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VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa
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VMware Corporate Overview Presentation 2001, VMware Perspectiva Corporativa

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VMware Presentación Corporativa, VMware Corporate Overview

VMware Presentación Corporativa, VMware Corporate Overview

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  • VMware is the fastest growing software company that continues to grow and lead the market based on a compelling value proposition to a broad set of IT customers, from small to large global enterprises. The pioneer in x86 virtualization, VMware continues to redefine the scope of virtualization for the new era of Cloud Computing.
  • VMware is the fastest growing software company that continues to grow and lead the market based on a compelling value proposition to a broad set of IT customers, from small to large global enterprises. The pioneer in x86 virtualization, VMware continues to redefine the scope of virtualization for the new era of Cloud Computing.
  • VMware is the fastest growing software company that continues to grow and lead the market based on a compelling value proposition to a broad set of IT customers, from small to large global enterprises. The pioneer in x86 virtualization, VMware continues to redefine the scope of virtualization for the new era of Cloud Computing.
  • Gartner, the most respected analyst firm in the IT industry, measures market share based on the % of applications that have been virtualized by a particular vendor’s offerings. Year after year, VMware continues to lead the market by a wide margin.
  • Gartner praises VMware for: Far-reaching virtualization strategy that includes enabling cloud computing, new application architectures and broader management Technology leadership and innovation High customer satisfaction Large installed base (especially in the Global 2000), and rapid growth of service providers planning to use VMware (vCloud initiative)  While questioning competitors for: Offering "Limited innovation and reactive strategy in a rapidly evolving market" Facing an "Uphill battle breaking into a very strong VMware installed base, especially in large enterprises" Failing to link virtualization and Cloud, offering an "evolving strategy and road map with respect to virtualization's tie with cloud computing" While delivering a product with a "Single point of failure/planned downtime in parent operating system"
  • Even in the face of ongoing change in our industry, some things remain the same…
  • The key to this shift is virtualization, the foundation of cloud computing.Virtualization simplifies the infrastructure eliminating time consuming and costly management of silos, increases efficiency through greater utilization, and enables new levels of automation, all of which significantly drives down the cost structure of IT.The evidence of this value is clear, just looking at how quickly virtualization has been adopted in Global IT organizations, now overtaking physical system deployment.
  • That new era is characterized by the promise of cloud computing. The “Web” completely changed the way we think about consuming services over the internet. But that was only half of the picture. The other half is how those services are delivered. That’s the focus of cloud computing, which completes the transformation of service delivery. VMware, the customer-proven leader in virtualization, is aggressively helping businesses pave the path to “Cloud Computing”, which promises to be the new era in IT that tackles both cost and complexity issues, while also enabling new levels of agility.
  • A lot of dialog on cloud, and many vendors purport a self-serving definition. <click> There are public cloud infrastructure services, as represented by some of these companies.<click>There are public cloud platform services for the development of rich, cloud enabled applications, as represented by some of these companies including our partnerships with Salesforce and Google.<click>There are also SaaS offerings, which have suddenly become “cloud”.And of course there is a growing number of private clouds, that are being constructed and operated within the datacenters of businesses, because after all…<click>Cloud is not a destination, it’s an approach. In fact, our belief is that the new era in IT will combine all of these into a secure, cohesive whole which will enable IT as a Service. That, is how VMware defines and is executing on its cloud computing strategy.<add this click>Not just any cloud, but “Your Cloud”. The only cloud that really matters.
  • Simply put, Your Cloud enables the transformation of focus from how IT is produced, to how businesses consume it. It’s a way of repurposing IT investment within the organization, to ensure more direct alignment of IT investment with business value.
  • The link between IT and end-users is applications. Existing applications, new applications that will be developed to support new business value, and the increasing emergence of SaaS apps in the business.<click>And these applications will be sourced from existing datacenters, as well as from external cloud services.<click>And of course end users will access these applications from a growing variety of devices. This creates the new IT landscape that must be addressed in the new world of cloud computing. An approach based on cloud computing promises new benefits to the business:<click> A more flexible, and efficient infrastructure upon which the journey to IT agility will begin. <click>A new generation of enterprise applications, that will represent the convergence of the type of end-user experience we see in the consumer world, with the requirements of the enterprise.<click>And finally, a more empowered mobile workforce, that doesn’t compromise the security of corporate assets and data.
