Twitter in your library. It’s fun, it’s useful, it’s revolutionary!
Social Networking…Say What?
21st Century Communication “Media”
Reversal of communication paths
Traditional – define your audience by selecting recipients
New World – “listening” and “subscribing” to known entities
Allows grouping of entities sharing common interests/needs/desires
Open AND private membership types
Be There…and There…and There
Being a part of a “Virtual Community”
Networking and Collaboration
Not just a telephone…
Active – chat, video conferencing, discussion groups, etc…
Passive – email, blogging, sharing photos, thoughts, etc…
Never miss another crucial piece of news…and never miss another useless piece of news!
Keeping Up With The Jones’
Libraries working to keep themselves relevant in a constantly evolving world
Finding tools and services to allow users to enjoy the library experience
Integrate the electronic world into the traditional environment of the library
So Much Networking…So Little Time…
What is the next application/service YOU “can’t live without”?
It’s a Bird, It’s a Plane…IT’S FREE!
What exactly is Twitter?
“Tweets” – Short, 140 character text messages
A user “follows” another users’ tweets.
Connectionless – mobile, web, SMS…
Push…Pull…How and What?
Tweet Send – virtually any electronic device capable of sending email, SMS, web, etc..
Tweet Receive - virtually any electronic device capable of receiving email, SMS, web, etc..
Hmmm…do you notice a trend??? Bi-Directional flow of information!!
What are people talking about?
Create a feeling of community through Twitter
Send a quick question to followers and watch for responses
Get feedback on potential policy changes
Be on top of trends
Get the word out!
Send alerts about requested materials
Create alerts for specific groups like young adults and book groups
Highlight holiday hours
Answer the question: WHAT do your clients WANT to hear about?
Tweeting in Reference??
Set major news sites, like CNN, to have Twitter feeds
Identify experts talking about interesting subjects
Share tips on accessing information online or in the library
Find users working on similar projects and get instant responses
O’Reilly, T., Milstein, S. (2009) The Twitter Book, O’Reilly Media, Inc. Sebastopol, CA.
Thank you very much for your attention.Are there any questions?