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Gene Massey of Media Shares explains the direct IPO process his company wants to create to enable a new kind of crowdsourcing.

Gene Massey of Media Shares explains the direct IPO process his company wants to create to enable a new kind of crowdsourcing.

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  • MediaShares new method for Initial Public Offerings through Crowdfunding could change Wall Street, as it offers a way for companies to get the funding they need from their own fans, customers, or affinity groups, and in so doing they would build a massive online community of owners.
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    Media shares Media shares Presentation Transcript

    • U.S. Patented, SEC-Compliant Funding Through Crowdfunding
    • MediaShares
      • Companies Need Capital to Start or Grow
      • Problem: Current Funding Environment
      • All Funding is hard to find now
      • Banks loans are extremely difficult to obtain
      • Many VC’s Not Funding
      • Angels are very conservative (or Broke) now
    • MediaShares
      • New Funding Source: Crowdfunding
      • Current Examples:
      • Sellaband.com , record albums
      • Kickstarter.com , creative projects
      • IndieGoGo.com , movies
      • RacingShares.co.uk , Racehorses
      • JustinWilsonplc.com, Formula One Team
      • MyFootballClub.co.uk , Sports team
      • Barack Obama , Presidential Campaign ($600 million?)
      • AgeofStupid.net , TV Show (Not! – raised over 800,000 pounds)
      • Trampoline Systems, U.K. Technology firm! (instead of VC)
    • Crowdfunding Works!
      • Trampoline Systems: London-based social analytics system raised 500,000
      • pounds (instead of VC funding)
      • Barack Obama , Presidential Campaign ($600 million ?)
      • AgeofStupid.net : TV Show (Not Stupid! – raised over
      • 800,000 pounds )
      Crowdfunding Successes:
    • Crowdfunding Works!
    • Crowdfunding Works!
    • MediaShares
      • Current Crowdfunding examples:
      • Majority are outside the U.S. (different Regulations)
      • U.S. Crowdfunding is mostly through Donations
      • “ Investments” highly regulated by SEC
    • MediaShares A New Method Of Public Financing
      • MediaShares - A Financial Services Company Offering:
      • An SEC-compliant Method of Crowdfunding
      • Two Types of Online Offerings:
      • NASDAQ Capital Market IPO
      • Registered Direct Offerings (Similar to a PIPE)
      • Companies sell stock Directly to the Public on their own Web sites
    • MediaShares A New Method Of Public Financing
      • MediaShares.com Business Method:
      • Method for selling as little as One Share of NASDAQ Stock online
      • Shareholders get company’s product as a dividend (free DVD?)
      • Shareholders receive their share of a Company’s net earnings paid out as cash dividends
      • MediaShares has an issued U.S. Patent ( 6,792,411 )
    • MediaShares
      • The New MediaShares IPO:
      • Fully SEC-Compliant with all Regulations (Fed. & State)
      • Either NASDAQ Capital Market or OTCBB
      • Underwriter is optional
      • IPO Posted on the Company’s Web site
      • Stock sold to Company’s Affinity Group: Fans, Customers, or through Social Marketing
      • Shareholders join a massive online community
    • MediaShares
      • MediaShares Registered Direct Offerings:
      • S-3 Filing (public company for 2 years)
      • Similar to a PIPE investment, but sold to General Public
      • Stock sold on the Company’s Own Web site to Fans or Customers
      • Stock is immediately tradable and liquid
      • Used Very Successfully for Loyalty programs
      • Shareholders join a massive online community
      • Example:
      • Buy Home Depot Stock on Home Depot’s Web site
    • MediaShares
      • MediaShares stock is sold through Direct Registration :
      • Stock sale completed online
      • Book entry
      • No paper certificates
      • Electronic disclosure documents
      • All communication through email
      • Millions of shareholders managed in a server
    • MediaShares Competition
      • Other companies selling their shares online:
      *Can’t sell to the general public *Accredited investors only
    • MediaShares
      • MediaShares Partners :
      • BNY Mellon – Direct Registration Supplier
      • ComputerShare – Direct Registration Supplier
      • Ellen Phillip & Associates – Data Management
      • David Wagner & Associates – Securities Attorney
    • MediaShares A New Method Of Public Financing
      • Can fund ANY BUSINESS with a large group of customers or fans online
      • Works great for funding entertainment companies
      • Tremendous possibilities for building a hyperactive Internet community
      • MediaShares Licenses its U.S. Patented Business Method:
      • Movies
      • NASCAR Teams
      • Major Sports Teams
      • Video Games
      • Broadway Shows
      • Record Albums
      • Celebrities with Pet Projects
      • Thoroughbred Racehorses
      • Any Company with many Fans or Customers
    • MediaShares.com Revenues From Licensee Companies
    • CinemaShares.com First Licensee Companies
    • CinemaShares.com Licensee Companies Owned by Parent
      • “ David Livingstone - The Truth Behind The Legend”
      • - A film about the greatest Christian Missionary that ever lived
      • CinemaShares.com owns all rights to this award-winning book and will finance this Christian-themed Film
    • The Gene Woods / Circle K NASCAR Racing Team
    • CinemaShares.com Online Partners
    • RacingShares.com Examples of First Licensee Companies
      • “ Gene Woods Racing”
      • A RacingShares.com Licensee Company
      • Qualified as a NASCAR “Busch Series” Team
      • Gene Woods has numerous past wins
