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Female Business Travelers are poised to make up a significant share of the Business Travel Market. They already control 60% of the wealth in the U.S. and influence 85% of all purchasing decisions. Women are high-tech, mobile, connected, and social. They like to book on the move and represent 58% of online sales. Learning how to attract and retain the loyalty of Female Business Travelers is key for travel brands who want to maintain their competitive edge by getting ahead of this influential trend.