  • But the challenge is that IT must weave this all together into a cohesive, secure, compliant whole in a way that improves IT agility, not impedes it.
  • To address this challenge, VMware is focused on three core solution areas in IT:How best to evolve the infrastructure to support this new world,Changes in application development to speed time-to-market for business-critical applications, that take advantage of this new world,And a new way of approaching end-user computing, to increase user satisfaction.<click>Let’s begin by exploring the evolution of infrastructure.
  • Every one of our customers has existing applications, running in existing datacenters, that represents significant investments and ongoing value. The first thing we are doing with these customers, is helping them stand-up a Private Cloud, to get the most efficiency and agility out of their existing assets. And this can be done in a pragmatic, evolutionary way. We have over 250,000 customers worldwide that are already on this path, because they are leveraging vSphere to virtualize the entire fabric of the datacenter, including CPU & memory, storage, and networking. And because they are using vSphere, they get built-in high-availability, and automated, dynamic resource scheduling to give them the cloud attributes of elastic, pooled capacity. <click>With virtualization in place, the independent silos are broken down, enabling us to automate many of the mundane, repetitive administration tasks with our vCenter management suite, further decreasing opex in the datacenter.
  • In this new world of dynamic infrastructure, where application workloads can be moved, on-demand to accommodate user demands and SLA enforcement, we need to re-think our approach to security.<click>With VMware vShield products, we move from static, physical devices to virtual appliances, that are embedded within the infrastructure with an inside-out security model – protecting the VM, the application, and the logical boundaries of the virtual datacenter. This actually contributes to a tighter security model, while still benefitting from the dynamic nature of cloud computing.
  • Another attractive benefit of cloud computing is the notion of on-demand, self-service, which contributes to increased customer satisfaction and business agility. This notion is just as important in the Private Cloud, but needs to be done in a way that conforms to IT security policies.<click>Businesses are made-up of multiple organizations, such as our example here with both Marketing and Finance. Each organization has members, or users, with respective security policies, as defined in corporate identity management systems. <click>With vCloud Director, IT organizations can define catalogs of pre-defined IT services, that can be accessed through a self-service portal, and deployed to pre-configured logical datacenters, or Virtual Datacenters as we refer to them, that represent committed SLA’s to the organization. And with our Chargeback module, IT can set-up pay-for-use models for each organization, dependent on their virtual datacenter and actual usage parameters.
  • These steps are what transform existing datacenters, into cost-effective, flexible Private Cloud environments. That is the focus of VMware’s Cloud Infrastructure solutions, covering all aspects of infrastructure, including security and management.
  • The real value in cloud computing is when all boundaries are flexible, to enable cross-cloud federation and coordination. This is what gives customers maximum choice and flexibility in how to streamline costs and improve agility. Our belief is that cloud computing implies a ubiquitous model for interoperability between multiple clouds, both within and outside the enterprise. We refer to this as Open Cloud Computing, which we are fully committed to.<click>This is why VMware is working with so many public cloud service providers, as part of our vCloud program, to create compatible cloud environments for application mobility.<click>In particular, we are working with a handful of service providers to create a secure, enterprise-class cloud service, that uses a common service-level management model based on vCloud Director, and a common security model based on vShield, to extend the trust boundary of the enterprise into these public cloud services, and enable the safe, secure mobility of application workloads between the environments. <click>This class of service is referred to as the VMware vCloud Datacenter Service, and ensures a common platform, management model, and security model, to create the ultimate secure hybrid cloud environment. With vCloud, open cloud computing moves from being a technology discussion, to a business decision!
  • Cloud Infrastructure & Management is just the beginning, and a way to amplify the value of existing IT assets. But inevitably, organizations will also need to develop new applications for new business opportunities.
