Fa 102a assignment #1
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  • 1. Control Music With Heads Steven Jacofsky FA102a, Research and Brand Development
  • 2. Control Music With Heads Steven JacofskyAssignment One, Research • How to control music and video on the Web with a wave of your hand http://www.kurzweilai.net/how-to-control-music-and-video-on-the-web-with-your-hands
  • 3. Control Music With Heads Steven JacofskyAssignment One, Research • Webcam detect hand gestures, then plays and pauses music https://flutterapp.com/
  • 4. Control Music With Heads Steven JacofskyAssignment One, Research • "Flutter wants to power the eyes of our devices — in the same way that Siri functions as the iPhone’s ears.” http://techcrunch.com/2012/03/26/flutter-app-webcam-y-combinator/
  • 5. Control Music With Heads Steven JacofskyAssignment One, Research • Able to work with many different media players on the computer http://www.kurzweilai.net/how-to-control-music-and-video-on-the-web-with-your-hands
  • 6. Control Music With Heads Steven Jacofsky Assignment One, Description of Future Product or Service Control Music on Computer with Hand Gestures
  • 7. Control Music With Heads Steven JacofskyAssignment Two, Name Processing • Words : Music, Gesture, Recognition, Technology, Control • Possible Names : The Composer, Conductor, MusTech, Music Controller, • Selected Name : The Conductor • Justification : A conductor is someone who control a musical performance, So this name suggests that you are the one controlling the music
  • 8. Control Music With Heads Steven JacofskyAssignment Two, Brand Character Diagram Character/Persona Tone Inspiring Personal Playful Scientific Intelligent Recognition Musical Innovated Language The Conductor Purpose Technical Engage Simple Entertain Savvy Interact Human-Computer Control
  • 9. Control Music With Heads Steven Jacofsky Assignment Three, Logotype Research, Word from Diagram Musical
  • 10. Control Music With Heads Steven JacofskyAssignment Three, Logotype Research http://a4.mzstatic.com/us/r1000/086/ http://screenshots.en.sftcdn.net/en http://www.metalsucks.net/wp- Purple/v4/3d/75/9c/3d759c83-c431- /scrn/30000/30110/itunes-25- content/uploads/2011/07/spotif 8c8e-69d5- 535x535.png y.jpg 0b4731db3e63/mzm.jkztgzbw.175x1 75-75.jpg
  • 11. Control Music With Heads Steven JacofskyAssignment Three, Finished Logotype