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  • 1. RESUME OF A SUPERMAN
  • 2. for the past 33 years, i have looked in the mirror every morning and asked myself:IF TODAY WERE THE LAST DAYOF MY LIFE,WOULD I WANT TO DO WHAT IAM ABOUT TO DO TODAY?and whenever the answer has been “no” for too manydays in a row, i know i need to change something.(Steve Jobs)
  • 3. point of no returnTIME FOR ACHANGE.I NEED PASSION.
  • 4. "HOW WAS YOUR DAY?"is a question that matters a lotmore than it seems.
  • 5. Me? Used to coach job hunters and now in the same situation.MATE, YOU HAVE TO GLOW
  • 6. Me? Used to coach job hunters and now in the same situation.MATE, YOU HAVE TO GLOW TA ND O UT A ND S
  • 7. Why should you depend onFACELESS E-MAILS ANDCRAPPY OLD PDFs?
  • 8. When you can dosomethingdifferent. TA ND O UTA ND S
  • 9. so this is myVIRAL RESUME
  • 10. Why Slideshare?Slideshare is one of thebiggest most vibrant businesscommunities online todayWorks on every computer or mobile deviceEmbeds nicely in Facebook, LinkedIn & Blogs
  • 11. Why Slideshare? Slideshare is one of the biggest most vibrant business HARE communities online today OS RE ASYTSU PE Works on every computer or mobile device Embeds nicely in Facebook, LinkedIn & Blogs
  • 12. Why Slideshare?It’s a crazy idea, but puttingyourself out there andmaking it easy for people tospread your story is the name ofthe game now.
  • 13. PEOPLE WANT TO MAKEcareer decisions based on anunclear picture of who they are.
  • 14. I WANT TOSHINE
  • 15. AND FORGETCLARK KENT
  • 16. Your job is not being anEMPLOYEE
  • 17. Your job is to be F**king greatSALESPERSON
  • 18. If youre remarkable, then its likely that some people wont like you. Thats part of the definition of remarkable. Nobody gets unanimous praise -- ever.The best the timid can hope for is to be unnoticed. Criticism comes to thosewho stand out. playing it safe. Following the rules. They seem like the bestways to avoid failure.Alas, that pattern is awfully dangerous.The current marketing "rules" willultimately lead to failure. In a crowdedmarketplace, fitting in is failing. In abusy marketplace, not standing out isthe same as being invisible.Seth Godin
  • 19. If youre remarkable, then its likely that some people wont like you. Thats part of the definition of remarkable. Nobody gets unanimous praise -- ever. OU T!The best the timid can hope for is to be unnoticed. Criticism comes to thosewho stand out. playing it safe. Following the rules. They seem like the best TA NDways to avoid failure.SO SAlas, that pattern is awfully dangerous.The current marketing "rules" willultimately lead to failure. In a crowdedmarketplace, fitting in is failing. In abusy marketplace, not standing out isthe same as being invisible.Seth Godin
  • 20. There is no such thing asWORK/LIFE -BALANCE,Everything that is worth fighting for unbalancesyour life. (Alain de Botton)
  • 21. SUPERMAN SJÖMAN
  • 22. Run from what’s comfortable.Forget safety.Live where you fear to live.Destroy your reputation.Be notorious.(Rumi)
  • 23. MY PARENTS WOULD SAYJarkko is a boy with visions, hard-working,intelligent and ambitious go-getter.
  • 24. ld say t hat? parent wouYea h, e veryMY PARENTS WOULD SAYJarkko is a boy with visions, hard-working,intelligent and ambitious go-getter.
  • 25. The Hard FactsFull Name: Age: Location:Jarkko Sjöman 34 Salo, FinlandLanguages: Degree: English, Finnish, B.Sc. Econ. Swedish, German
  • 26. former bank managerwannabe hipster in a suitmad sales skillsvisual and viral personout of the box
  • 27. former bank managerwannabe hipster in a suitmad sales skills thou t th ec ape nt w i Ke viral personClark andvisualout of the box
  • 28. The SkillsPersonal Branding: Marketing: Personal Style: Superman Social & Viral Unusual Brand Development: Coaching: Outstanding, ordered Companies & Entrepreneurs
  • 29. Knows something about branding,marketing and entrepreneurshipAND NOTHING ABOUT ANYTHING.
  • 30. Average guy withAVERAGE ACADEMIC CAREER.
  • 31. My hustle is moreIMPORTANT THAN MY MBA
  • 32. PERSONALITY²+Professional excellence =
  • 33. PERSONALITY²+Professional excellence =
  • 34. I’m interested in all kind ofopportunities.CONTACT ME AND I WILL TELL YOUMORE. UNLEASH THE SUPERMAN.
  • 35. Clearly taking yourself to level of a Superman isn’tappropriate in all cases but the core point remains.
  • 36. So go on Clark, if you have thesame feeling. Dressing room isjust around the corner.GET CAPE. WEAR CAPE. FLY.
  • 37. REMEMBER: PASSION
  • 38. THIS WAS FUNDon’t steal the style, steal the thinkingbehind the style.Please share my slides.about.me/j_sjomanjarkko.sjoman@vakio.com
  • 39. credits In this presentation I have used a number of photos where I have not been able to determine the actual owner.Honor and respect to these unknown photographers for their awesome work. By using these images, I might very well have F*cked up and broken a few copyright laws.But sincerely I do not want The FBI or Hells Angels to show up at my house. If I have messed up your life by using your photo, let me know. Respect.