  • In this new world, we see a new set of requirements for enterprise applications:The convergence of consumer experience with business IT applicationsThe ability to rapidly deploy new applications both inside the firewall and/or outside the firewall leveraging public cloud infrastructureNew approaches to wide-scale data management and service integration.This new approach requires a new platform for application development, which we refer to as a Cloud Application Platform. It consists of 2 main layers: Frameworks and tools layer, to increase developer productivityPlatform services layer, providing pre-packaged services to enable cloud development in a rapid, proven fashion
  • VMware’s Cloud Application Platform is VMware vFabric.Our first offering enables Java developers to leverage the Spring framework – the most commonly used framework for Java development in the world – for cloud application development. Over time, we intend to support multiple languages and frameworks as part of our Cloud Application Platform offering.
  • One requirement for these new cloud applications, is that they must be portable across cloud environments! And this is the design principle of VMware vFabric.In fact, VMware is partnering with major PaaS vendors to provide freedom of choice for developing cloud-scale applications across multiple environments. Such as our partnership with Salesforce.com to create vmForce, and our partnership with Google and their Google app engine.
  • Although applications written on vFabric will be portable, we will of course optimize them on VMware vCloud Offerings. We are designing in intelligence sharing between the application platform and the infrastructure layer to increase visibility of application execution and performance, auto-manage scaling, and simplify application provisioning.
  • That’s our investment focus in Cloud Application Platform. Now let’s turn our attention to how end users will participate in this new world of dynamic, cloud computing.
  • There is so much talk about “desktop computing” in our industry, and it paints a picture a device-centric approach, <click>Vs. a user-centric approach.
  • First off, for most users of business IT services, Windows Applications represent a shrinking percentage of their work time.More and more time is being spent in enterprise applications delivered mostly via the web, and an increasing amount of SaaS applications that are being adopted by businesses.
  • The same is true for devices. The classic “PC” is becoming just one of several devices that end users are taking advantage of to access their business environments.Thus, one really has to ask … “Why are we trying to optimize the end-user’s world around an old Windows/PC paradigm?”
  • Shouldn’t we in fact optimize the world of IT access around end-users? Provide them the freedom and choice they require, while maintaining a secure, compliant environment to meet the needs of the business.We refer to this as End-User Computing.
  • And what will make this transition both possible and cost-effective, is the leverage of a properly constructed cloud computing infrastructure. By moving the apps and data into the cloud, and securing the cloud and access to it, we can enable end-users to freely choose their devices, while ensuring corporate assets are secure, and centrally managed to reduce complexity and costs.Access to information and applications anywhere, anytime, from any device, without compromise.
  • These are the 3 layers of the Cloud Stack that we see emerging in this new cloud era. Each independent, enabling full choice and portability in a hybrid cloud world, and enabling innovation to proceed at its own pace within each layer. And each layer communicating one to the other through policy-driven interfaces, leveraging automation, to ensure a secure, compliant whole.
  • This is our technology solutions portfolio…
  • To help you build Your Cloud.
  • Based on our experience with over 250K customers worldwide, the journey starts with the virtualization of IT owned and controlled assets. E.g. file and print servers, even email and collaboration. The focus of this early phase is cost reduction through server consolidation.
  • The IT Production phase proves out the value proposition for the next phase – Business Production. Business Production is all about virtualizing Tier 1 application workloads, including Oracle databases and applications, SAP, etc. The driver for this phase is all about increased quality of Service. What IT organizations find during the IT Production phase is that applications that are virtualized are more secure, and more reliable, than those that aren’t. In fact, many customers have replaced expensive hardware/software solutions for ensuring robust SLA’s with the high-availability support available in VMware’s core virtualization platform – vSphere.
  • Phase 3 – ITaaS – is all about improving agility, and thus optimizing the environment for business consumption.Customers that are focused on Phase 3 are typically transitioning to a full Private Cloud environment within their datacenter, which is capable of federating to public cloud services, delivering on the full promise of open cloud computing.
