#SMiLELondon European Commission

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  • You are faced with a challenging scenario at the EC: you are dealing with a reduction of staff, but at the same time your responsibilities are getting bigger, Member States are becoming more demanding…. You have introduced a number of digital channels… Yammer, Jive… How are they helping you to deal with these challenges?You have 12,000 registered on Yammer. That’s about half of your total staff. One of the most common blockers of internal social media adoption is middle management? Has that been your experience as well? How are you dealing with them?The EC has a multiplicity of tools… Yammer, Jive, eCV… Is that creating any confusion?I had the great pleasure of attending your Digital Competence Day in Brussels last week? Tell us about that.You are working on building a strong culture in the EC and trying to break silos. You want staff to develop a sense of belonging that goes beyond their department (DG). How are internal digital channels helping with that?You work in 24 official languages. This multilingual factor is one of your strengths. But isn’t it at the same time an enormous challenge? How do you post on Yammer in 24 languages? Community managers are the life and blood of a social organization. You have been promoting the role of community managers in the EC. Tell us about this initiative.
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  • 1. #SMiLELondon Norman Jardine Head of Communication Unit DG HR European Commission Julie Guegan Communications Expert DG HR European Commission @normanjardine @gueg1
  • 2. #SMiLELondon
  • 3. #SMiLELondon
  • 4. #SMiLELondon Q&A Norman Jardine Head of Communication Unit DG HR European Commission Julie Guegan Communications Expert DG HR European Commission @normanjardine @gueg1
  • 5. #SMiLELondon