How did you attract address your audiencePresentation Transcript
How did you attract/address your audience. P and M productions.
Our target audience are predominantly teenagers, preferably girls who can initially relate to our film opening. We used ‘Arsenal’ props on male scene, to emphasise manly nature. We used Teddy bears for the female scene to emphasise innocence. We used FaceBook. What elements did we use in our film opening to engage our target audience? We used school uniform as a prop. We used mirrors which females are associated with. This is an internet site which young people are familiar with and have an enthusiastic interest in. Make up. Which can also show insecurities which is a common issue regarding teenagers. We used the colour pink.
This could appeal to the target audience as they may be able to relate to it and therefore be intrigued and want to watch more. Also, from doing primary audience research, this gave us an insight into the types of films our target audience are interested in and what interests them about a film opening.
The majority of responses we received from our target audience stated that: Thrillers. That create suspense. Target Audience. And built tension. Therefore this is what genre we anticipated our film to be, also by succeeding in the codes and conventions of the thriller genre.