  • Phase 1 is all about cutting costs. Phase 2 is all about improving the quality of service delivery. In combination, Phases 1 and 2 are about Optimizing the Production of IT Services, and the results are impressive…
  • The impact to IT can be characterized in 3 categories of resource savings – financial, human, and the earth’s. The first category, Financial Resources, is what attracts most people to virtualization in the beginning – server consolidation. For example, VMware customers have seen on average a 50 to 60 percent cost reduction in server hardware when leveraging VMware technology. Of even bigger impact for some is the ability to delay costly datacenter expansion, because of the reclaimed floor space, power and cooling as a result of these consolidation efforts. The second category is Human Resources, or staff labor. This is all about shifting their focus away from managing hardware, to spending time on business needs. A study of our highly virtualized customer base showed that on average these customers were spending one-third less time on routine administrative tasks in IT operations due to virtualization and the automation achieved with it. That’s a third of your day, everyday, in return capacity. And finally, the Earth’s Resources, which contributes literally to green initiatives. Virtualization in the datacenter has shown the ability to save up to 80% in energy costs. The result of all of these savings can now be applied to the business. And with advances in automation and self-service enablement, IT can dramatically increase its responsiveness to the business.
  • And this is why Phase 3 is all about Optimizing Business Consumption. The achievement of IT as a Service, and the perfect alignment of IT to Business Value.
  • With VMware and its partners, we can engage the IT organization throughout the lifecycle of IT transformation, to ensure a successful outcome in a streamlined approach.
  • What this all adds up to is simply put, Only VMware delivers Your Cloud.
  • Transcript

    • 1. VMware Corporate OverviewAccelerating the Journey to Your Cloud<br />January, 2011<br />
    • 2. Agenda<br /><ul><li>Company Facts
    • 3. VMware Focus Accelerate IT. Accelerate Your Business.
    • 4. VMware Solution StrategyEnterprise Hybrid Cloud Computing
    • 5. The Journey to Your CloudEvolutionary Approach to Accelerate Business Value</li></li></ul><li>VMware is the Customer-Proven Market Leader<br /><ul><li>Company Overview
    • 6. $2.9 billion in 2010 revenues
    • 7. Over $3 billion in cash
    • 8. 28%+ operating margins
    • 9. ~9,000 employees worldwide
    • 10. 5th largest infrastructure software company in the world
    • 11. Proven in the Trenches
    • 12. 250,000+ VMware customers
    • 13. 100% of Fortune 100
    • 14. 100% of Fortune Global 100
    • 15. 99% of Fortune 1000
    • 16. 97% of Fortune Global 500</li></li></ul><li>VMware is the Customer-Proven Market Leader (EMEA)<br /><ul><li>Company Overview
    • 17. $2.9 billion in 2010 revenues
    • 18. Over $3 billion in cash
    • 19. 28%+ operating margins
    • 20. ~9,000 employees worldwide
    • 21. 5th largest infrastructure software company in the world
    • 22. Proven in the Trenches
    • 23. 250,000+ VMware customers
    • 24. 100% of Fortune 100
    • 25. 100% of Fortune Global 100
    • 26. 99% of Fortune 1000
    • 27. 97% of Fortune Global 500</li></li></ul><li>VMware is the Customer-Proven Market Leader (APAC)<br /><ul><li>Company Overview
    • 28. $2.9 billion in 2010 revenues
    • 29. Over $3 billion in cash
    • 30. 28%+ operating margins
    • 31. ~9,000 employees worldwide
    • 32. 5th largest infrastructure software company in the world
    • 33. Proven in the Trenches
    • 34. 250,000+ VMware customers
    • 35. 100% of Fortune 100
    • 36. 100% of Fortune Global 100
    • 37. 99% of Fortune 1000
    • 38. 97% of Fortune Global 500</li></li></ul><li>VMware is the Customer-Proven Market Leader<br /><ul><li>Company Overview
    • 39. > $2.6 billion trailing 4 qtr revenue
    • 40. Over $2.9 billion in cash
