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Since having their world turned upside down by Steve Crescenzo in 2006, Julie Bellham and Keith Porter have been busy revamping communications in several multinational organisations.
In this presentation they’ll be sharing some of their successes, explaining why and how they did it, and giving you the hints and tips you need to do the same in your organisation. Find out how Julie ditched the channels that weren’t working in Standard Chartered and introduced standardisation. See how Keith revamped several print and online channels at British Airways, paving the way for more change.
But, they’ll also be sharing some of their failures - the blog that didn’t work; the excuses that kept on coming; the countries that wouldn’t conform. Julie and Keith will be candid about why things didn’t work out, giving you the ammo you need to avoid making the same mistakes.
It’s an open and honest look behind the scenes in the real world of Internal Communications.
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