Ignite Better Decision-Making

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Delivered at the 2013 Counselors Academy of PRSA Spring Conference in Austin, this is a 20-slide Ignite presentation on how to make better decisions. Decision-making is tough, no matter how you look at it, but there are guidelines that can help you make fewer bad decisions and better good ones (both of which are important).

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Ignite Better Decision-Making

  1. 1.           Read  the  Tea  Leaves   Make  Be/er  Decisions   Roger  M.  Friedensen,  APR  |  CAPRSA  Spring  Conference  2013   © 2013 Forge Communications, LLC. All Rights Reserved.
  2. 2. PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  2  
  3. 3. PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  3  
  4. 4. PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  4  
  5. 5. What  is  a  “good  decision”?   One  step  toward  a  desired  outcome.               How  do  you  know  you’re  making  a  good  decision?     You  don’t.  Good  decisions  are  always  past  tense.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  5  
  6. 6. Bad  decisions  can  have  a  big  impact  –  for  a  long  Jme.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  6  
  7. 7. Fear  of  the  unknown Aversion  to  risk   Skills  &  experience   Fear  of  failure   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  7  
  8. 8. Compulsion  ≠  Choice   Lemme  think     about  this…   Run  away,   run  away!   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  8  
  9. 9. PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  9  
  10. 10. Decision  FaJgue   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  10  
  11. 11. How  can  we  make  be/er  decisions?   Well,  first  off,  stop  making  bad  ones.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  11  
  12. 12. PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  12  
  13. 13. Know  thyself   •  EmoJonal   •  IntuiJve   •  AnalyJcal   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  13  
  14. 14. Stop.  Think.  Act.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  14  
  15. 15.            Trust  your  gut   But  verify.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  15  
  16. 16. Fight  faJgue,  automate  easy  decisions.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  16  
  17. 17. Fight  faJgue,  learn  triage.   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  17  
  18. 18. PracJce   ambivalence   (within   reason)   Management  Tip:   Have  a  team   argue  both  sides   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  18  
  19. 19. Seek  other  perspecJves,     but  own  the  decision.     PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  19  
  20. 20. Choose  wisely   PRESENTATION  TO  CAPRSA  2013  |  ©2013  FORGE  COMMUNICATIONS  |  ALL  RIGHTS  RESERVED  20  

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