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This was a presentation I gave for SI 544: Theories of Social Influence with Malcolm Jackson, Kyongho Kim, and Erin Stratos. We applied psychological social information theories to design applications in eCommerce and online communities. We also looked at how knowledge of these theories can help managers structure brainstorming sessions to overcome the negative implications of social information.
Clipping is a handy way to collect important slides you want to go back to later.