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Smile matrix 2013
Smile matrix 2013
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Smile matrix 2013

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  • 1. High internal social media functionality 100 90 VDW GE PwC 80 Low collaboration 70 Philips Random House UBS High collaboration NBC Universal NFUM Elsevier Pearson NATO 60 Thomson BASF Reuters UniCredit Diageo Unilever Ubisoft RBS 50 40 30 20 10 AHOLD 0 0 10 20 30 40 50 60 70 Low internal social media functionality 80 90 100
  • 2. High internal social media functionality 100 90 VDW GE PwC 80 Low collaboration 70 Philips Random House UBS High collaboration NBC Universal NFUM Elsevier Pearson NATO 60 Thomson BASF Reuters UniCredit Diageo Unilever Ubisoft RBS 50 40 30 20 10 AHOLD 0 0 10 20 30 40 50 60 70 Low internal social media functionality 80 90 100

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