About ♦ MBA qualified senior marketing professional operating at European Marketing Director level
♦ Expertise in Digital Marketing: eCommerce, Conversion, Website Optimisation, CRM, PPC, SEO, Display, Re-targeting, PR, Social Media, Email, Analytics, U/X, Behavioural Targeting,
♦ Specialties: branding, data driven marketing, including econometrics, partnership development, airline branding, travel marketing. Direct experience of managing UK Superbrands, Thomas Cook and 118118.
♦ Content Programmer for DMX Dublin, the largest digital marketing conference in Ireland.
♦ Programme Manager / Lecturer in Digital Marketing