There is cost associated with running an outsourced set-up.
The contract could be as follows:
Pay-out per workstation
Pay-out per customer contact
Pay-out per lead
Pay-out per sales
SLAs to be set-up with the vendor to guarantee a certain degree of quality and conversion rates with provision for both REWARDS and PENALTIES ROI needs to take into account the expected returns as against the cost.
Higher efficiency and conversion ratios in the sales process
Enhanced management capabilities of the sales pipeline
Significant cost-savings due to a great cutback in the operational costs
Case Study Direct Marketing Secrets of DELL COMPUTERS “ Building Great Customer Experiences”
‘’ Direct marketers, are in an environment, which changes so quickly and only way to survive is keeping track with customers’ preferences and trying every possible method to build strong, long- term relationship with customers in order to increase customer satisfaction, customer loyalty and customer profitability in cost effective way’’ PHILOSOPHY
The Company was founded in 1984 by Michael Dell
Concept : Selling personal computer systems directly to customers
Efficiently provide the most effective computing solutions to meet those needs