    • 41. 28%+ operating margins
    • 42. ~8,000 employees worldwide
    • 43. 5th largest infrastructure software company in the world
    • 44. Proven in the Trenches
    • 45. 190,000+ VMware customers
    • 46. 100% of Fortune 100
    • 47. 100% of Fortune Global 100
    • 48. 97% of Fortune 1000
    • 49. 94% of Fortune Global 500</li></ul>84% of all virtualized applications in the world run on VMware. <br />Gartner, December 2009<br />84% of all virtualized applications in the world run on VMware. <br />Gartner, December 2009<br />Source: Server Virtualization: From Virtual Machines to Clouds, Gartner IT Infrastructure, Operations and Management Summit, June 2010, Thomas Bittman<br />
    • 50. VMware in the Leaders Quadrant for x86 Server Virtualization<br />Gartner, Inc. Magic Quadrant for x86 Server Virtualization Infrastructure, Thomas J. Bittman, Philip Dawson, George J. Weiss, 26 May 2010.<br />This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from VMware.<br />The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. <br />
    • 51. Extensive Global Partner Ecosystem<br />1,300+ Technology and Consulting Partners<br />2,600+ vCloud Service Provider Partners<br />~ 25,000 Channel Partners<br />Top Distributors, Resellers, System Vendors and Integrators<br />21,000+ channel partners<br />Top distributors, resellers, system vendors and integrators<br />59,000 VMware Certified Professionals<br />
    • 52. VMware Focus<br />Accelerate IT. Accelerate Your Business.<br />
    • 53. IT Mandate <br />IT will always be pressured to …<br />enable greater business agility,<br />while becoming more efficient.<br />
    • 54. IT is Traditionally Forced to Focus on Non-Value-Add Activity<br />Overwhelming complexity<br />+ <br />Brittle infrastructure<br />=<br />< 30% of IT budgets goes to innovation and competitive advantage<br />IT Investment<br />5%Infrastructure Investment<br />23%Application Investment<br />42%Infrastructure Maintenance<br />30%Application Maintenance<br />Business Agility Depends on IT Agility<br />Source: VMware Fortune 100 Customers<br />
    • 55. Shifting Focus to Create Opportunity<br />2. Dramatically Lower Coststo redirect investment into value-add opportunities<br />3. Enable Flexible, AgileIT Service Deliveryto meet and anticipate the needs of the business<br />1. Reduce the Complexityto simplify operationsand maintenance<br />Drive IT Agility to Increase Business Value<br />
    • 56. Virtualization is Key to This Shift in Focus<br />VM Cross Over<br />Cost per VM hour(2GB instance)<br />20¢<br />17.5<br />15.0<br />12.5<br />10.0<br />7.5<br />5.0<br />2.5<br />18¢<br />16¢<br />1<br />14¢<br />12¢<br />Millions<br />Increase utilization<br />10¢<br />8¢<br />6¢<br />Increase automation<br />4¢<br />2012<br />2005<br />2006<br />2007<br />2008<br />2009<br />2010<br />2011<br />2013<br />2¢<br />2<br />Physical Hosts Virtual Machines<br />0¢<br />55%<br />60%<br />65%<br />30%<br />35%<br />40%<br />45%<br />50%<br />70%<br />75%<br />80%<br />Utilization<br />Source: IDC<br />
    • 57. Virtualization Paves the Way to a New Era in IT<br />Virtualization<br />Cloud<br />Web<br />PC / Client-Server<br />Mainframe<br />Cloud Computing will transform the delivery and consumption of IT services<br />
    • 58. What is this Cloud Thing? <br />Public Cloud<br />IaaS PaaS<br />IT as a Service<br /> Your Cloud<br /> Private Cloud<br /> SaaS <br />Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service. <br />
    • 59. Optimized IT production<br />for business consumption<br />=<br />Your Cloud<br />Reliable, Scalable, Secure<br />
    • 60. VMware Solution Strategy<br />Enterprise Hybrid Cloud Computing<br />
    • 61. The New IT Landscape: Promise & Challenge<br /> Empowered, Secure, Mobile Workforce<br /><ul><li>Any app on any device, anytime, anywhere – securely!</li></ul> New Generation of Enterprise Apps<br /><ul><li>Combining the social, mobile experience with enterprise requirements</li></ul>SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br /> A More Flexible, Efficient Infrastructure<br /><ul><li>Exploiting modern, cost-effective hardware
