Sister Cities and Friends in SL

 Mayor’s Meeting 16th January 2009




lf
                                               ...
Agenda
• Welcome and Introductions
• Review SCF Concept
  – Strategies
  – Benefits
  – Statistics
  – European Second Lif...
SCF Strategies
• Our purpose is to help members...




lf
                                                                ...
Recognize that virtual worlds are still
          in early stages...




                               Primitive UFOs

lf...
Avoid the more obvious virtual worlds
           misconceptions...




lf
                                                ...
Avoid mistakes made by others in the
                past...




lf
                                                      ...
Avoid mistakes likely to come in the
            near future...




                     “Say... what’s a mountain goat do...
Feel assured that we know exactly
        what we are doing...




                     “Whoa! That was a good one! Try it...
Clarify typical communication
                confusions...




lf
                                                       ...
And simplify the complexities of virtual
       worlds management...




       What the customer      How the consultant ...
Sister Cities and Friends in SL have accepted 60% and
      rejected 40% of identified candidates so far


               ...
Sister Cities and Friends in SL complements the
   Linden Lab Community Gateway Program
                                  ...
Sister Cities and Friends in SL Increases Member
          Visibility to New and Experienced Registrants

                ...
SCF Benefits
• Bottom Line
  – We TP them from SL Help Islands to the SCF sign at your Region
  – You show them around, gi...
SCF Statistics
                                                                    218 sims
• Members
                    ...
European Second Life Conference
               2009
• Dates and Location
   – 22nd, 23rd, 24th May 2009 in Amsterdam
• Det...
SCF 2Q 2009 Directions
• Directions
  – Breadth
     • Continue to interview and add new members, and
  – Depth
     • Foc...
Discussion
• Member operations support
• Monetization of social networks




lf
                                          ...
Thank You!
• SCF Management Team
  – Sitearm Madonna
  – Annie Milestone
  – Cher Harrington
  – Eria Ziemia
  – Joja Dhar...
lf   Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
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SCF Mayor's Meeting 16th Jan 2009

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SCF Mayor's Meeting 16th Jan 2009

  1. 1. Sister Cities and Friends in SL Mayor’s Meeting 16th January 2009 lf 1 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  2. 2. Agenda • Welcome and Introductions • Review SCF Concept – Strategies – Benefits – Statistics – European Second Life Conference 2009 • 2Q SCF Directions – Discussion lf 2 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  3. 3. SCF Strategies • Our purpose is to help members... lf 3 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  4. 4. Recognize that virtual worlds are still in early stages... Primitive UFOs lf 4 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  5. 5. Avoid the more obvious virtual worlds misconceptions... lf 5 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  6. 6. Avoid mistakes made by others in the past... lf 6 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  7. 7. Avoid mistakes likely to come in the near future... “Say... what’s a mountain goat doing lf way up here in a cloud bank?” 7 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  8. 8. Feel assured that we know exactly what we are doing... “Whoa! That was a good one! Try it, Hobbs – just poke his brain right where lf my finger is.” 8 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  9. 9. Clarify typical communication confusions... lf 9 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  10. 10. And simplify the complexities of virtual worlds management... What the customer How the consultant What operations really needed described it installed lf 10 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  11. 11. Sister Cities and Friends in SL have accepted 60% and rejected 40% of identified candidates so far 8 SCF is a quality project – We care about who we invite. We have high standards to give best results to all. lf 11 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  12. 12. Sister Cities and Friends in SL complements the Linden Lab Community Gateway Program People with a positive first experience COME BACK to where they started. lf 12 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  13. 13. Sister Cities and Friends in SL Increases Member Visibility to New and Experienced Registrants SCF TP’s residents to signs at Members’ central arrival points SL Web Sites and REGAPIs Sister Cities and Linden Lab have overlapping Members provide interests to residents a retain New positive first Registrants. experience to keep them coming back lf 13 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  14. 14. SCF Benefits • Bottom Line – We TP them from SL Help Islands to the SCF sign at your Region – You show them around, give them a good time, and keep them coming back! • Guests – Faster access to quality themed social networking sims, home towns and home languages – Increased positive first experience for new registrants • Members – Increased visibility to new and experienced residents – Increased visibility to new clients interested in virtual reality presence • Linden Lab – Increased retention of new registrants including international languages – Increased positive publicity lf 14 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  15. 15. SCF Statistics 218 sims • Members represented by – 19 Cities (48 Sims) members so – 12 Friends (170 Sims) far! • Networked Teleport Sign Board Locations – 31 Member Islands (So Far!) (~1,000,000 USD/YR) – 30 SL Help and 3 Developer Islands (So Far!) • Traffic – 86% of members have reported immediate increases – Within the first week of being added to the sign boards – New and experienced registrants • Home Towns and Languages – 18 Nationalities – 10 Languages • English, Dutch, German, Czech, Romanian, Italian, Portugese, Polish, Spanish, French, and Luxembourgish. Culture, Arts, Music and History are highlighted in the themed sims along with International appeal. lf 15 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  16. 16. European Second Life Conference 2009 • Dates and Location – 22nd, 23rd, 24th May 2009 in Amsterdam • Details – The first European SL Community Conference in Second Life! – quot;Awareness and Avatars Unitedquot; – Web Site: www.metameets.com • Organizers Include – Joja Dhara (Groningen in SL) – Ham Rambler (Dublin in SL) – Debs Regent (London in SL) • Linden Invitees Include – Katrin Linden (European Business Programs Specialist) – Clare Linden (European Marketing Director) lf 16 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  17. 17. SCF 2Q 2009 Directions • Directions – Breadth • Continue to interview and add new members, and – Depth • Focus on increasing current members’ success • RL Visits – European SL Conference 2009 – Individual Member RL Meets lf 17 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  18. 18. Discussion • Member operations support • Monetization of social networks lf 18 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  19. 19. Thank You! • SCF Management Team – Sitearm Madonna – Annie Milestone – Cher Harrington – Eria Ziemia – Joja Dhara lf 19 Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!
  20. 20. lf Sister Cities and Friends in SL - Top themed social networking sims in Second Life™!

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