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Social Media
Marketing Rules
By Harsh Singh
Marketing through social media platforms
isn't quite the same as traditional marketing.
Here are some rules that can help you
conduct a successful social media marketing
campaign:

http://in.linkedin.com/in/singhharsh7
➔Make sure you give your customers
something valuable because they'd much
rather spend the time talking to each
other about their passions than engaging
with you.

http://in.linkedin.com/in/singhharsh7
➔Recognize that different types of influences
play varying roles at different points in the
marketing funnel. Do the research to know
who is influencing your customers and where.

http://in.linkedin.com/in/singhharsh7
➔Tie together all your strategies across the
social media platforms. Think about how all
your social programs can work together
harmoniously.

http://in.linkedin.com/in/singhharsh7
➔Make your customers brand advocates and
partners in your business. Give them the
opportunity to impact not just marketing
but product development, customer
service, and innovations, too.

http://in.linkedin.com/in/singhharsh7
➔Develop your authentic social voice for
the social media platforms. And make your
brand a social brand.

http://in.linkedin.com/in/singhharsh7

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Social Media Marketing Rules

  • 2. Marketing through social media platforms isn't quite the same as traditional marketing. Here are some rules that can help you conduct a successful social media marketing campaign: http://in.linkedin.com/in/singhharsh7
  • 3. ➔Make sure you give your customers something valuable because they'd much rather spend the time talking to each other about their passions than engaging with you. http://in.linkedin.com/in/singhharsh7
  • 4. ➔Recognize that different types of influences play varying roles at different points in the marketing funnel. Do the research to know who is influencing your customers and where. http://in.linkedin.com/in/singhharsh7
  • 5. ➔Tie together all your strategies across the social media platforms. Think about how all your social programs can work together harmoniously. http://in.linkedin.com/in/singhharsh7
  • 6. ➔Make your customers brand advocates and partners in your business. Give them the opportunity to impact not just marketing but product development, customer service, and innovations, too. http://in.linkedin.com/in/singhharsh7
  • 7. ➔Develop your authentic social voice for the social media platforms. And make your brand a social brand. http://in.linkedin.com/in/singhharsh7