    • 62. Creating & spanning both internal and external resource pools</li></ul>Public Cloud Services<br />Existing Datacenters<br />
    • 63. The New IT Landscape: Promise & Challenge<br />The Challenge for IT:<br />Weave all this together into a cohesive, secure, compliant whole<br />SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br />Public Cloud Services<br />Existing Datacenters<br />
    • 64. SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br />Public Cloud Services<br />Existing Datacenters<br />Three Core Focus Areas<br />Re-think End-User Computing<br />The Challenge for IT:<br />Weave all this together into a cohesive, secure, compliant whole<br />Modernize Application Development<br />Evolve the Infrastructure<br />
    • 65. Bring Cloud Architecture to Existing Datacenters<br /><ul><li> Leverage virtualization to transform physical silos into elastic, virtual capacity
    • 66. Increase automation thru built-in policy-driven management</li></ul>Compute<br />Storage<br />Network<br />
    • 67. Bring Cloud Architecture to Existing Datacenters<br /><ul><li> Leverage virtualization to transform physical silos into elastic, virtual capacity
    • 68. Increase automation thru built-in policy-driven management
    • 69. Move from static, physical security to dynamic, embedded security</li></ul>Compute<br />Storage<br />Network<br />
    • 70. Bring Cloud Architecture to Existing Datacenters<br />USE<br />USE<br />USE<br />USE<br /><ul><li> Leverage virtualization to transform physical silos into elastic, virtual capacity
    • 71. Increase automation thru built-in policy-driven management</li></ul>Organization: Marketing<br />Organization: Finance<br /><ul><li> Move from static, physical security to dynamic, embedded security
    • 72. Enable secure, self-service to pre-defined IT services, with pay-for-use</li></ul>Organization VDCs<br />Catalogs<br />Organization VDCs<br />Catalogs<br />Users & Policies<br />Users & Policies<br />Compute<br />Storage<br />$75<br />Network<br />
    • 73. Intelligent Virtual Infrastructure for Private Cloud<br />USE<br />USE<br />USE<br />USE<br />Organization: Marketing<br />Organization: Finance<br />Organization VDCs<br />Catalogs<br />Users & Policies<br />Organization VDCs<br />Catalogs<br />Users & Policies<br />Private Cloud<br />Cloud Infrastructure <br />Compute<br />Management<br />Automation<br />Storage<br />Networking<br />IntegratedSecurity<br />Compute<br />Storage<br />$75<br />Network<br />
    • 74. Apps<br />Enterprise Hybrid Cloud Computing<br />VMware vCloud Datacenter Service<br /><ul><li>Common platform
    • 75. Common management
    • 76. Common security</li></ul>Apps<br />vCloudService Provider<br />VMware = <br />Enterprise Hybrid Cloud<br /> Private Cloud<br />Cloud Infrastructure <br />Security<br />Cloud Infrastructure <br />Management<br />Cloud Computing Moves from a Technology Discussion to a Business Decision<br />
    • 77. Re-think End-User Computing<br />Modernize Application Development<br />SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br />Cloud Infrastructure & Management<br />Public Cloud Services<br />Existing Datacenters<br />Three Core Focus Areas<br />
    • 78. New Applications – New Approach<br />Cloud Application Platform<br />Modern Frameworks and Tools<br />Modern Platform Services<br />Modernize Today’s Apps. Build for Tomorrow’s. <br />
    • 79. VMware vFabric<br />Frameworksand Tools<br />Integration<br />Batch<br />Data Access<br />Social Media<br />Cloud APIs<br />Rich Web<br />Modern Platform Services<br />CommonPlatformServices<br /><ul><li>Optimized Runtime
    • 80. Accelerated Deployment</li></ul>App Server<br />Messaging<br />DynamicLoad Balancing<br />Data Management<br />ApplicationManagement<br />VMware’s Cloud Application Platform<br />
    • 81. Portable Across Clouds<br />VMware vFabric<br />Frameworksand Tools<br />Integration<br />Batch<br />Data Access<br />Social Media<br />Cloud APIs<br />Rich Web<br />Modern Platform Services<br />CommonPlatformServices<br /><ul><li>Optimized Runtime
