In short, a schema is amental structure we use to organize and simplify our knowledge ofthe world around us. We have schemas about ourselves, other people,mechanical devices, food, and in fact almost everything.Schemas affect what we notice, how we interpret things and howwe make decisions and act. They act like filters, accentuating anddownplaying various elements. We use them to classify things, suchas when we ‘pigeon-hole’ people. They also help us forecast,predicting what will happen. We even remember and recall thingsvia schemas, using them to ‘encode’ memories. In short, a schema is amental structure we use to organize and simplify our knowledge ofthe world around us. We have schemas about ourselves, other people,mechanical devices, food, and in fact almost everything.AFTERThe Point
    • LESS ISMORE2nd distinction:
    • WHEN THESpeakerRAMBLES“ Schemas affect what we notice, how we interpret things and how we make decisions and act. They act like filters,accentuating and downplaying various elements. We use them to classify things, such as when we ‘pigeon-hole’ people.They also help us forecast, predicting what will happen. We even remember and recall things via schemas, using themto ‘encode’ memories. In short, a schema is a mental structure we use to organize and simplify our knowledge of the worldaround us. We have schemas about ourselves, other people, mechanical devices, food, and in fact almost everything.”
    • “THE Listener SUFFERSEVERYTHINGAFTER FIRST SENTENCE:“ BLAH BLAH BLAH BLAH, BLAHBLAH BLAH, BLAH , BLAH BLAHBLAH, BLAH, BLAH BLAH ”
    • HOW MUCHit’s not aboutinformation you can give
    • it’s aboutHOW MUCHthey canReceive & Remember
    • If you cannot explainsomething simply, itmeans that you do notunderstand it well enough.“By the way...Just Saying.
    • PRESENT TOPERSUADE3rd distinction:
    • The purpose of your presentation is to:in Mindsetin Feelingsin BehaviourCause a Change
    • to“This is too hard” “I can DO IT!”Demoralized InspiredMake 5 calls/day Make 20 calls/daytoMINDSETFEELINGSBEHAVIOURto
    • Words, Slides & PropsARE MERELY TOOLS TO HELP YOU.(achieve these changes)
    • CONNECT BEFOREYOU INFLUENCE4th distinction:
    • buyfirstPeoplePeopleUNIVERSAL PRINCIPLE:
    • BEFORE THE AUDIENCE BUYS YOUR:idea product service
    • They have to FIRSTBUY YOU
    • HOW TO GET YOUR AUDIENCE TO BUY YOU:Speak their lingoEstablish common groundShare personal anecdotes
    • SELL THEWHY FIRST5th distinction:
    • CONTEXTis more important thanCONTENT
    • So before you address theWhat & Howstart by addressing theWhy?
    • Why should I care?Why does your message matter?Why is this important?AUDIENCE’S INTERNAL CONVERSATIONS
    • SHOW THEM WHATYOU’RE SAYING6th distinction:
    • WORDS HAVE THE POWER TO:Motivate ChangeInspire Results&
    • But only if your wordsPaint Picturesin their minds
    • The Ideal SituationMindThey ‘see’ itHeartThey ‘feel’ itActionThey do it.
    • Most see NOTHING or maybe a dove?Financial Freedom wont help youpaint pictures in their minds.Say “Financial Freedom”What do you see?Lets try again
    • Financial Freedom is:Travelling anywhere , anytimewithout a care of costDining at the best restaurantswithout looking at the price tag
    • FACTS TELL BUTSTORIES SELL7th distinction:
    • HOLLYWOODtaught us thatSTORIES AREPOWERFUL
    • Powerful enoughfor us to be willingto part with ourhard earned money& stay put for atleast 90 mins!
    • But, Why?
    • Are Easy toRelateAre HighlyMemorableInvokeEmotion & ActionBecause Stories..
    • they give tomovies.sameattentionIf you wantyour audience togive you theyou got to:Start tellingStories
    • YOUR AUDIENCEIS KING8th distinction:
    • I’’M KING OF THE WORLD!*EVIL LAUGHTER*MUAHAHAHAHAHAHAHAHAHAHAHAHAAHAHAHAHAHHAHAHAHAHAHAHAHAHAHAHAAHAHAHHAHAHAHAHAH
    • Um sorry.. as a Presenteryou are NOT the Superstar?!
    • Your Audience is KING.YEAH!
    • Help solve their most pressing problemsShare relevant insightsLeave them better than before
    • onus distinction:BE AUTHENTICB
    • Your audiencedoesn’t need youto bePolishedThey prefer youto beSincere( “do the right thing” man.)
    • How audiences define Sincerity1. You walk the talk.2.3. You have their interests at heart.You say what you mean & mean what you say
    • People dont careHow much you KNOWHow much youCARE.until you first show them
    • Let’s Recap
    • Content DesignERIC FENG SLIDECOMETeric@ericfeng.com@ericfenginfo@slidecomet.com@slidecomet
    • Thank You.Icons & FontsBrain by Linda NakanishiClayton by Kyle Wayne BensonLavanderia by Lost TypeSources of InspirationEmiland De CubberSimon SinekRussell PetersEthos3Image CreditsThe Stock ExchangeAvatar
    • Don’t forget to ShareClick these buttons!
    • WITH A TWEET!DOWNLOADCLICK THIS TOO!