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Week 1 local business acquisition
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Week 1 local business acquisition

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  • 1. PRESENTSLOCAL BUSINESS ACQUISITION
  • 2. FINDING THE C L IE NT “ Getting Past the Gate Keeper”A . Salespeople are a disturbance to merchants &business ownersWhen YOU have a SOL UTION to their problem youcan create pleasure where there is pain.
  • 3. Your product provides what they want and need andYOU have made it A FFORDA BL EB. YOU must get to the decision maker by providingVA L UE and URGE NC YC . Multiple Streams of A cquisition 1. E mail 2. L etter 3. Brochure 4. Networking Groups
  • 4. Networking G roups 1. Most Decision makers can be found in Networking Groups and Organizations 2. E xpo & Shows 3. C raigslist 4. L inkedIn
  • 5. PROSPE C TING 1. C hoose your niche - who is the best A vatar for your product who has the want, the need and affordability 2. G oogle a. G oogle your niche (Italian Restaurant C herry Hill b. 1st page – A ll of 2nd page – IS FOR YOU
  • 6. 3. C hoose ONE go to their website a. G o into their contact box – C ONTA C T THE M b. C ollect their E mail c. C ollect their Phone # d. L ook at their home page – What are they soliciting for? - what problems can you solve? - what Features can you Bring out The Benefits? e. What can your product do to help them achieve their goals? - L ook at their Services f. C ollect 10 Businesses to solicit a day
  • 7. 1. E mail C ampaign 1. Write E mails A . Headline - Subject L ine - Most Important - You want prospects to Open your email - Be C urious - Be Magnetic - Show Benefit B. Body Headline - Be Specific to the Main Benefit
  • 8. C . Body - Be Real/Be Personal/Show Product 1. contests 2. video 3. examples 4. testimonials 5. ask questionsD. L inks to L anding Page with Opt in Box
  • 9. 2. A uto Responders 1. C reate auto responder emails that create curiosity a. Show Benefits b. A sk Questions 2. Send to links a. C ontact Forms b. A pplications c. Purchase Shopping C art“ A sk Questions that only the Decision Maker can A nswer”
  • 10. QUIC K PITC H STRAIGHT & TO THE POINTI have already researched your website and I have been trying tocontact you because we are offering you a FRE E package containingeverything you need to know about MOBIL E A PPS for L ocal Business,that INC RE A SE S L E A D FL OW – WHIL E RE DUC ING YOURA DVE RTISING BUDGE T.
  • 11. We are offering you a FRE E 30 day trial on one of our MobileMarketing C ampaigns to show you the power of Mobile Marketing andhow it can help you bring in the results your looking for. C onsumershave gone mobile and business owners must follow.SOUND FA IR? A 30 DA Y FRE E TRIA L !!!!So when can I stop by? I will need about 20 minutes of your time. Istoday at 1:00 ok? Or is Wednesday at 9:00 A M better for you?
  • 12. ORYou will invite them to a Webinar or a GOTOME E TING Presentation.If you use the webinar approach you must send follow-up emails andtext messages to remind the prospect to attend the online meeting.You must also acquire the clients email & cell phone to register themfor the online webinar or meeting.
  • 13. Send a confirmation E mail immediately after the initial call. Tell themto book the date on their calander1. Offer a Bonus, a coupon or an offer that if they sign today they will get this - URGE NC Y2. A lso let them know that the C onsumer has chosen to shop MOBIL E - and you are the MOBIL E E XPE RT and will always be keeping your prospects up to date and In tuned with the fast pace changes, mobile tools, Techniques & strategies. You pride yourself in keeping your clients in touch with being FIRST TO MA RK E T with New C entury 21 Marketing Techniques
  • 14. WHA T TO E XPE C T1. L ocal Businesses want instant results.2. Its easier to sell a client on something new & exciting/cutting edge,what is working today. Keeping up with society. You are here to dothat for them. THE Y C A N FOC US ON THE IR BUSINE SS.3. Be the solution. Be the person they are looking for.Take the confusion & stress off their back. Provide them with results.Wow their customers. E ducate & train them and their employees onyour products, always keep them FIRST to MA RKE T.
  • 15. WHA T YOU WIL L L E A RN1. Understanding the local landscape2. G etting results instantly3. How to get your clients to start right away and continue to pay youmonth after month.4. How to help your clients to stay engaged and retain their customerbase and build their lists, both cell phones and emails5. Managing clients expectations UNDE R PROMISE & OVE RDE L IVE R6. Manage YOUR Business First
  • 16. YOUR C OMMITME NT1. Stay involved – make a commitment – Set a GOA L to be on everytraining webinar2. G o to your membership site - watchthe videos, study & learn3. Work with each other – ask questions, get advice & give advice.4. Speed on Implementation - Take action when you learn something –Implement it Immediately...TRY IT, DO IT.. YOU WIL L BESURPRISE D WITH THE RE SUL TS STA RT NOW!!!
  • 17. WHA T WE A RE TRYING TO A C C OMPL ISH IN THIS C OURSE1. A way to get you instant results – and build yourBusiness2. Ways to do this business simply & easily3. Paid advertising and FRE E advertising4. The beginning – Building your foundation first5. Building on top of your foundation, acquiringReferrals, selling additional monthly paid residualIncome products to your client base that we aregoing to build. Building your team under you.People make you money. BUIL D YOUR TE A M!
  • 18. E ND RE SUL TYOUR OWN L UC RA TIVE BUSINE SSL IVING YOUR L IFE THE WA Y YOU WA NT TO.HA VING MORE QUA L ITY TIME TO SPE ND WITH THOSE YOU L OVEBE C OME A N E XPE RT IN THE FA STE ST GROWING , GRE A TE ST OPPORTUNITY OFOUR L IFE TIME ... MOBIL E MA RK E TINGHE L PING PE OPL E SUC C E E D IN OUR FA STPA C E D SOC IE TY – FINA NC IA L L YHE L PING BUSINE SS OWNE RS STA Y ON TOP OF THE FA ST PA C E D WORL D OFTE C HNOL OG Y THA T WE L IVE IN TODA YA N E DUC A TION, C ONFIDE NC E , FINA NC IA L FRE E DOM, KNOWL E DG E , POWE R, JOYOF HE L PING PE OPL E - SUC C E SS
  • 19. YOU WIL L L E A RNMobile MarketingA pps, Mobile Friendly Websites, Mobile A ds, Mobile Text MessageC ampaignsGoogle, G oogle A dwords, Google L ocal, Facebook, Yahoo, BingKeyword Research, K eyword E stimators, Using C lients WebsitesHelping your clients make more money with lead generation, budgeting,upsells & marketing campaigns
  • 20. OUTSOURC INGBest Outsourcing C ompaniesC ost of OutsourcingManaging your Outsource C ompanies and Virtual A ssistants WHY C USTOME RS BUY? C L OSING THE SA L E
  • 21. GE TTING C L IE NTS1. L eads: G round/Internet/Mobile2. Building L ists3. Following Up4. A cquiring Referrals MA NA GING YOUR BUSINE SS 1. SC HE DUL ING 5. INTE RNE T MA RK E TING 2. C ONTA C TS 6. GROUND MA RKE TING 3. WORK FL OW 7. TIME MA NA G E ME NT 4. SOC IA L ME DIA
  • 22. PROMOTIONS1. SA L E S MA TE RIA L S2. OFFE RSNE XT WE E K : UNDE RSTA NDING L OC A L L A NDSC A PE

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