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The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
The Essence of Design for Startups
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The Essence of Design for Startups

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The essence of design from a startup perspective for non-designers. Presented at Startup Saturday Delhi 4 on 11 April, 2009.

The essence of design from a startup perspective for non-designers. Presented at Startup Saturday Delhi 4 on 11 April, 2009.

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  • 1. The Essence of Design for startups — J Arun, Designer at SlideShare
  • 2. Colour Theory Layouts Photoshop Web Standards Ty p o g ra p hy CSS
  • 3. Colour Theory Layouts Photoshop What this is not about Web Standards Ty p o g ra p hy CSS
  • 4. What is design?
  • 5. Colours Balance Simplify on design Everybody has an opinion Whitespace Readability Fonts
  • 6. “Creating order out of chaos” –Alexander White
  • 7. Design is not decoration
  • 8. “Do you want the people visiting this site to notice it?”
  • 9. Tell a story or generate some sort of action. But if the user notices the site, not the story, you've lost.
  • 10. Think like a designer?
  • 11. NO
  • 12. Think like a user
  • 13. Two questions to ask...
  • 14. Better experience?
  • 15. Better communication?
  • 16. Experience Communication
  • 17. Experience Communication
  • 18. Experience Communication
  • 19. Experience Communication
  • 20. Experience Communication Needless to say
  • 21. Experience Communication
  • 22. Experience Communication
  • 23. Experience Communication
  • 24. Experience Communication
  • 25. Experience Communication
  • 26. Experience Communication
  • 27. Experience Communication
  • 28. Experience Communication
  • 29. Communicating in tangible ways
  • 30. Depicts 28,000 42-gallon barrels, the amount of of oil consumed in the United States every two minutes (equal to the flow of a medium-sized river). Running the Numbers An American Self-Portrait — Chris Jordan
  • 31. The number of dollars spent every hour by the US government on the war in Iraq (125,000 one-hundred dollar bills, that is, $12.5 million). Running the Numbers An American Self-Portrait — Chris Jordan
  • 32. Simplification
  • 33. Thoughtfulness
  • 34. Form vs Function?
  • 35. Form vs Function
  • 36. Form AND Function
  • 37. Questions?
  • 38. Shout outs Pankaj Jain Nikhil Ritesh Gurudatta Bhobe Startup Saturday Team
  • 39. Presentation slides slideshare.com/simplyarun Elsewhere twitter.com/simplyarun simplyarun.deviantart.com simplyarun.com
  • 40. Photo Credits, Attribution http://www.flickr.com/photos/seven13avenue/2080281038/ Seth Godin: http://sethgodin.typepad.com http://www.craigslist.com http://www.slideshare.com http://news.google.com http://video.google.com http://www.basecamphq.com http://www.vimeo.com Chris Jordan: http://www.chrisjordan.com Tube map: http://www.tfl.gov.uk http://www.flickr.com http://www.google.com/holidaylogos.html http://www.wordpress.org http://www.flickr.com/photos/declanjewell/3040249233/ http://www.istockphoto.com http://www.flickr.com/photos/zest-pk/923931403/

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