    • 82. Accelerated Deployment</li></ul>App Server<br />Messaging<br />DynamicLoad Balancing<br />Data Management<br />ApplicationManagement<br />…<br />PrivateCloud<br />
    • 83. Smarter on VMware Clouds<br />VMware vFabric<br />Frameworksand Tools<br />Integration<br />Batch<br />Data Access<br />Social Media<br />Cloud APIs<br />Rich Web<br />Modern Platform Services<br />CommonPlatformServices<br /><ul><li>Optimized Runtime
    • 84. Accelerated Deployment</li></ul>App Server<br />Messaging<br />DynamicLoad Balancing<br />Data Management<br />ApplicationManagement<br />VMware Cloud Infrastructure & Management<br />Intelligence Sharing<br />Auto-<br />Provisioning<br />Increased<br />Visibility<br />Auto-<br />Scaling<br />
    • 85. Re-think End-User Computing<br />Cloud Application Platform<br />SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br />Cloud Infrastructure & Management<br />Public Cloud Services<br />Existing Datacenters<br />Three Core Focus Areas<br />
    • 86. Traditional View of Desktop Computing<br />vs.<br />
    • 87. End-User Perspective<br />SaaS Apps<br />Enterprise Apps<br />Windows Apps<br />
    • 88. End-User Perspective<br />SaaS Apps<br />Enterprise Apps<br />Windows Apps<br />
    • 89. End-User Computing = User Centricity<br />SaaS Apps<br />Native from Any Device<br />Secure Access to All Applications<br />Enterprise Apps<br />Windows Apps<br />
    • 90. End-User Computing Emanates from the Cloud<br /><ul><li> Image & Persona Mgmt
    • 91. Storage Optimization
    • 92. Application Virtualization
    • 93. Authentication Services</li></ul>SaaS Apps<br />Enterprise Apps<br />End-user Freedom. IT Control.<br />Windows Apps<br />
    • 94. Transitioning to End-User Computing<br />FOCUS ON THEEND USER<br />Cloud Computing Experiencefor All Applications<br />UNIFY APPLICATION MANAGEMENT<br />Bridge Traditional, and Published Apps with SaaS and Mobile Applications<br />MODERNIZE THE DESKTOP<br />Optimize the Traditional Windows Environment <br />
    • 95. SaaS Apps<br />Existing Apps<br />New Enterprise Apps<br />Public Cloud Services<br />Existing Datacenters<br />Three Core Focus Areas<br />End-User Computing<br />Empowered workforce thru flexible, mobile access to apps and data from any device<br />Cloud Application Platform<br />Rapid delivery of new, modern business applications<br />Cloud Infrastructure & ManagementOn-demand, flexible infrastructure to speed deployments <br />
    • 96. VMware Cloud Stack<br />Secure, Compliant, Controlled <br />VMware EnabledPublic Clouds<br />IndependentPublic Clouds<br />Secure Private Cloud<br />End-User Computing<br />ModularDesktops<br />Unified UserManagement<br />Cloud-ReadyAppliances<br />SaaS Applications<br />Other SaaS Providers<br />Application Access<br />Cloud Application Platform<br />GoogleApp Engine<br />vmForce<br />Cloud-Scale<br />Open<br />Self-Managed<br />Other cloud infrastructure providers<br />Other PaaS Partners<br />Application Portability<br />Cloud Infrastructure & Management<br />vCloud Datacenter<br />Efficiency Through Automation<br />Agility with Control<br />Freedom ofChoice<br />vCloudExpress<br />Application Mobility<br />VMware vSphere: Foundation for Cloud Computing<br />
    • 97. VMware Cloud Stack <br />Secure, Compliant, Controlled <br />VMware EnabledPublic Clouds<br />IndependentPublic Clouds<br />Secure Private Cloud<br />End-User Computing<br />ModularDesktops<br />Unified UserManagement<br />Cloud-ReadyAppliances<br />SaaS Applications<br />Other SaaS Providers<br />Application Access<br /> Your Cloud<br />Cloud Application Platform<br />GoogleApp Engine<br />vmForce<br />Cloud-Scale<br />Open<br />Self-Managed<br />Other cloud infrastructure providers<br />Other PaaS Partners<br />Application Portability<br />Cloud Infrastructure & Management<br />vCloud Datacenter<br />Efficiency Through Automation<br />Agility with Control<br />Freedom ofChoice<br />vCloudExpress<br />Application Mobility<br />VMware vSphere: Foundation for Cloud Computing<br />