      • Letter of Intent from Jennifer Jo Cobb - NASCAR Busch Series
      • Online Contest for 3rd Driver
      • Affiliated with Circle K Stores
    • RacingShares.com Business Method
      • Finance NASCAR Racing Teams
        • Tremendous fan base for Formula One & NASCAR racing
        • Fans collected from Internet Web sites and product promotional tie-ins
      • Fans buy one share of stock in their favorite team
      • Shareholders (racing fans) receive many additional benefits:
        • Streaming video access to pits
        • Contests for pits tickets and a day with the driver, etc
        • A free DVD of the season highlights as a stock dividend
      • Stock also sold to Advertisers and Corporate Sponsors
      • Shareholders receive their portion of the team’s winnings paid out as cash dividends
    • RacingShares.com Online Marketing
    • The MediaShares Team
      • Gene Massey: Founder, Chairman, & CEO
        • SEO Marketing & Securities Specialist
        • CEO of Los Angeles film production company
      • Jim Volpe, Chief Operating Officer
        • Invented the Direct Registration System
        • Expertise in DRS, book entry and stock transfers
      • Peter Elwell, Chief Financial Officer
        • Former CFO of Primedia Division
        • Worked for Disney & KPMG
        • Extensive experience with SEC Reporting Requirements
      • Ileana Rizescu, Chief Technology Officer
        • Former PWC Consultant
        • Designed E-commerce systems for Pepperdine
      • Dan Sherkow: Board Member
        • Former Vice President of Paramount Pictures
        • FINRA Series 7 and funding expert
    • MediaShares Earnings From Licensee Companies
      • MediaShares earns CASH FEES and CASH DIVIDENDS from each Licensee Company. These earnings include:
      • $500,000 CASH FEE for License from each new company
      • Service fees as exclusive supplier of Internet services (hosting, bandwidth, etc.)
      • Cash earnings as exclusive supplier of online merchandise
      • MediaShares owns stock in each Licensee Company:
        • Owns 7% of the stock in a Licensee Company and
        • receives 7% of all earnings paid out as CASH DIVIDENDS
        • Owns 50% of the stock in a Licensee Companies and
        • receives 50% of all earnings paid out as CASH DIVIDENDS
    • MediaShares Earnings From One Licensee Company
      • Earnings from 1st MediaShares IPO, The Livingstone Film Company:
      • MediaShares owns 50% of the stock in Livingstone and receives 50% of all earnings paid out as CASH DIVIDENDS:
    • MediaShares Earnings From One Licensee Company
      • Earnings example, 50% Ownership, MediaShares Licensee Company IPO,
      • The Livingstone Film Company :
      • MediaShares owns 50% of the stock in Livingstone and receives 50% of all earnings paid out as CASH DIVIDENDS.
      • Livingstone Company Projected Earnings (not including merchandise sales):
      • Conservative…….. $ 1,229,464.
      • Moderate…………. $ 59,192,463.
      • Aggressive………. $110,146,128.
      • Using the Moderate Scenario above, MediaShares earnings @ 50%:
      • $29,596,231.
    • MediaShares Earnings From One Licensee Company
      • Earnings example, 7% Ownership, MediaShares Licensee Company IPO,
      • The Livingstone Film Company :
      • MediaShares owns 7% of the stock in Livingstone and receives 7% of all earnings paid out as CASH DIVIDENDS.
      • Livingstone Company Projected Earnings (not including merchandise sales):
      • Conservative…….. $ 1,229,464.
      • Moderate…………. $ 59,192,463.
      • Aggressive………. $110,146,128.
      • Using the Moderate Scenario above, MediaShares earnings @ 7%:
      • $ 4,143,472.
    • RacingShares.com Typical Online Sales Example
      • NASCAR Merchandise Online Sales
      • Typical Earnings FROM EACH NASCAR Team
      • Earnings below are based on 50% of MSRP:
      • 2,000 Hats per month @ 9 ea = $ 18,000 per month
      • 10,000 T-shirts per month @ 12 ea= $120,000 per month
      • 5,000 Model cars @ 4 ea= $ 20,000 per month
      • 5,000 Other items @ 5 ea= $ 25,000 per month
      • ________________
      • Typical Online Sales per 30 days = $183 ,000 per month
    • MediaShares Solid Earnings Potential
      • MediaShares.com 1 st Year Financial Summary (projected):
      • Revenues…………………………….………. $ 4,130,000
      • Expenses…………………………………….. $3,803,992
      • Net Income……………………………..…… $ 326,008
      • MediaShares.com 5th Year Financial Summary (projected):
      • Revenues…………………………….……….$132,954,000
      • Expenses…………………….……………….$ 11,911,085
      • Net Income…………………………….…….$121,042,915
      • Projected Revenue Source: MediaShares.com 3mm Budget , 4/10
    • MediaShares
      • MediaShares Additional Funding Opportunity:
      • Available Equity in MediaShares: 81%
      • Invested to Date: $2,307,100 ($1,900,000 personally from CEO)
      • Minimum of $500k required to Complete Our First Online IPO
      • Maximum of $3MM to implement the Complete Business Plan
      • Profitability in Year 2
    • MediaShares Investor’s Equity and Earnings
      • Funding From New Equity Investor…………….. $3,000,000.
      • 30% equity purchased for $3.0 MM, investors projected return :
      • 1 st year pre-tax earnings of $ 326,008 x 30% = $97,802.
      • 3 rd year pre-tax earnings of $60,959,114 x 30% = $18,287,734.
      • 5 th year pre-tax earnings of $ 121,042,915 x 30% = $ 36,312,873.
      • Investors exit in 5 years from MediaShares.com as a public company:
      • Projected PE of 30: $121mm x 30 x 30% = $ 1,089 MM.
      • Projected Revenue Source: New MediaShares.com $10mm Budget , 5/06.
    • MediaShares
      • Irvine: The New Crowdfunding Capital of The World
    • U.S. Patented, SEC-Compliant, Crowdfunding for Public Financing Contact: Gene Massey Email: [email_address] Phone: (310) 476-3668