What's the difference between IPTV & TV Everywhere?

What’s thedifferencebetween IPTV &TV Everywhere?

First...some historical context

Once upon a time, there was only one linewired from the street into your home

It was the phone line

It enabled yourlandline phone service

Then came TV

An antenna picked upsignals from televisiontowers and sent themto your TV set

That worked well for a while buteventually people wanted more

They wanted hundreds of channelsand better picture quality

Cable TV was bornAnd with it... a second line into your home

Life was simplePhone Line Telco network CATV Line Cable Company network The phone line deliveredyour landline serviceThe cable line deliveredyour television service

But...things didn’t stay simple

With the rise of the Internet,phone & cable companies rushedin to provide data services

The Cable versus DSL battle had begun

Cable operators soon rolled out the “triple play”Cable TV High speed internet Digital voice

Telephone operators followed suitTVHigh speed internetPhone

Fast forward to today

Consumers can enjoy high quality programs overthe Internet using free or low priced OTT services

This has led some cablecustomers to cut the cord

To curb defections,cable companies haveresponded withTV Everywhere

TV Everywhere delivers cable programmingover the internet to all your connected devicesCATV Line Cable Company network 

However, to enjoy TV Everywhere you stillneed to subscribe to a cable TV service

Telecom companies aremoving in the other directionMeanwhile...

Pushing online video content to TV

Because consumersare cutting the cordon their landlinephone service too

The phone companies need toreplace that lost landline revenue

So they are launching IPTV services thatstream content over a private networkto a set top box connected to your television set101010101010101010 Phone Line Telco network 101010101010101010 <<

To be competitive, IPTV will need tomatch the quality & reliability of cable TVBuffering and other delays won’tbe tolerated on a big screen TV

To optimize quality, IPTV servicesuse content delivery networks (CDNs)

CDNs store content acrossa network of geographicallydistributed servers

By caching content across theglobe and distributingit from servers near theend customer, CDNs speeddelivery and improve quality

Consumers winbecause theircontent is deliveredmore quickly andwith better qualityIPTV providers winbecause they increasecustomer satisfaction

To assure quality, IPTV providers must monitor their CDNs inorder to handle peak demand and quickly fix problems

That’s where Skytide comes in

Skytide helps IPTV operators, CDNs, ISPs and contentproviders to measure every aspect of their operations• QoS• Capacity Planning• Content Management• Billing

Leading service providers depend on Skytide to optimizestreaming performance, reduce costs and maximize qualityArgentina

For more information, visit www.skytide.comOr read these Skytide reportsRead it now Read it now Read it now

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What's the difference between IPTV & TV Everywhere?

by Patrick Hurley

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What’s the difference between IPTV & TV Everywhere? Presentation Transcript