    • 98. The Journey to Your Cloud<br />Evolutionary Approach to Accelerate Business Value<br />
    • 99. COST EFFICIENCY<br />IT Production<br />Get the Most Out of Your Infrastructure<br />The Journey to Your Cloud<br />
    • 100. COST EFFICIENCY<br />QUALITY OF SERVICE<br />The Journey to Your Cloud<br />IT Production<br />Business Production<br />Get the Most Out of Your Infrastructure<br />Achieve Unprecedented Reliability<br />
    • 101. COST EFFICIENCY<br />QUALITY OF SERVICE<br />BUSINESS AGILITY<br />The Journey to Your Cloud<br />IT Production<br />IT as a Service<br />Business Production<br />Get the Most Out of Your Infrastructure<br />Achieve Unprecedented Reliability<br />Enable Agilityvia Cloud Computing Architecture<br />
    • 102. COST EFFICIENCY<br />QUALITY OF SERVICE<br />BUSINESS AGILITY<br />The Journey to Your Cloud<br />IT Production<br />IT as a Service<br />Business Production<br />Optimizing Production of IT Services<br />Get the Most Out of Your Infrastructure<br />Enable Agilityvia Cloud Computing Architecture<br />Achieve Unprecedented Reliability<br /><ul><li>Efficient Pooling
    • 103. Elastic Resource Scheduling
    • 104. Automation Thru Policy
    • 105. Open & Interoperable</li></li></ul><li>Capital costs reduced by 50% - 60%<br />Delayed datacenter expansion<br />Operational costs reduced by 25%+ <br />The Results are Transformational<br />Financial Resources <br />Human Resources<br />Earth’s Resources<br />“Strategically, virtualization leads inexorably down a path toward agility, flexible sourcing and cloud computing.”Tom Bittman, Gartner<br />Average of 33% reduction in routine admin time<br />E.g. provision a server in minutes<br />Up to 80% reduction in datacenter energy costs<br />Source: Gartner; 29 July 2010 Q&A: Six Misconceptions About Server Virtualization, Tom Bittman.<br />
    • 106. COST EFFICIENCY<br />QUALITY OF SERVICE<br />BUSINESS AGILITY<br />IT Production<br />IT as a Service<br />Business Production<br />Optimizing Production of IT Services<br />OptimizingBusiness Consumption<br />The Journey to Your Cloud<br />Get the Most Out of Your Infrastructure<br />Enable Agilityvia Cloud Computing Architecture<br />Achieve Unprecedented Reliability<br /><ul><li>Efficient Pooling
    • 107. Elastic Resource Scheduling
    • 108. Automation Thru Policy
    • 109. Open & Interoperable
    • 110. Secure Self-Service
    • 111. Business Driven SLAs
    • 112. Pay for Use</li></li></ul><li>VMware Services to Accelerate the Journey<br />Align business and IT objectives & plan for investment<br />Accelerate business transformation with Cloud expert guidance<br /><ul><li>Vision & Strategy</li></ul>Architectureand Design<br />Visionand Strategy<br /><ul><li>PLAN
    • 113. TRANSFORM
    • 114. MEASURE
    • 115. OPTIMIZE</li></ul>Deploymentand Execution<br />Supportand Adoption<br />Pragmatic and measured approach toward IT as a Service<br />Continuously unlock more value from your VMware Investment<br />
    • 116. A Professional Services Organization andCloud Practice with an Innovative Approach…<br />Sharing VMware Expertise <br />Accelerate Journey to Your Cloud through Cloud expertise and best practices<br />Intellectual Property (IP)<br />Reference Architectures<br />Enable VMware’s partner ecosystem to deliver consistent VMware Cloud Solutions to customers<br />Best Practices<br />Repeatable Methodologies<br />VMware Certified vCloud Datacenter Service Providers for Enterprise-Class Hybrid Clouds<br />Sharing Proven Cloud Expertise & Experience<br />Published Open Standards APIs<br />
    • 117. In Summary, Only VMware …<br />is the world’s most trusted virtualization platform to build your cloud. <br />virtualizes the entire fabric of the datacenter, while securely extending to public cloud infrastructure.<br />delivers an evolutionary path to your cloud, while preserving freedom of choice.<br />brings the broadest set of ecosystem partners, extending the value of existing investments.<br />

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