Fundamental of
Big Data in 2 minutes!!
Introduction
Fundamentals of
Big Data
in
2 minutes!!
In today’s world where information is
increasing every second, BIG DATA takes
up a major role in transforming any business
We all know what BIG DATA is…but let’s
reiterate
In simple English…
Big data can be described as a really large
data base, with both structured and
unstructured data collected through variou...
It also refers to the tools and processes that
an organization uses to handle the large
amounts of data and storage facili...
The 4 V’s of Big Data
Know your Big Data!
Image courtesy: pauldunay.com
Big Data alone cannot make any difference
to your business.
It is the basic element for success. But a lot
depends on what...
Reduced Risk
Cost reduction
Greater operational
efficiencies
More data
Accurate analyses
Better decision making
Why Big Data?
According to analyst firm Gartner, Big Data
is at the portion of the hype cycle called the
“peak of inflated expectations”.
All major companies are turning towards
big data to make strategies, to understand
their customers better, and to increase...
A recent study found that companies with
huge investments in Big Data are generating
excess returns and gaining competitiv...
By 2015, 4.4 Million IT jobs will be created
globally to support big data, with 1.9 Million
in the United States
Sources: ...
Social Media and Big Data
Imagecourtesy:www.sas.com
We all know that social media generates huge
amounts of data; the explosive growth of social
media is one of the reasons t...
30 Billion pieces of content are
shared on Facebook every month
Sources: McKinsey Global Institute, Twitter, Cisco, Gartne...
4 Billion+ hours of video are watched
on YouTube every month
Sources: McKinsey Global Institute, Twitter, Cisco, Gartner, ...
400 Million tweets are sent per day
by about 200 million monthly
active users
Sources: McKinsey Global Institute, Twitter,...
In a couple of years, digital and social media
have drastically evolved business, economy,
social life and culture as a wh...
Market researchers have widely adopted
social media as an effective and affordable
tool for gaining insights into target g...
SOCIAL
MEDIA
MORE
INSIGHTS
FASTER
INSIGHTS
INDIVIDUAL
INSIGHTS
DIVERSE
INSIGHTS
Why data from Social Media?
http://s360.us/1jh5se5
Simplify360 and Big Data
Simplify360 – Leader in Social Business Intelligence
Comprehensive Coverage of User Generated Sites / Data
 Social Networ...
Simplify360 – Fastest Growing Brand
 Most admired brand for Social Media Research on
slideshare
 Top 10 Product Technolo...
Simplify360 – Competitive Edge to Clients through
Next Generation Analytics
Simplify360 – Big Data System
Simplify360 – Big Data System
Simplify360 – Some interesting facts
 Collection of 5000 messages per second
 5 TB of information every week and growing...
Access to millions
of social media
conversations and
internal enterprise
data through
integration.
Simplify360 – Product V...
Be there!
THANK YOU
CONNECT WITH US
Fundamentals of Big Data in  2 minutes!!
Fundamentals of Big Data in  2 minutes!!
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Fundamentals of Big Data in 2 minutes!!

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In today’s world where information is increasing every second, BIG DATA takes up a major role in transforming any business.

Learn the fundamentals of big data in just 2 minutes!

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Fundamentals of Big Data in 2 minutes!!

  1. 1. Fundamental of Big Data in 2 minutes!! Introduction Fundamentals of Big Data in 2 minutes!!
  2. 2. In today’s world where information is increasing every second, BIG DATA takes up a major role in transforming any business
  3. 3. We all know what BIG DATA is…but let’s reiterate
  4. 4. In simple English…
  5. 5. Big data can be described as a really large data base, with both structured and unstructured data collected through various channels, which is difficult to process.
  6. 6. It also refers to the tools and processes that an organization uses to handle the large amounts of data and storage facilities
  7. 7. The 4 V’s of Big Data
  8. 8. Know your Big Data! Image courtesy: pauldunay.com
  9. 9. Big Data alone cannot make any difference to your business. It is the basic element for success. But a lot depends on what you extract from the data and what decisions you make!
  10. 10. Reduced Risk Cost reduction Greater operational efficiencies More data Accurate analyses Better decision making
  11. 11. Why Big Data?
  12. 12. According to analyst firm Gartner, Big Data is at the portion of the hype cycle called the “peak of inflated expectations”.
  13. 13. All major companies are turning towards big data to make strategies, to understand their customers better, and to increase their revenue and reduce costs.
  14. 14. A recent study found that companies with huge investments in Big Data are generating excess returns and gaining competitive advantages, putting companies without significant investments in Big Data at risk. The reason: There’s a big learning curve with Big Data. Sources: http://bit.ly/189iC5F
  15. 15. By 2015, 4.4 Million IT jobs will be created globally to support big data, with 1.9 Million in the United States Sources: McKinsey Global Institute, Twitter, Cisco, Gartner, EMC, SAS, IBM, MEPTEC,
  16. 16. Social Media and Big Data Imagecourtesy:www.sas.com
  17. 17. We all know that social media generates huge amounts of data; the explosive growth of social media is one of the reasons that 90% of all the data in the world has been generated in the last two years alone. Sources: http://bit.ly/15HQ9Ty , http://bit.ly/10mC3kv
  18. 18. 30 Billion pieces of content are shared on Facebook every month Sources: McKinsey Global Institute, Twitter, Cisco, Gartner, EMC, SAS, IBM, MEPTEC, QAS
  19. 19. 4 Billion+ hours of video are watched on YouTube every month Sources: McKinsey Global Institute, Twitter, Cisco, Gartner, EMC, SAS, IBM, MEPTEC,
  20. 20. 400 Million tweets are sent per day by about 200 million monthly active users Sources: McKinsey Global Institute, Twitter, Cisco, Gartner, EMC, SAS, IBM, MEPTEC,
  21. 21. In a couple of years, digital and social media have drastically evolved business, economy, social life and culture as a whole.
  22. 22. Market researchers have widely adopted social media as an effective and affordable tool for gaining insights into target groups, customer needs, brand impact and other important market research. Sources http://bit.ly/17njC2c
  23. 23. SOCIAL MEDIA MORE INSIGHTS FASTER INSIGHTS INDIVIDUAL INSIGHTS DIVERSE INSIGHTS Why data from Social Media?
  24. 24. http://s360.us/1jh5se5
  25. 25. Simplify360 and Big Data
  26. 26. Simplify360 – Leader in Social Business Intelligence Comprehensive Coverage of User Generated Sites / Data  Social Networks  500mn+ blogs / micro- blogs  50,000+ forums / news sites  Customized sites / enterprise data  Analysis across 28 languages  Monitor Billions of messages in real time custom sites
  27. 27. Simplify360 – Fastest Growing Brand  Most admired brand for Social Media Research on slideshare  Top 10 Product Technology Company by TechSparks 2010  Listed amongst TOP 10 SMM tools by PR2020 and SocialMedia8  Ranked 12 amongst 100 SMM tools by AboutAnalytics
  28. 28. Simplify360 – Competitive Edge to Clients through Next Generation Analytics
  29. 29. Simplify360 – Big Data System
  30. 30. Simplify360 – Big Data System
  31. 31. Simplify360 – Some interesting facts  Collection of 5000 messages per second  5 TB of information every week and growing  Analysis in real time; output within 2 minutes  Listening in 53 World languages  Analysis in 28 languages  Text and non-text, structured and non-structured
  32. 32. Access to millions of social media conversations and internal enterprise data through integration. Simplify360 – Product View Usable Social Media Dashboards across different departments of Enterprise.
  33. 33. Be there!
  34. 34. THANK YOU CONNECT WITH US
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