Top 5 Brands Using Instagram Video - July 1st, 2013

  • 2,516 views
Uploaded on

Of the Interbrand 100 Companies using Instagram, these five have driven the most engagement with Instagram Videos. …

Of the Interbrand 100 Companies using Instagram, these five have driven the most engagement with Instagram Videos.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
2,516
On Slideshare
0
From Embeds
0
Number of Embeds
11

Actions

Shares
Downloads
15
Comments
0
Likes
2

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. The Top 5 Brands Using Instagram Video
  • 2. © 2013 Simply Measured, Inc Top 5 Brands Using Instagram Video 2 Of the Interbrand 100 Companies using Instagram, these five have driven the most engagement with Instagram Videos.
  • 3. © 2013 Simply Measured, Inc Less than two weeks since the release of Instagram Video, 16% of Interbrand 100 Companies have started using the feature. The top 5 brands using videos, are averaging more than 3X the average engagement per video. *Interbrand 100 Top Brand Stats June 20th –July 1st Driving Instagram Video Engagement 3
  • 4. INSTAGRAM VIDEO: The Top 5 Brands By The Numbers
  • 5. © 2013 Simply Measured, Inc No. 1: Nike 5 Audience: 1,719,790 Videos Posted: 2 Comments: 1,415 Likes: 117,835 Total Engagement: 119,250 AVG Engagement: 59,625
  • 6. © 2013 Simply Measured, Inc No. 2: Starbucks 6 Audience: 1,331,328 Videos Posted: 1 Comments: 629 Likes: 52,823 Total Engagement: 53,452 AVG Engagement: 53,452
  • 7. © 2013 Simply Measured, Inc No. 3: MTV 7 Audience: 1,351,512 Videos Posted: 2 Comments: 250 Likes: 26,500 Total Engagement: 29,750 AVG Engagement: 14,875
  • 8. © 2013 Simply Measured, Inc No. 4: Disney 8 Audience: 93,924 Videos Posted: 3 Comments: 299 Likes: 21,064 Total Engagement: 21,363 AVG Engagement: 7,121
  • 9. © 2013 Simply Measured, Inc No. 5: Burberry 9 Audience: 862,547 Videos Posted: 1 Comments: 165 Likes: 18,514 Total Engagement: 18,679 AVG Engagement: 18,679
  • 10. Thank You! For More Social Media Analysis, follow @SimplyMeasured on Twitter